電視廣告中女性形象設(shè)計(jì)的新模式
發(fā)布時(shí)間:2018-07-20 14:35
【摘要】:正隨著廣告在現(xiàn)代社會(huì)中所發(fā)揮的文化影響力日益提高和女性意識(shí)的日漸崛起,廣告中的女性形象問(wèn)題研究已經(jīng)成為研究媒介中的女性形象的一個(gè)重要分支領(lǐng)域。美國(guó)近期一項(xiàng)調(diào)查顯示,美國(guó)廣告中從性別上分析女性獨(dú)個(gè)兒或與其他女性在一起
[Abstract]:With the increasing cultural influence of advertising in modern society and the rising of female consciousness, the study of female image in advertising has become an important branch of the study of female image in the media. According to a recent survey in the United States, a gender analysis of women alone or with other women in American advertising
【作者單位】: 信陽(yáng)師范學(xué)院教科院;
【分類號(hào)】:F713.8
[Abstract]:With the increasing cultural influence of advertising in modern society and the rising of female consciousness, the study of female image in advertising has become an important branch of the study of female image in the media. According to a recent survey in the United States, a gender analysis of women alone or with other women in American advertising
【作者單位】: 信陽(yáng)師范學(xué)院教科院;
【分類號(hào)】:F713.8
【參考文獻(xiàn)】
相關(guān)期刊論文 前1條
1 吳廷俊,鄭s,
本文編號(hào):2133853
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