本文選題：預(yù)設(shè)　切入點(diǎn)：年代秀　出處：《陜西師范大學(xué)》2013年碩士論文

【摘要】：隨著時(shí)代的發(fā)展,新媒體的廣泛應(yīng)用給傳統(tǒng)媒體帶來(lái)的一定的沖擊,但同時(shí)電視媒體也在不斷地在進(jìn)行創(chuàng)新發(fā)展,紛繁多樣的電視節(jié)目不斷涌現(xiàn)出來(lái)。當(dāng)下“時(shí)空穿越”這一話(huà)題熱度高漲受到很多人的關(guān)注,一檔“穿越式”的電視節(jié)目也在此時(shí)應(yīng)運(yùn)而生,這就是深圳衛(wèi)視制作的全明星代際互動(dòng)綜藝節(jié)目《年代秀》。這個(gè)節(jié)目使用全新的內(nèi)容、全新的形式,不僅只是娛樂(lè),而是通過(guò)全明星互動(dòng)問(wèn)答,涉及不同年代的話(huà)題,同時(shí)力求貫穿經(jīng)典與時(shí)尚、懷舊與熱點(diǎn)�？v觀節(jié)目整體,主題定位明確細(xì)致,節(jié)目立足于跨時(shí)代的文化交融、以及文化傳承的預(yù)設(shè)之上,帶領(lǐng)人們穿梭時(shí)光隧道,游走在不同時(shí)空,呈現(xiàn)出一場(chǎng)全民狂歡的視聽(tīng)盛宴,迸發(fā)了震撼的魅力。而這個(gè)節(jié)目的成功,除了引進(jìn)國(guó)外優(yōu)秀的節(jié)目形式、國(guó)際一流制作團(tuán)隊(duì)的技術(shù)支持等因素,準(zhǔn)確的目標(biāo)定位、積極明確的價(jià)值導(dǎo)向、富有中國(guó)特色的節(jié)目?jī)?nèi)容都是其獲得好評(píng)的原因。這些原因與節(jié)目策劃中的預(yù)設(shè)是分不開(kāi)的。 預(yù)設(shè)理論是語(yǔ)言學(xué)上的一個(gè)理論內(nèi)容,學(xué)界對(duì)它的研究成果比較豐富,從預(yù)設(shè)理論含義的研究到預(yù)設(shè)理論應(yīng)用研究,包含了如翻譯、教學(xué)、跨文化、語(yǔ)言等多方面的內(nèi)容,但是在傳媒相關(guān)領(lǐng)域比較局限于廣告語(yǔ)言、新聞?wù)Z言、新媒體語(yǔ)言等方面,而且數(shù)量并不多,尤其是在電視這一主題,研究文獻(xiàn)數(shù)量寥寥。本文內(nèi)容主要是依托于語(yǔ)用學(xué)預(yù)設(shè)理論,嘗試性的對(duì)《年代秀》節(jié)目的電視藝術(shù)語(yǔ)言、節(jié)目整體表現(xiàn)特征、節(jié)目傳播效果等方面進(jìn)行系統(tǒng)分析。從而明晰語(yǔ)用預(yù)設(shè)功能在《年代秀》節(jié)目各方面的體現(xiàn)和作用,以求對(duì)于節(jié)目的創(chuàng)新制作起到指導(dǎo)作用。本文嘗試將原適用于邏輯學(xué)語(yǔ)言學(xué)上面的預(yù)設(shè)理論,試用于廣義的電視藝術(shù)語(yǔ)言上面。本文在第二章首先對(duì)電視藝術(shù)語(yǔ)言的分類(lèi)進(jìn)行闡釋。第三章內(nèi)容是依照電視藝術(shù)語(yǔ)言分類(lèi)通過(guò)對(duì)《年代秀》節(jié)目的文本內(nèi)容,依次對(duì)電視節(jié)目《年代秀》中的語(yǔ)言類(lèi)型進(jìn)行預(yù)設(shè)理論分析。主要包括《年代秀》節(jié)目的畫(huà)面語(yǔ)言、聲音語(yǔ)言、造型語(yǔ)言、鏡頭語(yǔ)言、文字語(yǔ)言、符號(hào)語(yǔ)言、編輯語(yǔ)言等方面,從預(yù)設(shè)的角度分析節(jié)目的制作思路和效果。第四章內(nèi)容是結(jié)合《年代秀》節(jié)目分析預(yù)設(shè)理論在電視節(jié)目中的語(yǔ)用特點(diǎn),包含有適應(yīng)性、共知性、幽默性。第五章是分析預(yù)設(shè)在電視節(jié)目傳播過(guò)程中的對(duì)于文化傳承的作用和受眾認(rèn)知接受心理方面的優(yōu)勢(shì)。本文希望通過(guò)對(duì)電視藝術(shù)語(yǔ)言中預(yù)設(shè)的生成、特點(diǎn)、作用的分析,對(duì)電視節(jié)目的制作創(chuàng)新和大眾傳播產(chǎn)生一點(diǎn)啟迪作用。
[Abstract]:With the development of the times, the extensive application of new media has brought certain impact to the traditional media, but at the same time, the television media is also constantly carrying on the innovation and development. Many people are paying attention to the hot topic of "time and space passage", and a "traversing" television program has emerged at this time. This is the all-star intergenerational interactive variety show produced by Shenzhen Satellite TV. This program uses new content, new forms, not only entertainment, but also all-star interactive Q & A, which involves topics of different ages. At the same time, we strive to run through classics and fashion, nostalgia and hot spots. Throughout the program, the theme is clearly defined and meticulous, and the program is based on cross-epoch cultural blending and the presupposition of cultural heritage, leading people through time tunnels. Wandering around in different time and space, presents a national carnival audio-visual feast, burst out the charm of shock. And the success of this program, in addition to the introduction of foreign excellent program forms, international first-class production team technical support and other factors, Accurate target orientation, positive value orientation and rich Chinese characteristic program content are all the reasons for its high praise. These reasons are inseparable from the presupposition in program planning. Presupposition theory is a theoretical content in linguistics, and the academic research on it is quite rich. From the study of presupposition theory to the application of presupposition theory, it includes many aspects such as translation, teaching, cross-culture, language and so on. However, in the media related fields, they are relatively limited to advertising language, news language, new media language and so on, and the number is not large, especially in the subject of television. The content of this paper is mainly based on the presupposition theory of pragmatics, and tries to analyze the TV artistic language of the "age show" program, and the overall characteristics of the program. In order to clarify the function of pragmatic presupposition in all aspects of the "age show", this paper makes a systematic analysis of the effect of the program's spread, so as to make clear the function of pragmatic presupposition. In order to play a guiding role in the creative production of the program, this paper attempts to apply the presupposition theory originally applied to logical linguistics. In the second chapter, the author explains the classification of TV artistic language. The third chapter is based on the classification of TV artistic language through the text content of the "age show" program. The presupposition theory of the language types in the TV program "time Show" is analyzed in turn. It mainly includes the picture language, sound language, modeling language, lens language, text language, symbol language, editing language and so on. The fourth chapter analyzes the pragmatic characteristics of presupposition theory in TV programs, which includes adaptability and mutual understanding. The fifth chapter is to analyze the role of presupposition in the transmission of TV programs and the advantages of the audience's cognitive and receptive psychology. This paper hopes to analyze the generation, characteristics and functions of presupposition in TV artistic language. To the television program production innovation and mass communication has a little enlightening effect.
【學(xué)位授予單位】：陜西師范大學(xué)
【學(xué)位級(jí)別】：碩士
【學(xué)位授予年份】：2013
【分類(lèi)號(hào)】：G222;H136

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