日照港煤碼頭競(jìng)爭(zhēng)力分析與評(píng)價(jià)研究
發(fā)布時(shí)間:2018-03-29 20:13
本文選題:日照港 切入點(diǎn):煤碼頭 出處:《青島科技大學(xué)》2012年碩士論文
【摘要】:2008年,美國(guó)次貸危機(jī)引發(fā)國(guó)際金融危機(jī),,使全球經(jīng)濟(jì)發(fā)展面臨嚴(yán)峻挑戰(zhàn),海運(yùn)行業(yè)低迷,我國(guó)港口發(fā)展面臨著錯(cuò)綜復(fù)雜的內(nèi)外部環(huán)境。世界經(jīng)濟(jì)的低迷、全球航運(yùn)業(yè)的萎靡、港口行業(yè)競(jìng)爭(zhēng)的加劇、國(guó)家宏觀政策的變化及客戶對(duì)煤炭物流的更高要求等眾多因素為煤碼頭的發(fā)展帶來(lái)了前所未有的挑戰(zhàn)和機(jī)遇。 隨著運(yùn)輸市場(chǎng)總體需求的急劇下降,國(guó)內(nèi)港口的總體能力將相對(duì)過(guò)剩,港口間搶腹地、爭(zhēng)貨源的競(jìng)爭(zhēng)將進(jìn)一步加劇。日照港與鄰近的青島港和連云港構(gòu)成直接的競(jìng)爭(zhēng)關(guān)系。 本文以日照港煤碼頭為研究對(duì)象,結(jié)合煤碼頭的行業(yè)特性,分析影響煤碼頭競(jìng)爭(zhēng)力的構(gòu)成要素。本文指標(biāo)的選取以調(diào)研為基礎(chǔ),引入了政策條件等指標(biāo)因素,更加貼近煤碼頭競(jìng)爭(zhēng)的實(shí)際情況。以競(jìng)爭(zhēng)力理論為基礎(chǔ),建立了煤碼頭競(jìng)爭(zhēng)力評(píng)價(jià)體系。應(yīng)用層次分析評(píng)價(jià)法對(duì)日照港、青島港、連云港煤碼頭競(jìng)爭(zhēng)力進(jìn)行綜合評(píng)價(jià)。以競(jìng)爭(zhēng)力理論為基礎(chǔ),系統(tǒng)研究了日照港煤碼頭競(jìng)爭(zhēng)力的提升途徑。以日照港煤碼頭為例,從戰(zhàn)略管理、文化建設(shè)、生產(chǎn)管理、資源整合、硬件建設(shè)、政策扶持等六個(gè)方面,分析提高競(jìng)爭(zhēng)力的途徑,對(duì)于處于同一競(jìng)爭(zhēng)層面的其他港口具有一定的指導(dǎo)和借鑒意義。
[Abstract]:In 2008, the subprime mortgage crisis in the United States triggered the international financial crisis, which made the global economic development face severe challenges. The shipping industry is in a downturn, and our port development is facing a complex internal and external environment. The development of coal wharf has brought unprecedented challenges and opportunities due to the intensification of competition in port industry, the change of national macro policy and the higher requirement of coal logistics by customers. With the rapid decline of the total demand of transportation market, the overall capacity of domestic ports will be relatively surplus, and the competition between ports will be further intensified. Rizhao Port will form a direct competitive relationship with neighboring Qingdao and Lianyungang ports. This paper takes the Rizhao port coal wharf as the research object, combining with the industry characteristics of the coal wharf, analyzes the constituent factors that affect the competitiveness of the coal wharf. The selection of this index is based on the investigation and the introduction of policy conditions and other index factors. Based on the theory of competitiveness, the evaluation system of the competitiveness of coal wharf is established. The evaluation method of AHP is applied to Rizhao Port and Qingdao Port. Based on the theory of competitiveness, this paper systematically studies the ways to enhance the competitiveness of Rizhao port coal wharf. Taking Rizhao port coal wharf as an example, it takes strategic management, cultural construction, production management and resource integration as an example. Hardware construction, policy support and other six aspects, the analysis of the ways to improve competitiveness, for other ports in the same level of competition has certain guidance and reference significance.
【學(xué)位授予單位】:青島科技大學(xué)
【學(xué)位級(jí)別】:碩士
【學(xué)位授予年份】:2012
【分類號(hào)】:F552.7
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