我國微電影藝術(shù)審美特征研究
發(fā)布時間:2019-06-04 07:04
【摘要】:數(shù)字技術(shù)、多媒體技術(shù)、網(wǎng)絡(luò)技術(shù)、通信技術(shù)的發(fā)展讓我們進(jìn)入“微時代”。碎片化的閱讀習(xí)慣使得短篇幅文字、短視頻成為人們獲取訊息的主要形式。微電影以嶄新的面貌和形式出現(xiàn)在網(wǎng)絡(luò)。它在傳播載體、傳播內(nèi)容和傳播形式上都徹底改變了傳統(tǒng)電影和電視帶給人們的感受,越來越受到大眾的關(guān)注和重視。微電影憑借其時間短、制作周期短、投資少、網(wǎng)絡(luò)平臺播放等與生俱來的特征,逐漸形成有別于傳統(tǒng)電影的獨特的藝術(shù)審美特征。 首先,從藝術(shù)審美內(nèi)容來看,由于微電影主要通過網(wǎng)絡(luò)媒介進(jìn)行傳播,大量草根族群參與微電影的創(chuàng)作,,所以,微電影審美內(nèi)容的獨特性非常鮮明:一是題材選擇平民化;二是人物多設(shè)置為生活中的小人物或社會邊緣人物;三是主題內(nèi)涵多元化,展現(xiàn)可觸的人情百態(tài),諷刺可見的社會現(xiàn)實,釋放個人蓬勃的想象力,充分表達(dá)個人對生活中情感問題、社會問題的思考。 其次,在藝術(shù)審美表現(xiàn)手法方面,由于微電影快餐式的觀看方式,其創(chuàng)作者在影片表現(xiàn)形式上進(jìn)行新的探索,形成獨特的美學(xué)追求。其一,微電影在創(chuàng)作時盡量減短鋪墊的時間,一般以沖突作為敘事起點,用懸念來強化敘事過程,多選擇以一個高潮點作為敘述重點,并大多在高潮中收尾。其二,微電影畫面具有寫實主義的審美風(fēng)格,鏡頭語言十分精煉,在畫面構(gòu)圖上運用特寫鏡頭和近景畫面來進(jìn)行敘事和表意。為補充敘事上的不足,微電影直接將要傳達(dá)的情感借助畫面色調(diào)訴諸于觀眾感官。其三,在聲音方面,多使用內(nèi)心獨白和經(jīng)典配樂。此外,微電影需要在短時間內(nèi)抓住觀者的興趣,剪輯方式簡潔明快,彰顯作者個性。 再次,從微電影創(chuàng)作的制作規(guī)范、創(chuàng)作內(nèi)容以及監(jiān)管方面出現(xiàn)的問題來看,還存在制作缺乏規(guī)范性、內(nèi)容過于商業(yè)性,以及監(jiān)管缺乏有效性等方面的問題。因此,豐富微電影題材選擇,不斷深化和提升微電影的藝術(shù)內(nèi)涵和藝術(shù)品質(zhì)成為微電影創(chuàng)作發(fā)展的主要路徑。
[Abstract]:The development of digital technology, multimedia technology, network technology and communication technology makes us enter the micro-era. The fragmented reading habit makes short text and short video the main form of getting information. Microfilms appear on the Internet with a new look and form. It has completely changed the feelings brought by traditional films and television in terms of communication carrier, communication content and communication form, and has been paid more and more attention by the public. Because of its short time, short production cycle, less investment, network platform broadcast and other innate characteristics, microfilm gradually formed a unique artistic aesthetic characteristics different from the traditional film. First of all, from the point of view of artistic aesthetic content, because microfilms are mainly disseminated through the network media, a large number of grassroots ethnic groups participate in the creation of microfilms, so the uniqueness of aesthetic content of microfilms is very distinct: first, the choice of subject matter is civilian; Second, most of the characters are set up as small potatoes or marginal characters in life; Third, the connotation of the theme is diversified, showing touchable human feelings, satirizing the visible social reality, releasing the vigorous imagination of the individual, and fully expressing personal thinking on emotional and social problems in life. Secondly, in the aspect of artistic aesthetic expression, because of the fast food viewing mode of microfilm, its creator makes a new exploration in the form of film expression and forms a unique aesthetic pursuit. First, microfilms try their best to shorten the time to pave the way, generally taking conflict as the narrative starting point, using suspense to strengthen the narrative process, choosing a high tide point as the narrative focus, and mostly ending in the climax. Second, the microfilm picture has the realistic aesthetic style, the lens language is very refined, uses the close-up lens and the close-up picture to carry on the narration and the expression on the picture composition. In order to supplement the lack of narration, the emotion that the microfilm will convey directly resorts to the audience's senses with the help of the tone of the picture. Third, in terms of sound, more use of inner monologue and classical soundtrack. In addition, microfilms need to grasp the interest of the viewer in a short period of time, editing in a concise and bright way, showing the author's personality. Thirdly, from the production norms, creative content and regulatory problems of microfilm creation, there are still some problems, such as lack of standardization, too commercial content, and lack of effectiveness of supervision and so on. Therefore, enriching the choice of micro-film theme, deepening and improving the artistic connotation and artistic quality of micro-film has become the main path of the development of micro-film creation.
【學(xué)位授予單位】:湖南大學(xué)
【學(xué)位級別】:碩士
【學(xué)位授予年份】:2014
【分類號】:J905
本文編號:2492554
[Abstract]:The development of digital technology, multimedia technology, network technology and communication technology makes us enter the micro-era. The fragmented reading habit makes short text and short video the main form of getting information. Microfilms appear on the Internet with a new look and form. It has completely changed the feelings brought by traditional films and television in terms of communication carrier, communication content and communication form, and has been paid more and more attention by the public. Because of its short time, short production cycle, less investment, network platform broadcast and other innate characteristics, microfilm gradually formed a unique artistic aesthetic characteristics different from the traditional film. First of all, from the point of view of artistic aesthetic content, because microfilms are mainly disseminated through the network media, a large number of grassroots ethnic groups participate in the creation of microfilms, so the uniqueness of aesthetic content of microfilms is very distinct: first, the choice of subject matter is civilian; Second, most of the characters are set up as small potatoes or marginal characters in life; Third, the connotation of the theme is diversified, showing touchable human feelings, satirizing the visible social reality, releasing the vigorous imagination of the individual, and fully expressing personal thinking on emotional and social problems in life. Secondly, in the aspect of artistic aesthetic expression, because of the fast food viewing mode of microfilm, its creator makes a new exploration in the form of film expression and forms a unique aesthetic pursuit. First, microfilms try their best to shorten the time to pave the way, generally taking conflict as the narrative starting point, using suspense to strengthen the narrative process, choosing a high tide point as the narrative focus, and mostly ending in the climax. Second, the microfilm picture has the realistic aesthetic style, the lens language is very refined, uses the close-up lens and the close-up picture to carry on the narration and the expression on the picture composition. In order to supplement the lack of narration, the emotion that the microfilm will convey directly resorts to the audience's senses with the help of the tone of the picture. Third, in terms of sound, more use of inner monologue and classical soundtrack. In addition, microfilms need to grasp the interest of the viewer in a short period of time, editing in a concise and bright way, showing the author's personality. Thirdly, from the production norms, creative content and regulatory problems of microfilm creation, there are still some problems, such as lack of standardization, too commercial content, and lack of effectiveness of supervision and so on. Therefore, enriching the choice of micro-film theme, deepening and improving the artistic connotation and artistic quality of micro-film has become the main path of the development of micro-film creation.
【學(xué)位授予單位】:湖南大學(xué)
【學(xué)位級別】:碩士
【學(xué)位授予年份】:2014
【分類號】:J905
【參考文獻(xiàn)】
相關(guān)期刊論文 前10條
1 齊偉;;微博與華語電影營銷的新選擇[J];北京電影學(xué)院學(xué)報;2011年06期
2 鄭曉君;;微電影——“微”時代廣告模式初探[J];北京電影學(xué)院學(xué)報;2011年06期
3 李劍寧;;手機端的微影使用動機與行為研究[J];北京電影學(xué)院學(xué)報;2011年06期
4 陳紅蓮;;網(wǎng)絡(luò)“微電影”的傳播學(xué)解讀——以《老男孩》《四夜奇譚》等的熱播為例[J];今傳媒;2011年12期
5 李照;;論微電影的廣告營銷成長策略[J];今傳媒;2012年06期
6 林三芳;;新媒體電影的勃興與困頓[J];當(dāng)代電影;2011年11期
7 李榮榮;;傳播學(xué)視域中的微電影敘事策略探究[J];東南傳播;2011年12期
8 范玉明;;微電影藝術(shù)特征探析[J];大舞臺;2012年02期
9 孫巖;何源;;電影音樂民族化、民族風(fēng)格探討[J];電影評介;2009年07期
10 王方;顏子瀾;;微縮的影像:微電影時代的“淺”表達(dá)[J];大眾文藝;2011年20期
本文編號:2492554
本文鏈接:http://sikaile.net/wenyilunwen/dianyingdianshilunwen/2492554.html
教材專著