本文選題：創(chuàng)意農(nóng)業(yè) + 發(fā)展��； 參考：《中南林業(yè)科技大學(xué)》2015年碩士論文

【摘要】：創(chuàng)意農(nóng)業(yè)是創(chuàng)意產(chǎn)業(yè)的發(fā)展理念,是將技術(shù)改進(jìn)、文化創(chuàng)意和農(nóng)村生產(chǎn)、生活以及生態(tài)資本高度交融的新型農(nóng)業(yè)發(fā)展方式,是對(duì)農(nóng)業(yè)生產(chǎn)經(jīng)營(yíng)的方式、進(jìn)程、要領(lǐng)和產(chǎn)品等進(jìn)行的計(jì)劃,是卓越提升農(nóng)業(yè)產(chǎn)業(yè)附加值的新式業(yè)態(tài)。創(chuàng)意農(nóng)業(yè)推翻了傳統(tǒng)的農(nóng)村經(jīng)濟(jì)增長(zhǎng)模式,對(duì)推動(dòng)農(nóng)村商貿(mào)服務(wù)行業(yè)、加強(qiáng)保護(hù)農(nóng)村生態(tài)環(huán)境和統(tǒng)籌城鄉(xiāng)之間經(jīng)濟(jì)發(fā)展具有重大作用。創(chuàng)意農(nóng)業(yè)發(fā)展的重要意義已經(jīng)遠(yuǎn)遠(yuǎn)超過(guò)其作為一個(gè)新興產(chǎn)業(yè)在農(nóng)業(yè)產(chǎn)業(yè)方面的作用,更重要的在于它對(duì)傳統(tǒng)行業(yè)經(jīng)濟(jì)發(fā)展形式的傾覆和創(chuàng)新。湖南創(chuàng)意農(nóng)業(yè)的發(fā)展仍然處在起步階段,發(fā)展中存在的問(wèn)題不僅束縛了創(chuàng)意農(nóng)業(yè)的長(zhǎng)遠(yuǎn)健康發(fā)展,也會(huì)損害農(nóng)民對(duì)創(chuàng)意農(nóng)業(yè)的積極性和創(chuàng)造性,更會(huì)影響我國(guó)農(nóng)業(yè)大局,成為限制經(jīng)濟(jì)發(fā)展的壁壘。因此,務(wù)必要加速推進(jìn)創(chuàng)意農(nóng)業(yè)的特色化、產(chǎn)業(yè)化和品牌化。重點(diǎn)要解決資金、人才、技術(shù)和市場(chǎng)這四個(gè)方面的難題,進(jìn)一步推動(dòng)創(chuàng)意農(nóng)業(yè)健康可持續(xù)發(fā)展,為農(nóng)業(yè)健康發(fā)展和社會(huì)和諧保駕護(hù)航。以湖南省為例,對(duì)創(chuàng)意農(nóng)業(yè)的發(fā)展模式和問(wèn)題進(jìn)行探討。通過(guò)參考文獻(xiàn)法、案例分析法等研究方法,搜索了數(shù)十篇文獻(xiàn)和網(wǎng)絡(luò)信息資料,分析了國(guó)內(nèi)外比較成熟的農(nóng)業(yè)發(fā)展模式,努力從中找出經(jīng)驗(yàn)與不足之處,并加以借鑒來(lái)發(fā)展湖南創(chuàng)意農(nóng)業(yè)。再憑借檢索信息等一系列方法,概括總結(jié)出湖南省創(chuàng)意農(nóng)業(yè)發(fā)展中遇到的問(wèn)題,如政府引導(dǎo)不足、產(chǎn)品創(chuàng)新性不強(qiáng)、地域文化挖掘不深、品牌意識(shí)不強(qiáng)和宣傳營(yíng)銷(xiāo)不夠、生產(chǎn)規(guī)模較小等。針對(duì)湖南創(chuàng)意農(nóng)業(yè)發(fā)展中出現(xiàn)的問(wèn)題,采取不同的解決辦法。主要提出了以下幾點(diǎn)建議：通過(guò)加強(qiáng)創(chuàng)意農(nóng)業(yè)的學(xué)習(xí),將創(chuàng)意農(nóng)業(yè)與科技和市場(chǎng)相融合,從根本上轉(zhuǎn)變發(fā)展理念；加大政策扶持,重點(diǎn)將政策向創(chuàng)意農(nóng)業(yè)傾斜,提供資金支持和技術(shù)指導(dǎo)；創(chuàng)新發(fā)展模式,充分發(fā)揮創(chuàng)意旅游農(nóng)業(yè)和創(chuàng)意休閑農(nóng)業(yè)的優(yōu)勢(shì)；挖掘地方文化,將創(chuàng)意農(nóng)業(yè)與文化緊密結(jié)合,發(fā)揮農(nóng)業(yè)生產(chǎn)和生活的功能,帶動(dòng)創(chuàng)意農(nóng)業(yè)的發(fā)展；做好項(xiàng)目策劃等。希望能對(duì)湖南創(chuàng)意農(nóng)業(yè)的發(fā)展提供有效的對(duì)策與建議。
[Abstract]:Creative agriculture is the development concept of creative industry. It is a new agricultural development mode that highly blends technology improvement, cultural creativity with rural production, life and ecological capital. It is the way and process of agricultural production and management.The plan, such as essentials and products, is a new form of excellence in raising the added value of the agricultural industry.Creative agriculture overthrew the traditional rural economic growth model and played an important role in promoting rural trade and trade service industry strengthening the protection of rural ecological environment and coordinating the economic development between urban and rural areas.The significance of the development of creative agriculture has far exceeded its role as a new industry in agricultural industry, and more importantly, it has capsized and innovated the economic development forms of traditional industries.The development of creative agriculture in Hunan is still in its infancy. The problems existing in the development not only constrain the long-term and healthy development of creative agriculture, but also damage the enthusiasm and creativity of farmers to creative agriculture and affect the overall situation of agriculture in China.Become the barrier that limits economic development.Therefore, must speed up the promotion of creative agriculture, industrialization and branding.We should focus on solving the four problems of capital, talent, technology and market, further promote the healthy and sustainable development of creative agriculture, and protect the healthy development of agriculture and social harmony.Taking Hunan Province as an example, this paper discusses the development mode and problems of creative agriculture.Through the methods of reference, case analysis and other research methods, we have searched dozens of documents and network information materials, analyzed the relatively mature agricultural development models at home and abroad, and tried to find out the experiences and shortcomings.And use for reference to develop creative agriculture in Hunan.Then by means of retrieval information and other methods, the paper summarizes the problems encountered in the development of creative agriculture in Hunan Province, such as insufficient government guidance, weak product innovation, not deep regional culture mining, weak brand awareness and insufficient propaganda and marketing.Production scale is small, etc.Aiming at the problems in the development of creative agriculture in Hunan, different solutions are adopted.Some suggestions are put forward as follows: by strengthening the study of creative agriculture, combining creative agriculture with science, technology and market, we can fundamentally change the concept of development, increase policy support, and focus on tilting policy towards creative agriculture.To provide financial support and technical guidance; to innovate the development model to give full play to the advantages of creative tourism agriculture and creative leisure agriculture; to tap local culture; to closely integrate creative agriculture with culture; and to bring into play the functions of agricultural production and living.Drive the development of creative agriculture; do a good job in project planning.Hope to provide effective countermeasures and suggestions for the development of creative agriculture in Hunan.
【學(xué)位授予單位】：中南林業(yè)科技大學(xué)
【學(xué)位級(jí)別】：碩士
【學(xué)位授予年份】：2015
【分類(lèi)號(hào)】：F323

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