新媒體環(huán)境下中國電視民生新聞受眾話語權研究
發(fā)布時間:2018-08-28 12:00
【摘要】:本文的研究以新媒體環(huán)境的時代特征為背景,以電視民生新聞受眾的話語權為研究對象,本文重點對當代中國電視民生新聞受眾話語權的表征進行深度的分析;從技術、政治、經(jīng)濟等幾個不同的層面來揭示電視民生新聞受眾話語權轉變的深層原因。當然,理論研究來源于對現(xiàn)實的反思,對于目前中國電視民生新聞節(jié)目受眾話語權在發(fā)展的過程中潛在的一些問題,電視民生新聞如何突破自我發(fā)展的瓶頸,筆者結合實際狀況,提出了自己的見解。 論文共分六個部分:第一部分的“緒論”對相關的受眾研究和話語權力研究這兩部分內(nèi)容做了梳理,并介紹了論文的研究方法。第二部分對中國電視民生新聞所處的媒介環(huán)境進行了對比分析,并指出新的媒介環(huán)境和技術變化促使民生新聞轉型;第三部分對當代中國電視民生新聞受眾話語權的增強從電視民生新聞傳播策略和傳播效果兩個層面進行分析,而受眾話語權的提升同樣反作用于電視民生新聞;第四部分從四個不同的層面揭示了電視民生新聞受眾話語權轉變的原因,本章從各個不同的角度展開論述;第五部分針對當前受眾話語權力失范帶來的問題提出了針對性的建議。第六部分“結語”對中國電視民生新聞受眾話語權該何去何從做了簡單的總結。
[Abstract]:This article takes the new media environment as the background, takes the television people's livelihood news audience's speech right as the research object, this article emphatically carries on the deep analysis to the contemporary Chinese television people's livelihood news audience's speech right representation, from the technology, the politics, Economy and other different levels to reveal the television news audience voice rights change deep reasons. Of course, the theoretical research comes from the reflection on reality. For the potential problems of the audience's right of speech in the development of Chinese television news programs, how to break through the bottleneck of self-development. Combining with the actual situation, the author puts forward his own opinion. The thesis is divided into six parts: the first part of the "introduction" to the relevant audience research and discourse power research of the two parts of the comb, and introduced the research methods of the paper. The second part makes a comparative analysis of the media environment in which Chinese TV people's livelihood news is located, and points out that the new media environment and technological changes promote the transformation of people's livelihood news. The third part of the contemporary Chinese television people's livelihood news audience voice rights from the television people's livelihood news dissemination strategy and communication effect of two levels are analyzed, and the audience voice rights promotion is also counteractive to television livelihood news; The fourth part from four different levels to reveal the television people's livelihood news audience voice rights change reasons, this chapter from different angles to discuss; In the fifth part, the author puts forward some suggestions on the problems caused by the current power loss of the audience's discourse. The sixth part "the conclusion" makes the simple summary to the Chinese television people's livelihood news audience's right of speech.
【學位授予單位】:河南大學
【學位級別】:碩士
【學位授予年份】:2014
【分類號】:G222
本文編號:2209334
[Abstract]:This article takes the new media environment as the background, takes the television people's livelihood news audience's speech right as the research object, this article emphatically carries on the deep analysis to the contemporary Chinese television people's livelihood news audience's speech right representation, from the technology, the politics, Economy and other different levels to reveal the television news audience voice rights change deep reasons. Of course, the theoretical research comes from the reflection on reality. For the potential problems of the audience's right of speech in the development of Chinese television news programs, how to break through the bottleneck of self-development. Combining with the actual situation, the author puts forward his own opinion. The thesis is divided into six parts: the first part of the "introduction" to the relevant audience research and discourse power research of the two parts of the comb, and introduced the research methods of the paper. The second part makes a comparative analysis of the media environment in which Chinese TV people's livelihood news is located, and points out that the new media environment and technological changes promote the transformation of people's livelihood news. The third part of the contemporary Chinese television people's livelihood news audience voice rights from the television people's livelihood news dissemination strategy and communication effect of two levels are analyzed, and the audience voice rights promotion is also counteractive to television livelihood news; The fourth part from four different levels to reveal the television people's livelihood news audience voice rights change reasons, this chapter from different angles to discuss; In the fifth part, the author puts forward some suggestions on the problems caused by the current power loss of the audience's discourse. The sixth part "the conclusion" makes the simple summary to the Chinese television people's livelihood news audience's right of speech.
【學位授予單位】:河南大學
【學位級別】:碩士
【學位授予年份】:2014
【分類號】:G222
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