基于SCRM的供電互動服務價值提升
發(fā)布時間：2018-12-20 12:33
【摘要】：基于"互聯網+"及服務創(chuàng)新技術,結合電網公司實際需求,同時考慮國內外研究現狀,提出了基于社會化客戶關系管理(SCRM)的供電互動服務價值提升內涵,并提出建立基于SCRM的供電互動服務體系架構藍圖,為電網公司適應電改需求、服務社會、滿足客戶用電互動服務需求及提升電網公司競爭性售電奠定基礎。
[Abstract]:Based on the "Internet" and service innovation technology, combined with the actual needs of grid companies, and considering the current research situation at home and abroad, this paper puts forward the value enhancement connotation of power supply interactive services based on socialized customer relationship management (SCRM). The paper also puts forward a blueprint of power supply interactive service system based on SCRM, which lays a foundation for grid companies to adapt to the demand of electricity reform, serve the society, meet the demand of interactive service of customers and enhance the competitive power sale of power grid companies.
【作者單位】： 國網河北省電力公司;石家莊幼兒師范高等�？茖W校;朗新科技股份有限公司;
【分類號】：F426.61
本文編號：2388005
[Abstract]:Based on the "Internet" and service innovation technology, combined with the actual needs of grid companies, and considering the current research situation at home and abroad, this paper puts forward the value enhancement connotation of power supply interactive services based on socialized customer relationship management (SCRM). The paper also puts forward a blueprint of power supply interactive service system based on SCRM, which lays a foundation for grid companies to adapt to the demand of electricity reform, serve the society, meet the demand of interactive service of customers and enhance the competitive power sale of power grid companies.
【作者單位】： 國網河北省電力公司;石家莊幼兒師范高等�？茖W校;朗新科技股份有限公司;
【分類號】：F426.61
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