本文選題：知識密集型服務(wù)業(yè) + 組織學(xué)習(xí)��； 參考：《華中師范大學(xué)》2013年碩士論文

【摘要】：隨著服務(wù)經(jīng)濟時代的到來,服務(wù)業(yè)已經(jīng)成為國民經(jīng)濟的主導(dǎo)產(chǎn)業(yè),其發(fā)展?fàn)顩r是衡量一個國家或地區(qū)產(chǎn)業(yè)結(jié)構(gòu)層次與經(jīng)濟發(fā)展水平的重要標(biāo)志。在全球經(jīng)濟結(jié)構(gòu)調(diào)整和我國工業(yè)發(fā)展方式轉(zhuǎn)變的大背景下,如何應(yīng)對國內(nèi)外競爭環(huán)境,提升我國服務(wù)業(yè)的核心競爭力,成為我國服務(wù)業(yè)亟須解決的首要問題。 面對我國服務(wù)業(yè)競爭加劇的現(xiàn)狀,服務(wù)型企業(yè)必須不斷改進和更新服務(wù)概念或服務(wù)提供系統(tǒng),從而使服務(wù)創(chuàng)新成為服務(wù)運管管理的核心。新服務(wù)開發(fā)是服務(wù)型企業(yè)根據(jù)整體戰(zhàn)略及創(chuàng)新戰(zhàn)略,在企業(yè)內(nèi)部要素和外部環(huán)境的共同推動下,通過對服務(wù)概念、服務(wù)提交系統(tǒng)、服務(wù)提交界面或服務(wù)支撐技術(shù)的創(chuàng)新,向客戶提供全新或改進服務(wù)的正式或非正式的開發(fā)活動。為了滿意客戶日益多變的需求,新服務(wù)開發(fā)成為了服務(wù)型企業(yè)運營管理的核心。創(chuàng)新管理研究表明,提高服務(wù)創(chuàng)新性是滿足不斷變化的客戶需求與獲得競爭優(yōu)勢的重要保障。組織學(xué)習(xí)的研究表明,以知識創(chuàng)造、分配和使用的組織學(xué)習(xí)是影響創(chuàng)新績效的重要因素。組織學(xué)習(xí)和服務(wù)創(chuàng)新性均能夠影響服務(wù)創(chuàng)新績效,但是目前對組織學(xué)習(xí)、創(chuàng)新性和創(chuàng)新績效三者間關(guān)系的研究主要以制造業(yè)為研究對象,針對服務(wù)業(yè)的研究亟待展開和深化。 本文在國內(nèi)外關(guān)于組織學(xué)習(xí)、服務(wù)創(chuàng)新性和新服務(wù)開發(fā)績效研究的基礎(chǔ)上,以服務(wù)創(chuàng)新性的兩個維度——技術(shù)創(chuàng)新性和市場創(chuàng)新性作為中介變量,構(gòu)建了組織學(xué)習(xí)對新服務(wù)開發(fā)績效影響機制的模型,并提出四個相應(yīng)的研究假設(shè)。最后通過對我國169家知識密集型服務(wù)企業(yè)的入戶調(diào)研,對調(diào)研數(shù)據(jù)進行描述性統(tǒng)計分析,并對組織學(xué)習(xí)、服務(wù)創(chuàng)新性對新服務(wù)開發(fā)績效的影響機制模型進行了驗證性因子分析和結(jié)構(gòu)方程分析,并對研究假設(shè)進行驗證,四個研究假設(shè)均通過了驗證。研究結(jié)果顯示,組織學(xué)習(xí)并不直接影響新服務(wù)開發(fā)績效,而是通過服務(wù)創(chuàng)新性的中介作用間接地對新服務(wù)開發(fā)績效產(chǎn)生顯著的正向影響。 根據(jù)實證研究的結(jié)果,本文不僅構(gòu)建了能夠較為綜合全面反映服務(wù)創(chuàng)新性和新服務(wù)開發(fā)績效的測量量表,而且,探明了組織學(xué)習(xí)對新服務(wù)開發(fā)的影響機制。本文的研究結(jié)論對理論和實踐均具有較為重要的指導(dǎo)作用。從理論上,是對新服務(wù)開發(fā)理論實證檢驗和豐富,為后續(xù)研究提供了理論參考。從實踐上,為服務(wù)型企業(yè)有效提升新服務(wù)開發(fā)績效提供了科學(xué)依據(jù),并針對性地提出管理對策和建議。
[Abstract]:With the arrival of the service economy era, the service industry has become the leading industry of the national economy. Its development is an important symbol to measure the industrial structure level and the level of economic development of a country or region. Under the background of the adjustment of the global economic structure and the transformation of the mode of industrial development in China, how to cope with the domestic and foreign competitive environment and enhance the core competitiveness of our service industry has become the most important problem to be solved in our country's service industry. In the face of the increasing competition in our service industry, service-oriented enterprises must constantly improve and update the concept of service or service delivery system, so that service innovation becomes the core of service management. New service development is the innovation of service concept, service delivery system, service submission interface or service supporting technology, which is promoted by internal elements and external environment according to the overall strategy and innovation strategy. A formal or informal development activity that provides new or improved services to customers. In order to satisfy the ever-changing needs of customers, new service development has become the core of the operation management of service enterprises. The research on innovation management shows that improving service innovation is an important guarantee to satisfy the changing customer demand and gain competitive advantage. Organizational learning research shows that organizational learning based on knowledge creation, distribution and use is an important factor affecting innovation performance. Both organizational learning and service innovation can affect the performance of service innovation, but the current research on the relationship among organizational learning, innovation and innovation performance mainly focuses on the manufacturing industry, and the research on the service industry needs to be carried out and deepened. Based on the research on organizational learning, service innovation and new service development performance at home and abroad, this paper takes two dimensions of service innovation technology innovation and market innovation as intermediary variables. This paper constructs a model of the influence mechanism of organizational learning on the performance of new service development, and puts forward four corresponding research hypotheses. Finally, through the household survey of 169 knowledge-intensive service enterprises in China, the paper makes a descriptive statistical analysis of the survey data, and studies the organizational learning. Service innovation makes confirmatory factor analysis and structural equation analysis on the mechanism model of new service development performance, and verifies the research hypotheses. The results show that organizational learning does not directly affect the performance of new service development, but indirectly has a significant positive impact on the performance of new service development through the intermediary of service innovation. Based on the results of empirical research, this paper not only constructs a measurement scale that can comprehensively reflect service innovation and performance of new service development, but also explores the mechanism of organization learning influencing new service development. The conclusion of this paper plays an important role in both theory and practice. Theoretically, it is an empirical test and enrichment of the new service development theory, which provides a theoretical reference for further research. In practice, it provides a scientific basis for service enterprises to effectively improve the performance of new service development, and puts forward management countermeasures and suggestions.
【學(xué)位授予單位】：華中師范大學(xué)
【學(xué)位級別】：碩士
【學(xué)位授予年份】：2013
【分類號】：F719;F274

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