本文選題：中國—東盟 + 高職教育國際化　； 參考：《中國職業(yè)技術(shù)教育》2017年19期

【摘要】：基于中國—東盟政治、經(jīng)貿(mào)及文化教育的全方位合作背景,以推進天津高職教育國際化,擴大招生規(guī)模為切入點,梳理東盟國家來津留學生招生現(xiàn)狀、機遇及挑戰(zhàn),剖析招生發(fā)展的制約因素,從創(chuàng)建留學集團、實現(xiàn)資源共享,多樣化招生媒介、拓寬生源渠道,加大資助力度、吸引優(yōu)秀生源及創(chuàng)新留學生管理、營造口碑效應(yīng)四個維度提出特色化招生策略,以期為天津在東盟教育市場競爭中謀求更大的市場份額和發(fā)展空間,進而助力天津高職教育國際化良性發(fā)展。
[Abstract]:Based on the all-round cooperation background of politics, economy and trade, culture and education between China and ASEAN, in order to promote the internationalization of higher vocational education in Tianjin and expand the enrollment scale, the current situation, opportunities and challenges of the enrollment of overseas students from ASEAN countries to Tianjin are combed. This paper analyzes the restrictive factors of enrollment and development, including the establishment of study abroad groups, the realization of resource sharing, the diversification of enrollment media, the widening of channels of students' resources, the strengthening of financial support, the attraction of excellent students and the innovation of the management of foreign students. Four dimensions of word-of-mouth effect are proposed in order to seek greater market share and development space for Tianjin in the competition of ASEAN education market and then help Tianjin higher vocational education internationalization benign development.
【作者單位】： 天津商務(wù)職業(yè)學院;
【基金】：天津市教育科學“十三五”規(guī)劃課題“基于中國—東盟背景的天津高職教育國際化招生對策研究”(項目編號:VESP3007)
【分類號】：G717.32

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本文編號：2012421