S市建行濰州支行競爭力影響因素研究
發(fā)布時間：2018-11-07 09:26
【摘要】：在我國,商業(yè)銀行對于國民經(jīng)濟平穩(wěn)健康發(fā)展有著重要的影響作用,對于國家金融市場的穩(wěn)定至關(guān)重要。隨著經(jīng)濟全球化水平的推進,資本在全球范圍內(nèi)流動,國外金融機構(gòu)和金融力量也紛紛參與進來,銀行間的競爭日益加劇。在此背景下,本文以商業(yè)銀行競爭力影響因素為研究對象進行分析有重要的現(xiàn)實意義。首先,文章對課題研究背景進行說明,分析目前市場現(xiàn)狀及未來競爭力發(fā)展趨勢,在此基礎(chǔ)上提出本文研究目標和框架,并進一步細化研究思路,對于本文研究的理論和現(xiàn)實意義進行歸納總結(jié),提出S市建行濰州支行研究的代表意義。其次,在理論分析基礎(chǔ)上,結(jié)合S市建行濰州支行情況對商業(yè)銀行競爭力影響因素進行分析。在本部分,首先對S市建行濰州支行概況進行介紹,結(jié)合其在S市面臨競爭壓力,從企業(yè)視角出發(fā),分析競爭力的影響因素有哪些,并從點及面,對影響因素進行匯總。第三,商業(yè)銀行競爭力評價指標體系介紹。在總結(jié)國內(nèi)外相關(guān)研究的基礎(chǔ)上,從商業(yè)銀行競爭力評價指標內(nèi)涵出發(fā),對于本文涉及到的競爭力評價關(guān)鍵因素進行匯總分析。第四,實證分析部分。以S市建行濰州支行為研究對象,對該網(wǎng)點競爭力影響因素進行統(tǒng)計學分析,設(shè)立指標體系,對指標進行評分,進而進行效度和信度檢驗,并通過權(quán)重分析法,計算所選指標的相對重要性權(quán)重,進而找出本文研究的S市建行濰州支行競爭力關(guān)鍵衡量因子。最后,針對S市建行濰州支行面臨問題,提出未來提升競爭力的對策與建議,并對本文研究成果進行總結(jié),對未來工作進行展望。
[Abstract]:In China, commercial banks play an important role in the steady and healthy development of national economy and are very important to the stability of national financial market. With the advancement of economic globalization, capital flows around the world, foreign financial institutions and financial forces also participate in succession, the competition between banks is increasingly intensified. Under this background, it is of great practical significance to analyze the influencing factors of the competitiveness of commercial banks. First of all, the paper explains the research background, analyzes the current market situation and the development trend of future competitiveness, and then puts forward the research objectives and framework of this paper, and further refine the research ideas. The theoretical and practical significance of this study is summarized, and the representative significance of the research of Weizhou Branch of S City Construction Bank is put forward. Secondly, on the basis of theoretical analysis, combined with the situation of Weizhou Branch of Construction Bank of S City, this paper analyzes the factors affecting the competitiveness of commercial banks. In this part, first of all, it introduces the general situation of Weizhou Branch of S City Construction Bank, combining with the competitive pressure it faces in S City, from the perspective of enterprises, analyzes the influencing factors of competitiveness, and summarizes the influencing factors from point and surface. Third, the commercial bank competitiveness evaluation index system introduction. On the basis of summing up the domestic and foreign related research, this paper makes a summary and analysis of the key factors involved in the competitiveness evaluation of commercial banks, starting from the connotation of the evaluation index of the competitiveness of commercial banks. Fourth, the empirical analysis part. Taking the research object of Weizhou branch behavior of construction bank in S city, this paper makes a statistical analysis on the influencing factors of the competitive power of the network, sets up an index system, scores the index, and then tests the validity and reliability of the index, and adopts the weight analysis method. Calculate the relative importance weight of the selected index, and then find out the key measure factor of the competitiveness of Weizhou branch of S City Construction Bank. Finally, aiming at the problems faced by the Weizhou Branch of the Construction Bank of S City, the paper puts forward the countermeasures and suggestions for enhancing the competitiveness in the future, summarizes the research results of this paper, and looks forward to the future work.
【學位授予單位】：安徽財經(jīng)大學
【學位級別】：碩士
【學位授予年份】：2017
【分類號】：F832.33
本文編號：2315922
[Abstract]:In China, commercial banks play an important role in the steady and healthy development of national economy and are very important to the stability of national financial market. With the advancement of economic globalization, capital flows around the world, foreign financial institutions and financial forces also participate in succession, the competition between banks is increasingly intensified. Under this background, it is of great practical significance to analyze the influencing factors of the competitiveness of commercial banks. First of all, the paper explains the research background, analyzes the current market situation and the development trend of future competitiveness, and then puts forward the research objectives and framework of this paper, and further refine the research ideas. The theoretical and practical significance of this study is summarized, and the representative significance of the research of Weizhou Branch of S City Construction Bank is put forward. Secondly, on the basis of theoretical analysis, combined with the situation of Weizhou Branch of Construction Bank of S City, this paper analyzes the factors affecting the competitiveness of commercial banks. In this part, first of all, it introduces the general situation of Weizhou Branch of S City Construction Bank, combining with the competitive pressure it faces in S City, from the perspective of enterprises, analyzes the influencing factors of competitiveness, and summarizes the influencing factors from point and surface. Third, the commercial bank competitiveness evaluation index system introduction. On the basis of summing up the domestic and foreign related research, this paper makes a summary and analysis of the key factors involved in the competitiveness evaluation of commercial banks, starting from the connotation of the evaluation index of the competitiveness of commercial banks. Fourth, the empirical analysis part. Taking the research object of Weizhou branch behavior of construction bank in S city, this paper makes a statistical analysis on the influencing factors of the competitive power of the network, sets up an index system, scores the index, and then tests the validity and reliability of the index, and adopts the weight analysis method. Calculate the relative importance weight of the selected index, and then find out the key measure factor of the competitiveness of Weizhou branch of S City Construction Bank. Finally, aiming at the problems faced by the Weizhou Branch of the Construction Bank of S City, the paper puts forward the countermeasures and suggestions for enhancing the competitiveness in the future, summarizes the research results of this paper, and looks forward to the future work.
【學位授予單位】：安徽財經(jīng)大學
【學位級別】：碩士
【學位授予年份】：2017
【分類號】：F832.33
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，本文編號：2315922
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