【摘要】：隨著我國經(jīng)濟的持續(xù)發(fā)展,人均可支配收入的逐步增加和社會消費水平的不斷提高,人們不再像過去那樣躲避消費、抑制消費,一股消費主義思潮在社會上也在大學生中蔓延起來。與此同時,城鄉(xiāng)居民消費結(jié)構(gòu)逐步改善,尤其值得注意的是人民群眾傳統(tǒng)的消費觀發(fā)生了重大變化,用于維持基本生存方面的消費比重不斷下降,而用于教育、醫(yī)療、休閑、自我提升等方面的消費比重逐年提高,文化消費成為人們?nèi)粘Ｉ钪械闹匾M成部分。新時期的大學生與一般的消費群體相比,其消費內(nèi)容突出表現(xiàn)為對知識、精神和文化的消費,由于大學生正處于學習知識、接受教育、儲備能量的關(guān)鍵階段,因此,文化消費作為大學生生活消費中的主要部分已越來越引起高校和社會的關(guān)注。 本文首先借助文獻研究的方法,對文化消費等核心概念進行了界定,從大學生文化消費的內(nèi)涵及特征入手,并結(jié)合問卷調(diào)查,分析了大學生文化消費的特征,深入探究了目前高校大學生文化消費行為方面存在的問題,并對存在的問題進行了理性的分析,進而提出了相應的對策,分別從加強對大學生的價值取向教育、加強校園文化對大學生文化消費的引導和加強對大學生網(wǎng)絡文化消費的引導三方面入手,對大學生文化消費行為加以正確的教育引導,這對加強大學生思想政治教育具有重要的現(xiàn)實意義。
[Abstract]:With the sustained economic development of our country, the gradual increase of per capita disposable income and the continuous improvement of social consumption, people no longer avoid consumption and restrain consumption as they used to. A trend of consumerism in society also spread among college students. At the same time, the consumption structure of urban and rural residents has gradually improved. It is especially noteworthy that the traditional consumption concept of the masses has undergone a major change, with the proportion of consumption used to maintain a basic survival declining, while it is used in education, medical treatment, and leisure. The proportion of self-improvement has been increasing year by year, and cultural consumption has become an important part of people's daily life. Compared with the general consumer group, the consumption content of the college students in the new era is manifested in the consumption of knowledge, spirit and culture. Because college students are in the critical stage of learning knowledge, receiving education and storing energy, therefore, As the main part of college students' living consumption, cultural consumption has attracted more and more attention from universities and society. Firstly, by means of literature research, this paper defines the core concepts of cultural consumption, starting with the connotation and characteristics of college students' cultural consumption, and analyzes the characteristics of college students' cultural consumption by means of questionnaire survey. This paper probes deeply into the problems existing in the cultural consumption behavior of college students at present, and makes a rational analysis of the existing problems, and then puts forward the corresponding countermeasures, respectively, from strengthening the value orientation education to the college students. To strengthen the guidance of campus culture to college students' cultural consumption and to strengthen the guidance of college students' network cultural consumption, we should give correct education guidance to college students' cultural consumption behavior. It is of great practical significance to strengthen the ideological and political education of college students.
【學位授予單位】：青島大學
【學位級別】：碩士
【學位授予年份】：2012
【分類號】：G641

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本文編號：2399418