珠江海運公司發(fā)展干散貨船隊的商業(yè)策劃
[Abstract]:This paper demonstrates the feasibility of developing dry bulk flotilla project in Guangdong Pearl River Shipping Co., Ltd.: first, from the perspective of international dry bulk market supply and demand, analyze whether the current environment is suitable for the implementation of the project; The second is which dry bulk carrier and fleet operation mode should be selected in the process of project implementation, and the third is the analysis of the economic benefits and the corresponding risk assessment of the development of dry bulk cargo fleet. In the post-financial crisis era, this paper also provides a reference for enterprises in the same industry to find opportunities in the crisis and walk out a sustainable and healthy development road. Based on the periodicity theory of economy, the project investment of enterprises, combined with the life cycle theory of shipping industry and the reality of shipping industry, this study focuses on the bulk dry bulk shipping industry, and applies SWOT analysis. Inductive deduction and other methods are studied. First of all, in the international dry bulk market, through the analysis of the development process, status and role of the maritime cargo transport industry, and combined with the current situation of enterprises, using SWOT to analyze the industry strengths, weaknesses, opportunities and threats. Under the current international market environment, it is feasible for enterprises to expand fleet size and prolong industrial chain. Secondly, through the analysis of the industry historical data, the key factors and important nodes affecting the investment and purchase of ships are obtained, and the path and mode suitable for the implementation of the ship purchase project of the Pearl River Shipping Company are found out. To demonstrate the feasibility from the aspects of ship selection and operation mode; Finally, the efficiency of fleet operation in the mode of voyage charter and term charter is calculated, and the feasibility of the project is demonstrated from the aspect of economic benefit. Through the above argumentation, it is concluded that the current international market situation is suitable for the development of dry bulk flotilla projects. Pearl River Shipping Company orders three new Panamanian dry bulk carriers of 76000 deadweight tons at a price of US $28.5 million per vessel. Into the international shipping market, expected to have a better rate of return.
【學(xué)位授予單位】:華南理工大學(xué)
【學(xué)位級別】:碩士
【學(xué)位授予年份】:2013
【分類號】:F552.6
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