本文關(guān)鍵詞： 道路貨運(yùn)企業(yè) 網(wǎng)絡(luò)經(jīng)濟(jì) 網(wǎng)絡(luò)化效益 經(jīng)濟(jì)特性 形成機(jī)理　出處：《長(zhǎng)安大學(xué)》2014年碩士論文　論文類型：學(xué)位論文

【摘要】：近幾年，由于道路貨運(yùn)基礎(chǔ)設(shè)施不斷完善，貨運(yùn)市場(chǎng)不斷發(fā)展擴(kuò)大，貨運(yùn)企業(yè)的服務(wù)能力獲得很大的提升。道路貨運(yùn)業(yè)作為網(wǎng)絡(luò)型產(chǎn)業(yè)的代表，不論是市場(chǎng)還是政府都開(kāi)始鼓勵(lì)其向著規(guī)�；�、網(wǎng)絡(luò)化的方向發(fā)展。本文從微觀層面分析道路貨運(yùn)的網(wǎng)絡(luò)化發(fā)展，認(rèn)為道路貨運(yùn)網(wǎng)絡(luò)為企業(yè)發(fā)展提供了重要資源，企業(yè)通過(guò)網(wǎng)絡(luò)擴(kuò)張獲得競(jìng)爭(zhēng)優(yōu)勢(shì)，提升企業(yè)的市場(chǎng)競(jìng)爭(zhēng)力，同時(shí)也會(huì)使貨主對(duì)道路貨運(yùn)網(wǎng)絡(luò)產(chǎn)生依賴性，，促進(jìn)新的貨運(yùn)需求的產(chǎn)生。然而道路貨運(yùn)企業(yè)網(wǎng)絡(luò)化發(fā)展究竟能為貨主和企業(yè)自身帶來(lái)什么樣的效益，有待進(jìn)一步的研究。本文重點(diǎn)分析道路貨運(yùn)企業(yè)網(wǎng)絡(luò)化發(fā)展所帶來(lái)的經(jīng)濟(jì)效益，將供需雙方在網(wǎng)絡(luò)化過(guò)程中所獲得的經(jīng)濟(jì)效益作為研究對(duì)象，也可為道路貨運(yùn)企業(yè)網(wǎng)絡(luò)化發(fā)展提供決策依據(jù)。 本文將網(wǎng)絡(luò)經(jīng)濟(jì)理論應(yīng)用到道路貨運(yùn)行業(yè)的研究中，以網(wǎng)絡(luò)經(jīng)濟(jì)與道路貨運(yùn)網(wǎng)絡(luò)化的相關(guān)理論作為基礎(chǔ)，從道路貨運(yùn)網(wǎng)絡(luò)的經(jīng)濟(jì)特性入手，結(jié)合道路貨運(yùn)市場(chǎng)及企業(yè)的網(wǎng)絡(luò)化發(fā)展現(xiàn)狀，分析道路貨運(yùn)網(wǎng)絡(luò)化效益的形成機(jī)制，并從貨主和貨運(yùn)企業(yè)兩個(gè)角度對(duì)道路貨運(yùn)網(wǎng)絡(luò)化效益進(jìn)行評(píng)價(jià)，得到貨運(yùn)企業(yè)網(wǎng)絡(luò)化發(fā)展對(duì)貨主和貨運(yùn)企業(yè)經(jīng)濟(jì)效益的提高均有利的結(jié)論，最終提出促進(jìn)道路貨運(yùn)企業(yè)網(wǎng)絡(luò)化發(fā)展的對(duì)策與建議。
[Abstract]:In recent years, due to the continuous improvement of road freight infrastructure and the expansion of freight transport market, the service capacity of freight transport enterprises has been greatly improved. Both the market and the government have begun to encourage it to develop towards the direction of scale and networking. This paper analyzes the development of road freight network from the micro level, and thinks that road freight network provides important resources for the development of enterprises. Enterprises gain competitive advantages through network expansion, enhance the market competitiveness of enterprises, and at the same time make the cargo owners rely on the road freight network. However, what kind of benefits can the network development of road freight transport enterprises bring to the cargo owners and enterprises themselves? This paper focuses on the economic benefits brought by the development of road freight transport enterprises, taking the economic benefits obtained by both supply and demand in the process of networking as the research object. Also can provide the decision basis for the road freight enterprise network development. This paper applies the theory of network economy to the research of road freight industry. Based on the related theories of network economy and road freight network, this paper starts with the economic characteristics of road freight network. Combined with the present situation of the road freight market and the network development of the enterprises, this paper analyzes the forming mechanism of the network benefit of the road freight transport, and evaluates the network benefit of the road freight transport from the point of view of the freight owner and the freight enterprise. The paper draws the conclusion that the development of freight enterprise network is beneficial to the economic benefit of cargo owner and freight enterprise, and finally puts forward the countermeasures and suggestions to promote the development of road freight enterprise network.
【學(xué)位授予單位】：長(zhǎng)安大學(xué)
【學(xué)位級(jí)別】：碩士
【學(xué)位授予年份】：2014
【分類號(hào)】：F542;U492.3

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