本文關(guān)鍵詞： 范用 出版 理念　出處：《華中師范大學(xué)》2009年碩士論文　論文類型：學(xué)位論文

【摘要】： 范用是當(dāng)代出版家,長期負(fù)責(zé)生活·讀書·新知三聯(lián)書店的工作。他從事出版工作70年來,在選題策劃、裝幀設(shè)計(jì)、經(jīng)營管理等方面都形成了自己獨(dú)特的理念,這些理念對我們當(dāng)下的出版工作也有一定的借鑒意義。 本論文分五個(gè)部分。第一部分簡要介紹了范用的出版生涯,并結(jié)合實(shí)際說明了本文的研究價(jià)值。第二部分從“選題策劃應(yīng)有勇氣追求思想解放”、“選題策劃要敢于面對歷史真實(shí)”、“選題策劃要體現(xiàn)對讀者的人文關(guān)懷”三個(gè)方面闡述了范用的選題策劃理念。第三部分梳理了范用的裝幀設(shè)計(jì)理念,從“版式與圖書內(nèi)容的整體設(shè)計(jì)”、“插圖與內(nèi)容的整體設(shè)計(jì)”、“色彩的整體設(shè)計(jì)”三個(gè)方面來說明書籍裝幀的“整體設(shè)計(jì)與和諧之美”,從“書卷氣與減法理念”、“個(gè)性化與量體裁衣”兩個(gè)方面來說明裝幀設(shè)計(jì)要具備“文化內(nèi)涵與個(gè)性之美”的理念。第四部分從“對作者資源的管理”、“對出版質(zhì)量的管理”和“對出版人才的管理”三個(gè)方面探討了范用的經(jīng)營管理理念:其中“對作者資源的管理”表現(xiàn)在“與作者有相同的文化追求”、“尊重作者及其作品”和“以人格魅力打動(dòng)作者”三方面,“對出版質(zhì)量的管理”表現(xiàn)在對“選題質(zhì)量”、“編校質(zhì)量與裝幀設(shè)計(jì)質(zhì)量”、“書刊廣告質(zhì)量”的管理這三個(gè)方面,“對出版人_才的管理”表現(xiàn)在“人才配置”和“人才激勵(lì)”兩方面。第五部分為結(jié)語,指出范用及老一輩出版人高度的歷史使命感、強(qiáng)烈的社會責(zé)任心和高尚的職業(yè)道德,必將成為后繼者汲取力量的源泉。 當(dāng)代出版家范用的出版理念,不僅對三聯(lián)書店,更對那個(gè)時(shí)期的中國出版業(yè)產(chǎn)生了深遠(yuǎn)影響。他策劃選題時(shí)既關(guān)注社會現(xiàn)實(shí)又注重人文關(guān)懷、提出圖書裝幀應(yīng)“整體設(shè)計(jì)”、“量體裁衣”等理念,以及對作者資源、出版質(zhì)量和出版人才的管理,在今天仍具有現(xiàn)實(shí)的參考價(jià)值。
[Abstract]:Fan Yu is a contemporary publisher who has long been in charge of the work of "Life, Reading 路Xinzhi Sanlian Bookstore". Over the past 70 years of his publishing work, he has formed his own unique ideas in topics planning, binding design, management, and so on. These ideas also have certain reference significance to our present publishing work. This paper is divided into five parts. The first part briefly introduces Fan's publishing career. The second part is about the courage to pursue ideological emancipation, the courage to face the historical reality and the humanistic concern for readers. The third part combs out the design idea of binding design for Fan. From three aspects: "layout and the whole design of book content", "the whole design of illustration and content", "the whole design of color", "the whole design and the beauty of harmony", "the idea of book volume and subtraction", "individuality". The concept of "the beauty of cultural connotation and individuality" is explained in the design of binding design from two aspects: "management of author resources", "management of publishing quality" and "management of publishing talents" in 4th. This paper discusses Fan's idea of management in three aspects: "managing author's resources", "having the same cultural pursuit as the author", "respecting the author and his works" and "moving the author with personality charm". "the management of publishing quality" is manifested in the following three aspects: "quality of selected topics", "quality of editing and binding design", "quality of advertisement of books and periodicals", "management of publishers' talent" in "disposition of talents" and "people" Two aspects. Part 5th is the conclusion. It is pointed out that Fan and the publishers of the older generation have a high sense of historical mission, a strong sense of social responsibility and noble professional ethics, which will become the source for successors to draw strength. The publishing concept used by Fan, a contemporary publisher, had a profound impact not only on the Sanlian Bookstore, but also on the publishing industry in China during that period. He paid attention to both the social reality and the humanistic concern when he planned to choose the topic. The author puts forward the idea of "overall design" and "tailoring", as well as the management of author's resources, publishing quality and publishing talents, which still has practical reference value today.
【學(xué)位授予單位】：華中師范大學(xué)
【學(xué)位級別】：碩士
【學(xué)位授予年份】：2009
【分類號】：G230

【引證文獻(xiàn)】

相關(guān)碩士學(xué)位論文 前1條

1 李文浩;三聯(lián)書店“雙效”圖書的出版風(fēng)格及成因探析[D];河北大學(xué);2011年

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本文編號：1534379