本文選題：房地產(chǎn)開(kāi)發(fā)企業(yè)　切入點(diǎn)：項(xiàng)目管理層　出處：《西南交通大學(xué)》2013年博士論文　論文類(lèi)型：學(xué)位論文

【摘要】：近年來(lái),經(jīng)不起市場(chǎng)考驗(yàn)的房地產(chǎn)開(kāi)發(fā)企業(yè)的經(jīng)濟(jì)效益大幅下滑,根本問(wèn)題集中于項(xiàng)目管理層執(zhí)行力方面。令人遺憾的是房地產(chǎn)開(kāi)發(fā)企業(yè)缺乏比較系統(tǒng)化的項(xiàng)目管理層執(zhí)行力結(jié)構(gòu)體系,原因在于對(duì)項(xiàng)目管理層所具有的執(zhí)行要素缺少客觀(guān)的綜合分析,弱化了項(xiàng)目管理層執(zhí)行力,導(dǎo)致項(xiàng)目績(jī)效目標(biāo)難以順利實(shí)現(xiàn)。目前,對(duì)于房地產(chǎn)開(kāi)發(fā)企業(yè)項(xiàng)目管理層執(zhí)行力的理論研究還是一個(gè)全新的領(lǐng)域,逐漸成為一個(gè)熱門(mén)的研究方向,國(guó)內(nèi)外學(xué)術(shù)界關(guān)于這方面的實(shí)證研究很是缺乏,特別是系統(tǒng)化地深入研究。 關(guān)于系統(tǒng)化地研究房地產(chǎn)開(kāi)發(fā)企業(yè)項(xiàng)目管理層執(zhí)行力問(wèn)題還是一個(gè)全新的視角,國(guó)內(nèi)鮮見(jiàn)綜合考量從房地產(chǎn)開(kāi)發(fā)企業(yè)項(xiàng)目管理層組建時(shí)招聘執(zhí)行力強(qiáng)的人員、項(xiàng)目建設(shè)過(guò)程中評(píng)判項(xiàng)目管理層執(zhí)行力強(qiáng)弱到項(xiàng)目管理層執(zhí)行力各維度對(duì)項(xiàng)目績(jī)效影響的系統(tǒng)化研究。本研究理論價(jià)值在于能夠從房地產(chǎn)開(kāi)發(fā)企業(yè)項(xiàng)目管理層執(zhí)行力的角度來(lái)提高項(xiàng)目績(jī)效的策略提供理論支撐,為房地產(chǎn)開(kāi)發(fā)企業(yè)完善項(xiàng)目人力資源管理模塊提供理論依據(jù),有利于豐富房地產(chǎn)開(kāi)發(fā)企業(yè)項(xiàng)目人力資源管理理論；實(shí)踐意義在于構(gòu)建切實(shí)可行的房地產(chǎn)開(kāi)發(fā)企業(yè)項(xiàng)目管理層執(zhí)行力結(jié)構(gòu)體系以及挖掘其對(duì)項(xiàng)目績(jī)效產(chǎn)生影響的成果可以應(yīng)用于實(shí)踐,為房地產(chǎn)開(kāi)發(fā)企業(yè)項(xiàng)目管理層提升有關(guān)執(zhí)行力各維度的相關(guān)能力起到指導(dǎo)作用,提高企業(yè)市場(chǎng)競(jìng)爭(zhēng)力和經(jīng)濟(jì)效益。 本研究?jī)?nèi)容是根據(jù)筆者在房地產(chǎn)開(kāi)發(fā)企業(yè)從事項(xiàng)目管理工作的實(shí)踐,核心內(nèi)容是將房地產(chǎn)開(kāi)發(fā)企業(yè)項(xiàng)目管理層執(zhí)行力的5個(gè)維度與項(xiàng)目任務(wù)績(jī)效和關(guān)系績(jī)效等潛變量納入一個(gè)模型中,通過(guò)對(duì)中國(guó)9家房地產(chǎn)開(kāi)發(fā)企業(yè)分布在國(guó)內(nèi)各個(gè)城市的項(xiàng)目管理層進(jìn)行市場(chǎng)調(diào)查,共收集有效問(wèn)卷270份,采用有關(guān)統(tǒng)計(jì)分析軟件如SPSS11.5和LISREL8.70,數(shù)據(jù)分析表明測(cè)量問(wèn)卷的同質(zhì)信度和結(jié)構(gòu)效度均取得了較好的效果,結(jié)構(gòu)模型擬合觀(guān)測(cè)數(shù)據(jù)的各指標(biāo)均滿(mǎn)足要求。 綜上所述,研究結(jié)論如下： (1)開(kāi)發(fā)了《房地產(chǎn)開(kāi)發(fā)企業(yè)項(xiàng)目管理層執(zhí)行力正式調(diào)查問(wèn)卷》、《房地產(chǎn)開(kāi)發(fā)企業(yè)項(xiàng)目績(jī)效正式調(diào)查問(wèn)卷》。這兩個(gè)量表的完成有利于構(gòu)建切實(shí)可行的房地產(chǎn)開(kāi)發(fā)企業(yè)項(xiàng)目管理層執(zhí)行力結(jié)構(gòu)體系,以及該體系與項(xiàng)目績(jī)效的影響關(guān)系研究奠定了基礎(chǔ)性作用。 (2)揭示了房地產(chǎn)開(kāi)發(fā)企業(yè)項(xiàng)目管理層執(zhí)行力具有五維度結(jié)構(gòu),即領(lǐng)悟能力、計(jì)劃能力、指揮能力、督導(dǎo)能力和創(chuàng)新能力。 (3)研究表明房地產(chǎn)開(kāi)發(fā)企業(yè)制定不低于市場(chǎng)均衡價(jià)格且低于項(xiàng)目管理人員自身的評(píng)價(jià)價(jià)格,并經(jīng)過(guò)第二輪的提高薪酬,原來(lái)主動(dòng)放棄的乙方重新被選聘的規(guī)則能夠較好地選擇到執(zhí)行能力較強(qiáng)的項(xiàng)目管理層人員；另外,經(jīng)過(guò)研究表明,項(xiàng)目管理人員的執(zhí)行能力越高,項(xiàng)目管理人員選擇受懲罰水平也越高,項(xiàng)目經(jīng)理可以通過(guò)觀(guān)測(cè)項(xiàng)目管理層人員選擇高的懲罰水平來(lái)判斷其執(zhí)行能力也高,進(jìn)而判斷出該項(xiàng)目管理層人員的自身價(jià)值也高。 (4)揭示了房地產(chǎn)開(kāi)發(fā)企業(yè)項(xiàng)目管理層執(zhí)行力五個(gè)維度對(duì)項(xiàng)目績(jī)效的影響程度存在差異。房地產(chǎn)開(kāi)發(fā)企業(yè)項(xiàng)目管理層執(zhí)行力中的計(jì)劃能力對(duì)項(xiàng)目任務(wù)績(jī)效影響最大,而指揮能力和督導(dǎo)能力對(duì)項(xiàng)目任務(wù)績(jī)效影響不顯著。另外,計(jì)劃能力、指揮能力和督導(dǎo)能力均對(duì)項(xiàng)目關(guān)系績(jī)效產(chǎn)生積極的正向影響,而指揮能力對(duì)項(xiàng)目關(guān)系績(jī)效影響最大,而領(lǐng)悟能力和創(chuàng)新能力對(duì)項(xiàng)目關(guān)系績(jī)效的影響不顯著。 (5)研究表明房地產(chǎn)開(kāi)發(fā)企業(yè)項(xiàng)目管理層的指揮能力對(duì)項(xiàng)目任務(wù)績(jī)效的影響是以項(xiàng)目關(guān)系績(jī)效為中介產(chǎn)生作用的；房地產(chǎn)開(kāi)發(fā)企業(yè)項(xiàng)目管理層的督導(dǎo)能力對(duì)項(xiàng)目任務(wù)績(jī)效不存在直接顯著影響,而是通過(guò)項(xiàng)目關(guān)系績(jī)效對(duì)項(xiàng)目任務(wù)績(jī)效產(chǎn)生顯著正相關(guān)影響。房地產(chǎn)開(kāi)發(fā)企業(yè)項(xiàng)目關(guān)系績(jī)效對(duì)項(xiàng)目任務(wù)績(jī)效具有顯著正相關(guān)的影響。 基于上述研究成果,給出了基于全面執(zhí)行力管理思想來(lái)提升項(xiàng)目管理層執(zhí)行力,以及基于執(zhí)行力來(lái)提高項(xiàng)目整體績(jī)效的政策建議。
[Abstract]:In recent years, the market test of the real estate development enterprise's economic benefits fell sharply, the fundamental problem of centralized execution in project management. Unfortunately the lack of real estate development enterprise project management systematic execution structure, reason lies in the implementation of the project management, the lack of comprehensive objective analysis, the weakening of the project management of the executive power, resulting in the project performance difficult to realize. At present, the theoretical study of the real estate development enterprise project management execution is still a new field, has gradually become a hot research direction, the empirical research about this aspect is the lack of academic circles at home and abroad in particular, the research into the system.
A systematic study on the real estate development enterprise project management execution problem or a new perspective, a comprehensive consideration of domestic rare form from the real estate development enterprise project management personnel recruitment and strong execution, implementation force to the project management execution system of the various dimensions of the project performance evaluation project the management of the project construction process. The theoretical value is the execution of real estate development enterprise from the project management point of view to improve project performance strategy to provide theoretical support, provide a theoretical basis for the real estate development enterprises through human resources management module of good projects, enrich the theory of human resources management of enterprises engaged in real estate development projects; the practical significance lies in the construction of feasible real estate development enterprise project management execution system and the structure of mining on project performance The results can be applied to practice, and play a guiding role in improving the related capabilities of all dimensions of the executive force for the real estate development enterprises, so as to improve the market competitiveness and economic benefits of enterprises.
The content of this study is based on the practice of the author engaged in project management in the real estate development enterprises, the core content is the real estate development enterprise project management execution of the project and the 5 dimensions of task performance and contextual performance variables into a model, based on Chinese 9 real estate development enterprises in the project management each layer of city domestic market survey, 270 valid questionnaires were collected, using statistical analysis software such as SPSS11.5 and LISREL8.70, the data analysis shows that the reliability and structure validity questionnaire have achieved good results, the index structure model fit the observed data can meet the requirements.
To sum up, the conclusions are as follows:
(1) the development of the "real estate development enterprise project management execution and formal questionnaire >, < project of real estate development enterprise performance. The formal questionnaire of the two questionnaires completed is conducive to building a viable real estate development enterprise project management execution system, laid the foundation of the study on the effect of the relationship and the system and the performance of the project.
(2) it reveals that the executive power of the project management layer of real estate development enterprise has five dimension structure, namely comprehension ability, planning ability, command ability, supervision ability and innovation ability.
(3) study shows that real estate development enterprises to make evaluation of not less than the market equilibrium price and lower than the project management personnel own price, and after second rounds of wages, the original party take the initiative to give up the re hiring rules can choose to implement strong abilities of project management personnel; in addition, the study showed that the project management personnel to carry out the higher ability, project management personnel punished higher levels, the project manager can through the observation project management personnel to choose high punishment level to judge their executive ability is high, and then determine the project management personnel's value is high.
(4) reveals the real estate development enterprise project management execution and influence are the five dimensions of the project performance difference. The real estate development enterprise project management execution plan in the capacity of the largest impact on project performance, but not significantly affect the ability to command and supervision capability of project task performance. In addition, plan ability, command and supervision capability have positive effects on the relationship between project performance, and the ability to command on the project performance impact, but not significantly affect the understanding ability and the innovation ability of the project performance.
(5) studies show that the impact of real estate development enterprise project management's ability to command project task performance is to project performance as the intermediary effect; real estate development enterprise project management supervision ability does not have a direct effect on task performance, but through the project performance has a significant positive impact on related projects the task performance. The project of real estate development enterprise performance has significant positive impacts on the project performance.
Based on the above research results, we give a policy suggestion based on the comprehensive execution management idea to improve the executive ability of project management and improve the overall performance of the project based on execution.

【學(xué)位授予單位】：西南交通大學(xué)
【學(xué)位級(jí)別】：博士
【學(xué)位授予年份】：2013
【分類(lèi)號(hào)】：F272.92;F299.233.4

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