本文選題：服務(wù)外包　切入點(diǎn)：競(jìng)爭(zhēng)力　出處：《湖北大學(xué)》2014年碩士論文

【摘要】：2006年到2011年,我國(guó)已北京、上海、大連、武漢、廈門等21個(gè)城市作為中國(guó)服務(wù)外包示范城市,服務(wù)外包業(yè)發(fā)展迅速。近年來,武漢市積極優(yōu)化服務(wù)外包產(chǎn)業(yè)發(fā)展環(huán)境,在承接服務(wù)外包方面取得重要成就。但是,與一些東部地區(qū)的服務(wù)外包示范城市相比,武漢市在服務(wù)外包競(jìng)爭(zhēng)力方面還存在不足,主要表現(xiàn)在：服務(wù)外包企業(yè)規(guī)模競(jìng)爭(zhēng)力較弱、外包企業(yè)自主創(chuàng)新能力不足等方面。 本文首先通過構(gòu)建服務(wù)外包競(jìng)爭(zhēng)力指數(shù),將武漢市與其它主要服務(wù)外包示范城市的服務(wù)外包總量指標(biāo)、服務(wù)外包市場(chǎng)占有率以及服務(wù)外包顯性比較優(yōu)勢(shì)指標(biāo)進(jìn)行比較,發(fā)現(xiàn)：武漢市與中西部地區(qū)的服務(wù)外包示范城市相比,在承接服務(wù)外包方面有一定的競(jìng)爭(zhēng)力,但是,相對(duì)于北京、上海、南京和廣州等東部城市來說,武漢市承接服務(wù)外包的競(jìng)爭(zhēng)力較弱。其次,從定性和定量?jī)煞矫?對(duì)影響武漢市承接服務(wù)外包競(jìng)爭(zhēng)力的影響因素進(jìn)行了分析。在定性分析方面,從服務(wù)外包發(fā)包商的角度出發(fā),結(jié)合國(guó)際垂直化分工理論和波特的競(jìng)爭(zhēng)優(yōu)勢(shì)理論,構(gòu)建了服務(wù)外包競(jìng)爭(zhēng)力影響因素的分析框架,認(rèn)為服務(wù)外包承接地的服務(wù)質(zhì)量、基礎(chǔ)設(shè)施建設(shè)、勞動(dòng)力成本、人力資源、市場(chǎng)開放度和知識(shí)產(chǎn)權(quán)保護(hù)水平都對(duì)服務(wù)外包發(fā)包商的成本和收益產(chǎn)生影響,進(jìn)而影響服務(wù)外包承接地承接服務(wù)外包的競(jìng)爭(zhēng)力；在定量研究方面,選取武漢市2006-2012年的相關(guān)數(shù)據(jù),運(yùn)用灰色關(guān)聯(lián)分析方法具體分析了影響武漢市承接服務(wù)外包的競(jìng)爭(zhēng)力的影響因素,并對(duì)這些影響因素進(jìn)行了強(qiáng)弱排序,發(fā)現(xiàn)：對(duì)于武漢市來說,服務(wù)業(yè)發(fā)展水平、人力資源、勞動(dòng)力成本以及知識(shí)產(chǎn)權(quán)保護(hù)程度對(duì)其承接服務(wù)外包的競(jìng)爭(zhēng)力影響最大。最后,針對(duì)武漢市承接服務(wù)外包的現(xiàn)狀以及影響武漢市承接服務(wù)外包競(jìng)爭(zhēng)力的因素,本文從政府和企業(yè)兩個(gè)層面提出了提高武漢市承接服務(wù)外包競(jìng)爭(zhēng)力的政策建議,在政府層面,可以通過服務(wù)外包人才的引進(jìn)和培養(yǎng)、加大知識(shí)產(chǎn)權(quán)保護(hù)的水平和執(zhí)法力度、加強(qiáng)與服務(wù)外包相關(guān)的基礎(chǔ)設(shè)施和服務(wù)平臺(tái)的建設(shè)為武漢市服務(wù)外包的發(fā)展和競(jìng)爭(zhēng)力的提高提供良好的環(huán)境和政策支持；同時(shí),服務(wù)外包企業(yè)也要通過增強(qiáng)自主創(chuàng)新能力和擴(kuò)大企業(yè)規(guī)模來提高承接服務(wù)外包的能力。
[Abstract]:From 2006 to 2011, 21 cities in China, such as Beijing, Shanghai, Dalian, Wuhan and Xiamen, have developed rapidly.In recent years, Wuhan has actively optimized the development environment of service outsourcing industry and made important achievements in undertaking service outsourcing.However, compared with some service outsourcing demonstration cities in the eastern region, Wuhan still has some shortcomings in the competitiveness of service outsourcing, mainly in the following aspects: the scale competitiveness of service outsourcing enterprises is weak, the independent innovation ability of outsourcing enterprises is insufficient, and so on.Firstly, this paper compares the indexes of total quantity of service outsourcing, market share of service outsourcing and dominant comparative advantage of service outsourcing between Wuhan city and other major service outsourcing demonstration cities by constructing service outsourcing competitiveness index.It is found that compared with the model cities in the central and western regions of China, Wuhan has a certain degree of competitiveness in undertaking service outsourcing. However, compared with eastern cities such as Beijing, Shanghai, Nanjing and Guangzhou, Wuhan has a certain degree of competitiveness in undertaking service outsourcing.Wuhan City to undertake service outsourcing competitiveness is weak.Secondly, from the qualitative and quantitative aspects, this paper analyzes the influencing factors of Wuhan's service outsourcing competitiveness.In terms of qualitative analysis, from the perspective of service outsourcing contractors, combined with international vertical division of labor theory and Porter's competitive advantage theory, this paper constructs an analytical framework of factors affecting the competitiveness of service outsourcing.It is considered that the service quality, infrastructure construction, labor cost, human resources, market openness and intellectual property protection level of service outsourcing sites have an impact on the costs and benefits of service outsourcing contractors.Then it affects the competitiveness of service outsourcing in service outsourcing sites. In quantitative research, the relevant data of Wuhan from 2006 to 2012 are selected.This paper analyzes the influence factors on the competitiveness of service outsourcing in Wuhan by using the method of grey relational analysis, and makes a ranking of these factors, and finds that: for Wuhan, the level of service industry development, human resources,The labor cost and the degree of intellectual property protection have the greatest influence on the competitiveness of service outsourcing.Finally, in view of the present situation of service outsourcing in Wuhan and the factors that affect the competitiveness of service outsourcing in Wuhan, this paper puts forward some policy suggestions on how to improve the competitiveness of service outsourcing in Wuhan from the two aspects of government and enterprise.At the government level, the level of intellectual property protection and law enforcement can be increased through the introduction and training of service outsourcing personnel.Strengthen the construction of infrastructure and service platform related to service outsourcing to provide good environment and policy support for the development and competitiveness of service outsourcing in Wuhan,Service outsourcing enterprises should enhance their ability to undertake service outsourcing by enhancing their independent innovation ability and expanding their scale.
【學(xué)位授予單位】：湖北大學(xué)
【學(xué)位級(jí)別】：碩士
【學(xué)位授予年份】：2014
【分類號(hào)】：F752.68;F719

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本文編號(hào)：1721818