論智能終端廣告系統(tǒng)的分析與設(shè)計(jì)
發(fā)布時(shí)間:2018-03-29 09:46
本文選題:移動(dòng)互聯(lián)網(wǎng) 切入點(diǎn):智能終端 出處:《北京郵電大學(xué)》2012年碩士論文
【摘要】:隨著3G網(wǎng)絡(luò)和智能終端手機(jī)的不斷發(fā)展,在智能終端上涌現(xiàn)出越來越多方面的應(yīng)用。與傳統(tǒng)PC或者互聯(lián)網(wǎng)領(lǐng)域不同,智能終端是除電視和電腦外的第三屏幕,具有自身的特點(diǎn),如私有性、隨身性等。面對這個(gè)風(fēng)起云涌的新興媒體,原有的廣告客戶也隨之有了廣告的需求。迫切需要一個(gè)安全、可靠、擴(kuò)展性能較好的,具備智能終端特點(diǎn)的廣告系統(tǒng)。 本文結(jié)合智能終端的特點(diǎn)并針對實(shí)際客戶的項(xiàng)目需求,研究分析和設(shè)計(jì)了業(yè)務(wù)邏輯。包括本系統(tǒng)涉及的業(yè)務(wù)角色和主要業(yè)務(wù)流程、在智能終端上的廣告展現(xiàn)方式,并給出了系統(tǒng)設(shè)計(jì)目標(biāo)和總體設(shè)計(jì)方案。在具體實(shí)現(xiàn)階段根據(jù)設(shè)計(jì)方案,分別針對客戶端和服務(wù)器兩大部分對不同技術(shù)方案進(jìn)行分析研究,確立了技術(shù)方案。針對客戶端,分析比較了在Android平臺(tái)上的開發(fā)技術(shù),給出了設(shè)計(jì)和具體實(shí)現(xiàn)。針對服務(wù)器,分析和比較了J2EE和.Net開發(fā)技術(shù),并結(jié)合需求給出了設(shè)計(jì)方案。根據(jù)業(yè)務(wù)需求和系統(tǒng)功能需求,給出了數(shù)據(jù)庫設(shè)計(jì)方案。在實(shí)現(xiàn)階段結(jié)束前,設(shè)計(jì)了對應(yīng)的測試方案。最后對本系統(tǒng)的設(shè)計(jì)和開發(fā)進(jìn)行了總結(jié),并對不足之處提出了一些看法和思考。 本人在項(xiàng)目中進(jìn)行了業(yè)務(wù)分析和流程設(shè)計(jì),參與了架構(gòu)設(shè)計(jì),在實(shí)現(xiàn)階段參與了Android客戶端的具體開發(fā)工作。目前本文的研究成果已經(jīng)進(jìn)入了試運(yùn)行階段,在實(shí)際運(yùn)行情況下有良好的使用效果,并獲得了一致好評。
[Abstract]:With the continuous development of 3G network and smart terminal mobile phone, more and more applications have emerged in intelligent terminal. Different from the traditional PC or Internet field, intelligent terminal is the third screen in addition to TV and computer, and has its own characteristics. In the face of this burgeoning media, the original advertisers also have the demand of advertising. It is urgent to have a secure, reliable, extensible advertising system with the characteristics of intelligent terminals. According to the characteristics of intelligent terminals and the project requirements of actual customers, this paper analyzes and designs business logic, including the business roles and main business processes involved in the system, and the advertising display mode on intelligent terminals. In the realization stage, according to the design scheme, the different technical schemes are analyzed and studied respectively for the client and server, and the technical scheme is established. The development technology on Android platform is analyzed and compared, and the design and implementation are given. For the server, the development technology of J2EE and. Net is analyzed and compared, and the design scheme is given according to the business requirement and the system function requirement. At the end of the realization stage, the corresponding test scheme is designed. Finally, the design and development of the system are summarized, and some opinions and thoughts on the deficiencies are put forward. I have carried on the business analysis and the flow design in the project, participated in the architecture design, participated in the concrete development work of the Android client in the realization stage. In the actual operation situation has good use effect, and has obtained the consistent praise.
【學(xué)位授予單位】:北京郵電大學(xué)
【學(xué)位級別】:碩士
【學(xué)位授予年份】:2012
【分類號(hào)】:TP311.52
【參考文獻(xiàn)】
相關(guān)期刊論文 前3條
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