本文選題：房地產(chǎn)行業(yè) + 員工��； 參考：《河北大學(xué)》2014年碩士論文

【摘要】：房地產(chǎn)行業(yè)經(jīng)過了數(shù)十年的高速發(fā)展，正逐步走向一個(gè)全新的拐點(diǎn)，行業(yè)的整體競(jìng)爭(zhēng)度將加大，對(duì)企業(yè)盈利能力有著全新挑戰(zhàn)。房地產(chǎn)企業(yè)要想獲得更好的市場(chǎng)位置，必須加強(qiáng)自身管理，提高公司整體競(jìng)爭(zhēng)力。而這其中的關(guān)鍵就包括人才的競(jìng)爭(zhēng)，人才作為企業(yè)最核心的資本，如果企業(yè)擁有穩(wěn)定的人才群體，那么無(wú)疑將對(duì)企業(yè)穩(wěn)定、可持續(xù)的發(fā)展有很大的幫助。尤其是企業(yè)員工的流失問題，這是房地產(chǎn)企業(yè)必須最為重視的資源。本文將著力圍繞房地產(chǎn)企業(yè)員工這個(gè)群體展開研究。 本文主要采用文獻(xiàn)分析法、問卷調(diào)查法和案例分析法，，分析了天山房地產(chǎn)公司員工流失的現(xiàn)狀及影響，提出了解決天山房地產(chǎn)公司員工流失問題的策略。筆者首先厘清了員工流失的概念，然后介紹了員工流失的模型，分別有馬奇和西蒙模型、普萊斯模型、莫布雷中介鏈模型及其擴(kuò)展模型，為接下來(lái)的研究做鋪墊；其次，從歷年的員工流失率統(tǒng)計(jì)數(shù)據(jù)分析了公司員工流失的現(xiàn)狀，并分析了天山房地產(chǎn)公司員工流失的五大影響；進(jìn)一步，通過設(shè)計(jì)個(gè)人基本情況調(diào)查、工作滿意度調(diào)查、流失傾向調(diào)查這三項(xiàng)調(diào)查，驗(yàn)證筆者提出的員工流失模型假設(shè)，并從個(gè)體角度和群體角度為解決房地產(chǎn)公司員工流失問題找出根本原因。 最后，具體從建立客觀實(shí)用的績(jī)效管理系統(tǒng)、支付有競(jìng)爭(zhēng)力的薪酬、塑造優(yōu)秀的公司文化和建立離職員工管理制度四大方面為天山房地產(chǎn)公司解決員工流失問題提出了策略建議。
[Abstract]:After decades of rapid development, the real estate industry is gradually moving towards a new inflection point. The overall competition degree of the industry will be increased, which has a new challenge to the profitability of enterprises. If real estate enterprises want to obtain better market position, they must strengthen their own management and improve their overall competitiveness. The key is the competition of talents, which is the core capital of the enterprise. If the enterprise has a stable talent group, it will undoubtedly be of great help to the stability and sustainable development of the enterprise. Especially the loss of employees, this is the real estate enterprises must pay most attention to the resources. This paper will focus on the real estate enterprise employees this group of research. This article mainly adopts the literature analysis method, the questionnaire survey method and the case analysis method, has analyzed the present situation and the influence of the Tianshan real estate company staff loss, has proposed the solution to the Tianshan real estate company staff wastage question strategy. The author first clarifies the concept of staff turnover, and then introduces the model of staff turnover, including March and Simon model, Price model, Mowbray intermediary chain model and its extended model, which pave the way for the following research. From the statistical data of employee turnover rate over the years, this paper analyzes the current situation of employee turnover in the company, and analyzes the five major effects of employee turnover in Tianshan Real Estate Company. These three surveys verify the hypothesis of employee turnover model put forward by the author and find out the fundamental reasons for solving the problem of employee turnover in real estate companies from the angle of individual and group. Finally, from the establishment of an objective and practical performance management system, pay competitive compensation, This paper puts forward some suggestions for Tianshan Real Estate Company to solve the problem of employee turnover in four aspects: creating excellent corporate culture and establishing management system of departing employees.
【學(xué)位授予單位】：河北大學(xué)
【學(xué)位級(jí)別】：碩士
【學(xué)位授予年份】：2014
【分類號(hào)】：F299.233.4;F272.92

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本文編號(hào)：1867633