本文選題：武術(shù)網(wǎng)站　切入點(diǎn)：發(fā)展　出處：《武漢體育學(xué)院》2007年碩士論文

【摘要】： 進(jìn)入20世紀(jì)90年代以后,以Internet為代表的計(jì)算機(jī)網(wǎng)絡(luò)得到了飛速發(fā)展,已成為僅次于全球電話網(wǎng)的世界第二大網(wǎng)絡(luò),計(jì)算機(jī)網(wǎng)絡(luò)應(yīng)用已經(jīng)遍布各個(gè)領(lǐng)域。隨著社會(huì)的進(jìn)步,世界各國(guó)的交流日益頻繁,中華武術(shù)的傳播方式也發(fā)生了重大的變化,而借助武術(shù)網(wǎng)站來(lái)進(jìn)行數(shù)字化、實(shí)時(shí)化、交互性的傳播就是其中最有效的傳播方式,它使得全球范圍內(nèi)的武術(shù)愛(ài)好者不受時(shí)空限制,快速及時(shí)地獲得詳細(xì)完整的武術(shù)信息成為可能,揭開(kāi)了武術(shù)國(guó)際化傳播的新篇章。 縱觀目前我國(guó)武術(shù)網(wǎng)站的發(fā)展現(xiàn)狀,存在諸多問(wèn)題,如內(nèi)容貧乏,缺少特色,更新緩慢,信息陳舊,缺少外文版本,高等院校作為武術(shù)科研基地和科研人才的最大輸送地,其武術(shù)網(wǎng)站亟待發(fā)展,等等。 本文針對(duì)上述問(wèn)題,結(jié)合武術(shù)信息的特點(diǎn),運(yùn)用信息傳播學(xué)的理論構(gòu)建了一整套武術(shù)網(wǎng)站優(yōu)化方案,將我國(guó)目前的武術(shù)網(wǎng)站分為五個(gè)類(lèi)型,并根據(jù)不同武術(shù)網(wǎng)絡(luò)受眾構(gòu)建網(wǎng)站,明確我國(guó)武術(shù)網(wǎng)站武術(shù)信息的傳播過(guò)程,制定了武術(shù)信息網(wǎng)絡(luò)傳播流程圖,根據(jù)流程圖了解武術(shù)信息的網(wǎng)絡(luò)傳播。針對(duì)具體武術(shù)網(wǎng)站,也制定了具體的優(yōu)化設(shè)計(jì):首先,經(jīng)過(guò)周密的市場(chǎng)調(diào)查,確定web站點(diǎn)的營(yíng)銷(xiāo)目標(biāo),確定理想的網(wǎng)站規(guī)模和網(wǎng)站的類(lèi)別,不同網(wǎng)站有不同的設(shè)計(jì)方案,明確武術(shù)網(wǎng)站的主要目標(biāo)受眾,確定整個(gè)網(wǎng)站的整體風(fēng)格,選取合適的網(wǎng)站經(jīng)營(yíng)資金,根據(jù)目標(biāo)框架整理出站點(diǎn)的內(nèi)容框架以及邏輯結(jié)構(gòu)圖;其次,網(wǎng)站制作過(guò)程中要把重點(diǎn)信息放在突出醒目的位置,整個(gè)網(wǎng)站空間排序適當(dāng),網(wǎng)頁(yè)應(yīng)該易懂,控制每個(gè)模塊的信息量,網(wǎng)頁(yè)頁(yè)面盡量精簡(jiǎn),網(wǎng)站導(dǎo)航要清晰,便于查找;最后,通過(guò)傳統(tǒng)媒體和因特網(wǎng)本身的方法:諸如導(dǎo)航臺(tái)、新聞組、電子郵件群組、圖標(biāo)廣告、分類(lèi)廣告等等來(lái)宣傳武術(shù)網(wǎng)站的推廣。 本論文的目的就是使武術(shù)得到最大限度的發(fā)展,將中國(guó)武術(shù)的精髓傳播到世界各個(gè)角落,讓全世界的人都來(lái)學(xué)習(xí)中國(guó)武術(shù),讓中國(guó)武術(shù)重新煥發(fā)出昔日的光輝,并希冀能為中華武術(shù)的發(fā)揚(yáng)光大提供一些借鑒。
[Abstract]:After the 1990s, the computer network, represented by Internet, has been developed rapidly, and has become the second largest network in the world after the global telephone network. The application of computer network has spread all over the world.With the progress of the society, the communication between countries in the world is becoming more and more frequent, and the communication mode of Chinese Wushu has also undergone great changes. The most effective way of communication is to use the Wushu website to digitize, real-time and interactively communicate.It makes it possible for the Wushu enthusiasts to get the detailed and complete Wushu information quickly and timely without the limitation of time and space, and opens a new chapter in the international dissemination of Wushu.Looking at the current situation of Wushu websites in China, there are many problems, such as poor content, lack of characteristics, slow update, outdated information, lack of foreign language versions, and colleges and universities as the largest transportation places for Wushu scientific research bases and scientific talents.Its martial arts website urgently needs to develop, and so on.In view of the above problems, combining with the characteristics of Wushu information, using the theory of information communication, this paper constructs a set of Wushu website optimization schemes, divides the Wushu website into five types, and constructs the Wushu website according to different Wushu network audience.This paper clarifies the spreading process of Wushu information on Wushu website in our country, and formulates the flow chart of Wushu information network communication, according to the flow chart to understand Wushu information network communication.According to the specific Wushu website, it has also formulated the specific optimization design: first, through the thorough market investigation, determines the web site marketing goal, determines the ideal website scale and the website category, the different website has the different design plan,Clear the main target audience of Wushu website, determine the overall style of the entire website, select the appropriate website operating funds, according to the target framework collate the content framework of the site and logical structure; secondly,In the process of making a website, we should put the key information in a prominent position, the whole website should be properly sorted in space, the web page should be easy to understand, the amount of information in each module should be controlled, the page page should be as concise as possible, and the website navigation should be clear and easy to find; finally,Promote martial arts websites through traditional media and the Internet itself: navigation stations, newsgroups, email groups, icon ads, classified ads, etc.The purpose of this paper is to maximize the development of Wushu, spread the essence of Chinese Wushu to every corner of the world, let people from all over the world learn Chinese Wushu, and let Chinese Wushu shine back to its former glory.And hope to provide some reference for the development of Chinese Wushu.
【學(xué)位授予單位】：武漢體育學(xué)院
【學(xué)位級(jí)別】：碩士
【學(xué)位授予年份】：2007
【分類(lèi)號(hào)】：TP393.092

【引證文獻(xiàn)】

相關(guān)碩士學(xué)位論文 前2條

1 王飛;網(wǎng)絡(luò)武術(shù)文化研究[D];河南大學(xué);2010年

2 楊建新;太谷縣形意拳網(wǎng)站建設(shè)的研究[D];山西大學(xué);2013年

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本文編號(hào)：1711988