本文關(guān)鍵詞： LS集團(tuán) 企業(yè)文化 文化建設(shè) 企業(yè)管理　出處：《新疆大學(xué)》2013年碩士論文　論文類(lèi)型：學(xué)位論文

【摘要】：知識(shí)經(jīng)濟(jì)時(shí)代，文化管理將取代科學(xué)管理，成為唯一適用的管理模式。而文化管理，又是以企業(yè)文化建設(shè)為主導(dǎo)的。因此，，企業(yè)文化建設(shè)對(duì)于知識(shí)型企業(yè)尤為重要，它必將成為今后企業(yè)管理的關(guān)鍵環(huán)節(jié)、企業(yè)競(jìng)爭(zhēng)力的重要方面。 LS集團(tuán)是1992年全國(guó)第一家商業(yè)廳系統(tǒng)整建制轉(zhuǎn)體組建的國(guó)有企業(yè)。通過(guò)20余年的發(fā)展，形成了以現(xiàn)代零售為主業(yè)，以制藥和房地產(chǎn)為重點(diǎn)產(chǎn)業(yè)的集團(tuán)業(yè)態(tài)。自集團(tuán)成立之初的“6·22”精神，逐漸積累，不斷總結(jié)探索，積極實(shí)踐領(lǐng)先半步的理論，集團(tuán)全體員工團(tuán)結(jié)一心、艱苦創(chuàng)業(yè)，逐步積累、沉淀出了富有特色的企業(yè)精神、理念和價(jià)值觀，塑造了LS集團(tuán)優(yōu)秀的企業(yè)文化。 當(dāng)前，LS集團(tuán)正面臨從深耕山東到走向全國(guó)的關(guān)鍵節(jié)點(diǎn)，過(guò)度擴(kuò)張帶來(lái)的各種錯(cuò)亂、品牌認(rèn)同的挑戰(zhàn)以及資金鏈風(fēng)險(xiǎn)，都有可能成為制約集團(tuán)進(jìn)一步發(fā)展的瓶頸。在這個(gè)新的歷史拐點(diǎn)上，順應(yīng)形勢(shì)發(fā)展，調(diào)整企業(yè)發(fā)展戰(zhàn)略，改進(jìn)和提升企業(yè)文化，保持集團(tuán)高速、良性可持續(xù)發(fā)展，是LS人必須面對(duì)的現(xiàn)實(shí)問(wèn)題。 作為L(zhǎng)S集團(tuán)的一員，筆者親身目睹和經(jīng)歷了集團(tuán)20年來(lái)的發(fā)展壯大。在文中，用文獻(xiàn)研究、理論和實(shí)證分析的方法，通過(guò)對(duì)企業(yè)文化基本理論和國(guó)內(nèi)外研究實(shí)踐的學(xué)習(xí)研究，結(jié)合自己的理解，從LS集團(tuán)企業(yè)文化建設(shè)、提煉的過(guò)程入手，重點(diǎn)解析了其“仁智合一，商行天下”的企業(yè)文化體系內(nèi)涵，包括“履信尚義，興商潤(rùn)民”的企業(yè)使命；“激情拼搏、全心奉獻(xiàn)、快樂(lè)工作、健康生活”的企業(yè)精神；“屹立百?gòu)?qiáng)，通達(dá)八方”的企業(yè)愿景；“立在誠(chéng)信、興在創(chuàng)新、成在協(xié)作、贏在執(zhí)行”的企業(yè)核心價(jià)值觀；以及魯商基本行為準(zhǔn)則等。并對(duì)LS企業(yè)文化建設(shè)取得的成就和存在的問(wèn)題作了分析和探討，認(rèn)為在當(dāng)前形勢(shì)下，LS集團(tuán)應(yīng)當(dāng)實(shí)施企業(yè)文化再造，以人為本，持續(xù)改進(jìn)和創(chuàng)新，加強(qiáng)學(xué)習(xí)型企業(yè)建設(shè)，不斷強(qiáng)化執(zhí)行力為對(duì)策與措施，保障企業(yè)延續(xù)輝煌，實(shí)現(xiàn)可持續(xù)發(fā)展。 通過(guò)本文的研究，力求對(duì)LS集團(tuán)企業(yè)文化的改進(jìn)和提升有所助益，為其他企業(yè)文化建設(shè)提供借鑒和參考。對(duì)呼喚社會(huì)誠(chéng)信，倡導(dǎo)誠(chéng)信經(jīng)營(yíng)的文化理念，進(jìn)一步弘揚(yáng)新時(shí)代儒商精神起到積極的推動(dòng)作用，具有一定的理論和現(xiàn)實(shí)意義。
[Abstract]:In the era of knowledge economy, cultural management will take the place of scientific management and become the only suitable management mode. The construction of enterprise culture is particularly important for knowledge-based enterprises. It will become the key link of enterprise management and the important aspect of enterprise competitiveness. In 1992, LS Group was the first state-owned enterprise set up in the whole commercial office system. Through the development of more than 20 years, it formed the modern retailing as the main business. With pharmaceutical and real estate as the key industry, the group business form. Since the establishment of the group, the spirit of "6.22" gradually accumulated, constantly summarized and explored, actively practiced the theory of leading half a step, all the staff of the group United as one. Hard work, gradually accumulate, precipitate the rich characteristic enterprise spirit, the idea and the value, molds the LS group outstanding enterprise culture. At present, the group is facing the key nodes from deep cultivation to the whole country, all kinds of confusion caused by excessive expansion, the challenge of brand identity and the risk of capital chain. In this new historical turning point, adapt to the development of the situation, adjust the enterprise development strategy, improve and upgrade the corporate culture, and maintain the high speed of the group. Benign sustainable development, LS people must face the reality of the problem. As a member of LS Group, the author has witnessed and experienced the development of the Group over the past 20 years. In this paper, the use of literature research, theoretical and empirical analysis methods. Through the basic theory of corporate culture and the study of domestic and foreign research practice, combined with their own understanding, from the LS group enterprise culture construction, refining process, focused on the analysis of its "combination of benevolence and wisdom." The connotation of the corporate culture system includes the enterprise mission of "believe in Shangyi and rejuvenate business people"; "passionate struggle, dedication, happy work, healthy life" spirit of enterprise; "stand a hundred strong, reach the eight sides" corporate vision; "standing in good faith, in innovation, in cooperation, win in the implementation of" the core values of the enterprise; The paper also analyzes and discusses the achievements and problems of LS enterprise culture construction, and points out that under the current situation, the LS group should carry out enterprise culture reengineering and put people first. Continuous improvement and innovation, strengthening the construction of learning-oriented enterprises and strengthening the executive power are the countermeasures and measures to ensure the continuance of the brilliance of the enterprises and the realization of sustainable development. Through the research of this paper, we try our best to help the improvement and promotion of the enterprise culture of LS Group, and provide reference for other enterprise culture construction, call for the social integrity, advocate the cultural concept of good faith management. Further carrying forward the spirit of Confucian merchants in the new era plays an active role in promoting it, which has certain theoretical and practical significance.
【學(xué)位授予單位】：新疆大學(xué)
【學(xué)位級(jí)別】：碩士
【學(xué)位授予年份】：2013
【分類(lèi)號(hào)】：F270

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