Sainsbury’s剩食大拯救
發(fā)布時間:2018-06-04 23:00
本文選題:橫幅廣告 + 語音識別。 參考:《財會月刊》2014年33期
【摘要】:正用戶只需點一下橫幅廣告,通過手機(jī)說出自己有哪些剩飯剩菜,系統(tǒng)就會列出一系列菜單,教你如何變"剩"為寶。面對家里每天剩下的一堆飯菜,你是不是覺得如同雞肋一般,食之無味,棄之又不舍呢?英國第三大超市Sainsbury’s為了幫助人們充分利用剩飯剩菜,避免不必要的浪費,聯(lián)合Google開發(fā)了第一個具有語音識別功能的互動式橫幅廣告,教大家如何"廢物利用",變"剩"為寶。用戶可在Google網(wǎng)站以及
[Abstract]:A regular user simply clicks on a banner ad to tell you what leftovers you have on your phone, and the system lists a list of menus that teach you how to turn leftovers into treasure. Do you feel like chicken ribs in the face of a pile of food left in the house every day? it's tasteless, and you don't give it up. To help people take advantage of leftovers and avoid unnecessary waste, Sainsbury's, the UK's third-largest supermarket, developed the first interactive banner ad with speech recognition in conjunction with Google. Teach us how to "use waste", change "surplus" into treasure. Users are available on the Google Web site and
【分類號】:F49
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相關(guān)期刊論文 前2條
1 朱建紅;立即消滅橫幅廣告[J];電腦知識與技術(shù);2001年10期
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,本文編號:1979208
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