本文選題：民辦高校 + 發(fā)展戰(zhàn)略　； 參考：《青島科技大學》2013年碩士論文

【摘要】：改革開放以來,我國民辦高等教育得到恢復和迅速發(fā)展,并且形成了一定的規(guī)模,辦學層次不斷提高,教育教學質量也不斷提高,2012年北京城市學院等5所民辦本科院校成為我國首批獲得碩士招生資格的院校,使我國的民辦高等教育發(fā)展又有了新的突破,走向了更高的發(fā)展層次,并且展現(xiàn)出了5所院校較強的辦學實力和較高的辦學水平,為我國民辦高等教育發(fā)展樹立了學習的旗幟。民辦高等教育已經成為我國高等教育的重要組成部分,在我國的高等教育事業(yè)中發(fā)揮著越來越重要的作用,并且促進了我國高等教育逐步走向大眾化的進程,但同時我們也應該看到高等教育市場越來越激烈的競爭現(xiàn)象中,民辦高校為了求得生存和持續(xù)發(fā)展,必須制定適合自身發(fā)展的戰(zhàn)略規(guī)劃。 本文借鑒戰(zhàn)略管理理論和分析方法,通過對山東YC學院宏觀環(huán)境、行業(yè)結構、內部條件及SWOT分析,提出山東YC學院發(fā)展戰(zhàn)略目標、工作方針和戰(zhàn)略選擇,探索了戰(zhàn)略實施措施。 本文首先介紹了戰(zhàn)略及戰(zhàn)略管理的相關理論；接著對山東YC學院的外部環(huán)境和內部環(huán)境進行了分析,并運用SWOT分析法分析了山東YC學院發(fā)展過程中存在的機會、威脅、優(yōu)勢與劣勢；然后結合山東YC學院發(fā)展戰(zhàn)略目標,提出了發(fā)展戰(zhàn)略選擇；最后,從繼續(xù)堅持依法治校,加強規(guī)范管理；進一步加強師資隊伍建設；實行開放辦學,創(chuàng)新人才培養(yǎng)模式；加強學生教育、管理和就業(yè)工作；完善辦學條件,狠抓文化建設；重視招生和辦學經費的籌措等方面提出了戰(zhàn)略實施措施。
[Abstract]:Since the reform and opening up, private higher education in our country has been restored and developed rapidly, and has formed a certain scale, and the level of running schools has been continuously improved. The quality of education and teaching has also been continuously improved. In 2012, Beijing City College and other five private undergraduate colleges became the first batch of institutions in our country to obtain master's enrollment qualifications, which made the development of private higher education in our country make a new breakthrough and move to a higher level of development. It also shows the strong strength and higher level of running schools in 5 colleges, and sets up the banner of learning for the development of private higher education in our country. Private higher education has become an important part of higher education in our country, playing an increasingly important role in the cause of higher education in our country, and has promoted the process of popularizing our higher education step by step. But at the same time, we should also see that the competition of higher education market is more and more fierce. In order to survive and develop continuously, private colleges and universities must formulate the strategic plan suitable for their own development. By analyzing the macro environment, industry structure, internal conditions and SWOT of Shandong YC College, this paper puts forward the development strategy goal, working principle and strategic choice of Shandong YC College, and explores the strategic implementation measures. This paper first introduces the theory of strategy and strategic management, then analyzes the external and internal environment of Shandong YC University, and analyzes the opportunities and threats in the development process of Shandong YC University by using SWOT analysis method. Advantages and disadvantages; then combined with the development strategy goal of Shandong YC College, put forward the development strategy choice; finally, from continuing to adhere to the rule of law, strengthen standardized management, further strengthen the construction of teachers, open school, It also puts forward some strategic measures, such as innovating the training mode of talents, strengthening students' education, management and employment, perfecting the conditions of running a school, paying close attention to cultural construction, paying attention to enrollment and raising funds for running a school, etc.
【學位授予單位】：青島科技大學
【學位級別】：碩士
【學位授予年份】：2013
【分類號】：G648.7

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