本文關鍵詞： LS集團 企業(yè)文化 文化建設 企業(yè)管理　出處：《新疆大學》2013年碩士論文　論文類型：學位論文

【摘要】：知識經(jīng)濟時代，文化管理將取代科學管理，成為唯一適用的管理模式。而文化管理，又是以企業(yè)文化建設為主導的。因此，，企業(yè)文化建設對于知識型企業(yè)尤為重要，它必將成為今后企業(yè)管理的關鍵環(huán)節(jié)、企業(yè)競爭力的重要方面。 LS集團是1992年全國第一家商業(yè)廳系統(tǒng)整建制轉體組建的國有企業(yè)。通過20余年的發(fā)展，形成了以現(xiàn)代零售為主業(yè)，以制藥和房地產(chǎn)為重點產(chǎn)業(yè)的集團業(yè)態(tài)。自集團成立之初的“6·22”精神，逐漸積累，不斷總結探索，積極實踐領先半步的理論，集團全體員工團結一心、艱苦創(chuàng)業(yè)，逐步積累、沉淀出了富有特色的企業(yè)精神、理念和價值觀，塑造了LS集團優(yōu)秀的企業(yè)文化。 當前，LS集團正面臨從深耕山東到走向全國的關鍵節(jié)點，過度擴張帶來的各種錯亂、品牌認同的挑戰(zhàn)以及資金鏈風險，都有可能成為制約集團進一步發(fā)展的瓶頸。在這個新的歷史拐點上，順應形勢發(fā)展，調(diào)整企業(yè)發(fā)展戰(zhàn)略，改進和提升企業(yè)文化，保持集團高速、良性可持續(xù)發(fā)展，是LS人必須面對的現(xiàn)實問題。 作為LS集團的一員，筆者親身目睹和經(jīng)歷了集團20年來的發(fā)展壯大。在文中，用文獻研究、理論和實證分析的方法，通過對企業(yè)文化基本理論和國內(nèi)外研究實踐的學習研究，結合自己的理解，從LS集團企業(yè)文化建設、提煉的過程入手，重點解析了其“仁智合一，商行天下”的企業(yè)文化體系內(nèi)涵，包括“履信尚義，興商潤民”的企業(yè)使命；“激情拼搏、全心奉獻、快樂工作、健康生活”的企業(yè)精神；“屹立百強，通達八方”的企業(yè)愿景；“立在誠信、興在創(chuàng)新、成在協(xié)作、贏在執(zhí)行”的企業(yè)核心價值觀；以及魯商基本行為準則等。并對LS企業(yè)文化建設取得的成就和存在的問題作了分析和探討，認為在當前形勢下，LS集團應當實施企業(yè)文化再造，以人為本，持續(xù)改進和創(chuàng)新，加強學習型企業(yè)建設，不斷強化執(zhí)行力為對策與措施，保障企業(yè)延續(xù)輝煌，實現(xiàn)可持續(xù)發(fā)展。 通過本文的研究，力求對LS集團企業(yè)文化的改進和提升有所助益，為其他企業(yè)文化建設提供借鑒和參考。對呼喚社會誠信，倡導誠信經(jīng)營的文化理念，進一步弘揚新時代儒商精神起到積極的推動作用，具有一定的理論和現(xiàn)實意義。
[Abstract]:In the era of knowledge economy, cultural management will take the place of scientific management and become the only suitable management mode. The construction of enterprise culture is particularly important for knowledge-based enterprises. It will become the key link of enterprise management and the important aspect of enterprise competitiveness. In 1992, LS Group was the first state-owned enterprise set up in the whole commercial office system. Through the development of more than 20 years, it formed the modern retailing as the main business. With pharmaceutical and real estate as the key industry, the group business form. Since the establishment of the group, the spirit of "6.22" gradually accumulated, constantly summarized and explored, actively practiced the theory of leading half a step, all the staff of the group United as one. Hard work, gradually accumulate, precipitate the rich characteristic enterprise spirit, the idea and the value, molds the LS group outstanding enterprise culture. At present, the group is facing the key nodes from deep cultivation to the whole country, all kinds of confusion caused by excessive expansion, the challenge of brand identity and the risk of capital chain. In this new historical turning point, adapt to the development of the situation, adjust the enterprise development strategy, improve and upgrade the corporate culture, and maintain the high speed of the group. Benign sustainable development, LS people must face the reality of the problem. As a member of LS Group, the author has witnessed and experienced the development of the Group over the past 20 years. In this paper, the use of literature research, theoretical and empirical analysis methods. Through the basic theory of corporate culture and the study of domestic and foreign research practice, combined with their own understanding, from the LS group enterprise culture construction, refining process, focused on the analysis of its "combination of benevolence and wisdom." The connotation of the corporate culture system includes the enterprise mission of "believe in Shangyi and rejuvenate business people"; "passionate struggle, dedication, happy work, healthy life" spirit of enterprise; "stand a hundred strong, reach the eight sides" corporate vision; "standing in good faith, in innovation, in cooperation, win in the implementation of" the core values of the enterprise; The paper also analyzes and discusses the achievements and problems of LS enterprise culture construction, and points out that under the current situation, the LS group should carry out enterprise culture reengineering and put people first. Continuous improvement and innovation, strengthening the construction of learning-oriented enterprises and strengthening the executive power are the countermeasures and measures to ensure the continuance of the brilliance of the enterprises and the realization of sustainable development. Through the research of this paper, we try our best to help the improvement and promotion of the enterprise culture of LS Group, and provide reference for other enterprise culture construction, call for the social integrity, advocate the cultural concept of good faith management. Further carrying forward the spirit of Confucian merchants in the new era plays an active role in promoting it, which has certain theoretical and practical significance.
【學位授予單位】：新疆大學
【學位級別】：碩士
【學位授予年份】：2013
【分類號】：F270

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