大學(xué)生消費(fèi)倫理教育研究
[Abstract]:Under the spring wind of reform and opening up, China's market economy has gradually improved, the economy has developed rapidly, and the living and consumption level of the people has been improved day by day. However, all kinds of social problems accompanied by this have become increasingly prominent: as far as the basic conditions of our country are concerned, the population is large, the economic development is extremely unbalanced, the mode of economic development has not yet changed to the intensive type, and there is still a big gap between the comprehensive realization of the well-off society and the overall realization of the well-off society. The concept of thrift and thrift in the traditional consumption culture of the Chinese nation has been gradually diluted and influenced by western consumerism, which has resulted in unhealthy consumption patterns, such as ostentatious consumption, luxury consumption, and so on, which are contrary to this state of social development. Moreover, these consumption behaviors have become the stumbling block of the healthy development of our economy. As an important social culture, we should pay attention to it to promote the development of contemporary society. Contemporary college students have just entered university. Influenced by bad social atmosphere and peer groups, coupled with the support of their families for their unrestrained expenses, their unhealthy consumption concepts such as famous brands, good comparisons, and love of vanity are becoming more and more serious. The consumption value orientation deviates. College students are the future of the motherland, they are important human resources to realize socialist modernization. Their thoughts and daily actions directly restrict the direction of social development and even the future of the country. If colleges and universities can timely carry out systematic consumption ethics education to college students, it will help students to form good healthy consumption psychology, correct outlook on life and values, and establish healthy and civilized consumption view. This article carries on the thorough research to the university student's consumption ethics view, from the following four parts: the first part, elaborated the topic background, the significance and the domestic and foreign research present situation; the second part, elaborated this article related concept and the theory, Specific concepts are: consumer ethics, consumer ethics education. The third part, according to the investigation results, summarizes the characteristics of consumer behavior of college students. Then it analyzes the problems and causes of consumption ethics behind consumption behavior. The last part puts forward the idea of correct consumption ethics education for college students. This paper first expounds the present situation of consumption ethics education, then constructs the overall goal of harmonious consumption ethics education for college students, and discusses in detail the contents and basic ways. The purpose of this paper is to construct a harmonious system of college students in family society and educate them on consumption ethics.
【學(xué)位授予單位】:大連海事大學(xué)
【學(xué)位級(jí)別】:碩士
【學(xué)位授予年份】:2012
【分類(lèi)號(hào)】:G641
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