發(fā)布時(shí)間：2019-04-01 21:23

【摘要】：長(zhǎng)期以來(lái)“利潤(rùn)最大化理論”在經(jīng)濟(jì)發(fā)展中起著主導(dǎo)作用，然而現(xiàn)實(shí)生活中，伴隨著企業(yè)不斷盲目追求利潤(rùn)和擴(kuò)張的同時(shí)，出現(xiàn)的誠(chéng)信缺失、環(huán)境污染、資源浪費(fèi)、人權(quán)忽視和生態(tài)破壞，造成了不容忽視的巨大外部成本，嚴(yán)重阻礙了社會(huì)的進(jìn)步與發(fā)展。尤其近年來(lái)，我國(guó)頻頻出現(xiàn)的產(chǎn)品質(zhì)量安全問(wèn)題、超載運(yùn)輸?shù)壬鐣?huì)責(zé)任事故，對(duì)消費(fèi)者權(quán)益造成了嚴(yán)重的損傷，破壞了社會(huì)誠(chéng)信氛圍，企業(yè)社會(huì)責(zé)任問(wèn)題逐漸進(jìn)入公眾視野，成為社會(huì)熱點(diǎn)。 交通運(yùn)輸業(yè)的發(fā)展對(duì)于社會(huì)進(jìn)步和人民生活具有重要意義。道路運(yùn)輸企業(yè)因其在國(guó)民經(jīng)濟(jì)發(fā)展過(guò)程中特殊的地位與作用，必然肩負(fù)著重要的社會(huì)責(zé)任。即要求道路運(yùn)輸企業(yè)在創(chuàng)造利潤(rùn)、增加稅收、提供運(yùn)輸服務(wù)的同時(shí)，需要關(guān)注各種利益相關(guān)者的權(quán)益，遵守商業(yè)道德、保證運(yùn)輸安全、維護(hù)職工和消費(fèi)者權(quán)益、兼顧資源與環(huán)境、捐助慈善公益等，承擔(dān)應(yīng)有的社會(huì)責(zé)任。目前，我國(guó)學(xué)者在道路運(yùn)輸企業(yè)的社會(huì)責(zé)任方面尚無(wú)全面、系統(tǒng)的研究。因此，本文對(duì)道路運(yùn)輸企業(yè)的社會(huì)責(zé)任的內(nèi)涵進(jìn)行闡述，進(jìn)而構(gòu)建綜合評(píng)價(jià)體系，建立綜合評(píng)價(jià)模型，對(duì)道路運(yùn)輸企業(yè)的社會(huì)責(zé)任履行情況進(jìn)行研究。 本文對(duì)道路運(yùn)輸企業(yè)的社會(huì)責(zé)任進(jìn)行評(píng)價(jià)，主要分以下幾個(gè)步驟：首先，總結(jié)了企業(yè)社會(huì)責(zé)任的國(guó)內(nèi)外相關(guān)文獻(xiàn)，結(jié)合運(yùn)輸行業(yè)的特色闡述了道路運(yùn)輸企業(yè)的社會(huì)責(zé)任的內(nèi)涵。其次，設(shè)計(jì)了針對(duì)道路運(yùn)輸企業(yè)的具有運(yùn)輸行業(yè)特色的社會(huì)責(zé)任綜合評(píng)價(jià)體系。再次，對(duì)比幾種常用的評(píng)價(jià)方法后，選擇將德?tīng)柗品�、層次分析法、CRITIC法與灰色關(guān)聯(lián)分析法結(jié)合起來(lái)，從而建立了合適的綜合評(píng)價(jià)模型。最后，通過(guò)對(duì)五個(gè)道路運(yùn)輸企業(yè)的實(shí)例分析，對(duì)其履行社會(huì)責(zé)任的情況進(jìn)行評(píng)價(jià)，，得出企業(yè)社會(huì)責(zé)任實(shí)踐的排名，找出其履行社會(huì)責(zé)任的不足之處及改進(jìn)的方向。
[Abstract]:For a long time, "profit maximization theory" plays a leading role in economic development. However, in real life, along with the blind pursuit of profit and expansion by enterprises, the lack of integrity, environmental pollution, and waste of resources appear at the same time. Human rights neglect and ecological destruction cause huge external costs that can not be ignored and seriously hinder the progress and development of society. Especially in recent years, the frequent problems of product quality and safety, overload transportation and other social responsibility accidents in China have caused serious damage to consumers' rights and interests, destroyed the atmosphere of social integrity, and corporate social responsibility has gradually entered the public field of view. It has become a hot spot in society. The development of transportation industry is of great significance to social progress and people's life. Road transportation enterprises must shoulder important social responsibility because of their special position and function in the process of national economic development. That is to say, while requiring road transport enterprises to create profits, increase taxes and provide transport services, they need to pay attention to the rights and interests of various stakeholders, abide by business ethics, ensure transport safety, and safeguard the rights and interests of workers and consumers. Consider resources and environment, donation charity and public welfare, assume due social responsibility. At present, there is no comprehensive and systematic research on the social responsibility of road transportation enterprises. Therefore, this paper expounds the connotation of social responsibility of road transport enterprises, and then constructs a comprehensive evaluation system, establishes a comprehensive evaluation model, and studies the performance of social responsibility of road transport enterprises. This paper evaluates the social responsibility of road transportation enterprises, which is divided into the following steps: firstly, it summarizes the relevant domestic and foreign literatures on corporate social responsibility, and expounds the connotation of the social responsibility of road transportation enterprises in combination with the characteristics of the transportation industry. Secondly, the comprehensive evaluation system of social responsibility with the characteristics of transportation industry is designed for road transportation enterprises. Thirdly, after comparing several commonly used evaluation methods, a suitable comprehensive evaluation model is established by combining Delphi method, AHP method, CRITIC method and grey relational analysis method. Finally, through the analysis of five examples of road transportation enterprises, the paper evaluates the situation of fulfilling social responsibility, obtains the ranking of the practice of corporate social responsibility, and finds out the inadequacies and the direction of improvement of the practice of corporate social responsibility.
【學(xué)位授予單位】：長(zhǎng)安大學(xué)
【學(xué)位級(jí)別】：碩士
【學(xué)位授予年份】：2012
【分類號(hào)】：F270;F542

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本文編號(hào)：2451915