本文關鍵詞：基于供應鏈視角的房地產開發(fā)成本控制研究　出處：《重慶大學》2013年碩士論文　論文類型：學位論文

  更多相關文章： 房地產開發(fā) 供應鏈成本管理 長鞭效應 卡爾曼濾波

【摘要】：近年來，隨著我國改革開放制度的不斷推進和我國城市化進程的大力開展，房地產業(yè)得到了前所未有的發(fā)展，房地產業(yè)逐漸成長為我國國民經濟產業(yè)中的支柱產業(yè)。但是，，我國房地產市場企業(yè)眾多，良莠不齊，尤其是在近幾年，政府加大對于房地產市場的宏觀調控，伴隨著我國房地產市場機制的不斷完善，房地產開發(fā)需要也必須走向管理科學化和精細化。成本管理是房地產開發(fā)管理環(huán)節(jié)中的關鍵因素，形成科學全面的成本管理理念，對于我國房地產市場的良好發(fā)展具有重要的意義。 本文從房地產開發(fā)供應鏈的角度，從供應鏈成本管理的視覺闡述了基于房地產開發(fā)供應鏈的成本控制策略。文章的具體寫作思路為:首先開篇分析了我國房地產業(yè)的發(fā)展狀況，包括市場的發(fā)展和我國房地產企業(yè)的發(fā)展情況，進一步說明我國政府對于房地產市場的調控和我國房地產市場對于宏觀調控的反應敏感性，從理論上論證了我國房地產開發(fā)有必要從供應鏈的大角度進行房地產開發(fā)的成本控制和管理。隨后將工業(yè)生產的供應鏈理論引入到房地產開發(fā)中，以材料設備供應商、前期策劃單位、設計單位、房地產開發(fā)商、承建商直至房產消費者的組成房地產開發(fā)的供應鏈條，接著分析供應鏈生產中的長鞭效應在房地產開發(fā)成本中的影響效應，通過建立卡爾曼濾波模型從理論上驗證了在房地產開發(fā)中將整條供應鏈的成本管理和控制作為戰(zhàn)略考慮的必要性，并定性的分析了成本管理的主要控制要素:提出以房地產開發(fā)企業(yè)為中心的整個全部供應鏈環(huán)節(jié)的成本管理戰(zhàn)略，在供應量的各節(jié)點上加強各個參與方的成本控制意識，通過組織論和目標成本分解的方法將總目標成本層層分解到各責任部門，實現供應鏈系統中的成本精細化管理，有效降低房地產開發(fā)成本，實現更大的利潤空間和市場競爭力。最后，論文強調在當前階段進行供應鏈成本管理的重要性并分析了論文存在的不足和限制，指出了未來努力的方向。
[Abstract]:In recent years, with the continuous promotion of China's reform and opening up system and the development of China's urbanization process, the real estate industry has been an unprecedented development. The real estate industry has gradually grown into a pillar industry in the national economy. However, there are many enterprises in the real estate market in China, especially in recent years, the government has increased the macro-control of the real estate market. With the continuous improvement of the real estate market mechanism in our country, the real estate development needs must be scientific and meticulous management. Cost management is the key factor in the real estate development management. It is of great significance to form a scientific and comprehensive cost management concept for the good development of the real estate market in China. This article from the real estate development supply chain angle. From the perspective of supply chain cost management, this paper expounds the cost control strategy based on the real estate development supply chain. The specific writing ideas of this article are as follows: first, the development of real estate industry in China is analyzed. Including the development of the market and the development of real estate enterprises in China, further explain the real estate market regulation and control of China's real estate market to the macro-control of the sensitivity of the real estate market. This paper theoretically demonstrates that it is necessary to control and manage the cost of real estate development from the perspective of supply chain. Then the supply chain theory of industrial production is introduced into real estate development. Materials and equipment suppliers, pre-planning units, design units, real estate developers, contractors until real estate consumers constitute the supply chain of real estate development. Then it analyzes the effect of the bullwhip effect in the supply chain production in the real estate development cost. By establishing the Kalman filter model, the necessity of taking the cost management and control of the whole supply chain as a strategic consideration in the real estate development is proved theoretically. And qualitative analysis of the cost management of the main control elements: put forward the real estate development enterprise as the center of the whole supply chain cost management strategy. Strengthen the cost control consciousness of each participant on each node of supply, and decompose the total target cost layer by layer to each responsible department through the method of organization theory and target cost decomposition. Supply chain system to achieve cost refinement management, effectively reduce the cost of real estate development, achieve greater profit margins and market competitiveness. Finally. This paper emphasizes the importance of supply chain cost management in the current stage, analyzes the shortcomings and limitations of the paper, and points out the direction of future efforts.
【學位授予單位】：重慶大學
【學位級別】：碩士
【學位授予年份】：2013
【分類號】：TU723.3

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