大學(xué)生個體特征對創(chuàng)業(yè)動機(jī)影響機(jī)理的實(shí)證研究
[Abstract]:Entrepreneurial activity is very important to the economic and social development of a country. It can promote the growth of regional economy and create a large number of new job opportunities. In the era of knowledge economy, the country must rely on a large number of innovative entrepreneurial activities in order to implement innovative entrepreneurial strategy and enhance economic vitality. College students with higher education are an important potential group for knowledge-based entrepreneurship. However, compared with the western countries represented by the United States, the actual entrepreneurial situation and entrepreneurial ability of college students in our country are quite different, and need to be actively guided and promoted. At present, in academic circles, there is a lack of research on the factors that have an important impact on entrepreneurial behavior, the influence of individual characteristics on entrepreneurial motivation is still insufficient, and there is also a lack of empirical research on the impact mechanism of entrepreneurial motivation. This paper focuses on the basic research of "how the individual characteristics of college students influence their entrepreneurial motivation". On the basis of reviewing the relevant literature, this paper constructs a research model of individual characteristics, entrepreneurial efficacy and entrepreneurial motivation. 258 valid data were obtained by questionnaire, and the hypothesis was verified by factor analysis and multivariate linear regression. The intermediary effect of entrepreneurial efficacy on individual characteristics and entrepreneurial motivation was investigated by the intermediary test method introduced by Wen Zhonglin. The results show that: (1) achievement needs, innovation spirit, interpersonal skills, opportunity ability have significant positive effects on opportunity recognition efficacy; (2) risk preference, innovation spirit, Interpersonal communication ability has significant positive influence on risk tolerance efficacy; (3) opportunity recognition efficacy and risk tolerance efficacy have significant positive effects on entrepreneurial motivation; (4) there is no significant correlation between internal control propensity and entrepreneurial efficacy. (5) Entrepreneurial efficacy has partial intermediary effect on individual characteristics and entrepreneurial motivation.
【學(xué)位授予單位】:浙江理工大學(xué)
【學(xué)位級別】:碩士
【學(xué)位授予年份】:2012
【分類號】:F272;G649.2;F224
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