完善揚(yáng)州市公交票價(jià)管理機(jī)制研究
[Abstract]:With the steady progress of the new urbanization strategy in China, the expansion of urban areas has been accelerated, and the public travel demand mode and demand structure have also changed greatly. The demand of the public for public transport travel is increasing day by day, and the traditional urban public transport market is also further subdivided. There are new types of public transport travel modes with their own characteristics, such as business fast line, customized public transportation, commuter bus and so on. At the same time, the pressure of modern urban traffic is also increasing, which is mainly reflected in the increasingly severe traffic congestion. The development and changes of the situation pose a new challenge to the management of the public transport industry and the regulation of prices. In 2012, according to the rapid development of the traffic situation, Issued the guiding opinion on the priority Development of Public Transport in cities (Guofa [2012] 64), which requires that public transport development should be placed at the top of the urban traffic development and that efforts should be made to improve the level of urban public transport security. The provincial government has issued "opinions on the implementation of the priority Development Strategy of Urban Public Transport" (Su Zhengfa [2014] 80), and put forward clearly "establishing a scientific and reasonable ticket system". This paper takes the current public transport fare policy of Yangzhou as the research object, with the help of the literature which can be collected and collated, applies the theoretical basis of quasi-public goods pricing, and the domestic and foreign city bus fare pricing model. The public welfare ticket price theory studies and analyzes the existing problems in Yangzhou's current bus fare management mechanism, and aiming at the serious losses of public transport enterprises existing in Yangzhou's current fare management mechanism, the masses complain more. Financial subsidies are not in place and other factors affecting the study and analysis. Finally, aiming at the problems existing in the current fare mechanism of Yangzhou City, this paper puts forward the ideas and methods of fare reform, that is, perfecting the management mechanism, scientifically verifying the ticket price, on the basis of adhering to the one-vote system and the low ticket price. In view of the different public transportation demand, considering the production and operation cost of public transport enterprises, the city public transport ticket price can be determined within the range of consumer economy. To establish a guarantee mechanism for the formulation and implementation of public transport fares, take the "financial bottom" as the guarantee, improve the financial subsidy mechanism, and give appropriate subsidies to policy losses, At the same time, this paper also puts forward the benefit evaluation index system of establishing the public transport subsidy mechanism, fully arousing the enthusiasm of enterprise managers and employees, and using preferential policies to guide social funds to play an important role in public transportation. Make full use of the policy of comprehensive development of public transport infrastructure land, rent the resources of public transport advertisement, widen the management channels through the market-oriented operation, improve the enterprise's own hematopoiesis function and enhance the level of public transport service. And through the travel satisfaction survey to continuously improve the level of public transport services, so that bus travel becomes the first choice for the public travel mode.
【學(xué)位授予單位】:揚(yáng)州大學(xué)
【學(xué)位級(jí)別】:碩士
【學(xué)位授予年份】:2017
【分類(lèi)號(hào)】:F572.5
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