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河南大學后勤服務總公司發(fā)展戰(zhàn)略研究

發(fā)布時間:2018-03-04 04:22

  本文選題:高校后勤 切入點:社會化 出處:《石河子大學》2017年碩士論文 論文類型:學位論文


【摘要】:隨著社會的快速發(fā)展,社會對人才的需求在不斷的提高,普通高校招生規(guī)模在逐年擴大,高校后勤投資規(guī)模進入了空前發(fā)展階段,過去計劃經濟下形成的單純依靠國家財政撥款的高校投資體制已經不適合新形勢下高校發(fā)展的需要。這也為高校后勤轉型,改革,升級提供了廣闊的發(fā)展機遇。為了提高學校的服務能力、完善學校基礎設施,強化辦學力量,進一步提高學校的教學質量和水平,建設高標準、現(xiàn)代化的大學,后勤工作發(fā)揮著不可估量的作用,從上世紀80年代末開始高校后勤改革到目前已經有了30多個年頭,高校后勤改革有了非常顯著的成效,但與此同時也暴露出了許多新問題。為了解決這些新問題,一些新的改革模式被引入到我國高校后勤領域,這必將對高校后勤投資管理體制改革和政府職能轉變產生一定影響。如何利用好社會上大量的優(yōu)質資源來為學校減輕教學發(fā)展的壓力,是各高校應該重點去研究和解決的課題。由此可見,只要后勤社會化改革能夠順應社會的發(fā)展,提高服務質量和效率學校就可以在日趨競爭的社會當中立于不敗之地。本文以河南大學后勤服務總公司為例,首先分析了我國高校后勤社會化改革歷程和理論研究現(xiàn)狀,結合并參考國內外有關后勤改革方面的理論綜述及社會化發(fā)展模式,運用所學的企業(yè)戰(zhàn)略管理相關理論針對河南大學后勤服務總公司的基本情況重點對餐飲、生活服務方面進行研究,依據(jù)大量調查所得數(shù)據(jù),詳盡分析了企業(yè)所處的內外部環(huán)境,面臨的優(yōu)勢與劣勢、機遇和挑戰(zhàn),機會與威脅,運用已知的企業(yè)戰(zhàn)略管理理論、波特的競爭戰(zhàn)略理論、SWOT分析、實證研究,提出了河南大學后勤服務總公司的總體發(fā)展戰(zhàn)略和實施戰(zhàn)略。戰(zhàn)略實施上,實施多元化戰(zhàn)略,利用學校品牌優(yōu)勢,快速進入后勤市場;利用關聯(lián)企業(yè),拓展供應鏈上游,拓寬市場業(yè)務渠道;要堅持業(yè)務層低成本戰(zhàn)略;要優(yōu)化流程,減少消耗,向管理要效益。采用先進的生產設備和生產工藝,減少人力承擔,提高勞動效率,減少能耗,增加單位產出。適度領先采用信息化和高科技手段,優(yōu)化管理,提升安全。充分利用資源和成熟經驗,在能源合同管理等方面采用合作或BOT模式,既避免大量資金投入,又改善后勤硬件設施,還能提高師生滿意度。本文采用了文獻資料查閱和實地走訪調查并發(fā)放問卷等方法,全面了解和分析了河南大學后勤服務總公司的發(fā)展戰(zhàn)略,希望通過本文的研究,提出河南大學的后勤改革的合理化方案,并為此類型的高校后勤改革提供一定的實踐指導意義。
[Abstract]:With the rapid development of society, the demand for talents is increasing, the enrollment scale of colleges and universities is expanding year by year, and the scale of university logistics investment has entered an unprecedented stage of development. The investment system of colleges and universities formed in the past under the planned economy which simply depends on the state financial allocations is no longer suitable for the needs of the development of colleges and universities under the new situation. This is also for the transformation and reform of the logistics of colleges and universities. Upgrading offers broad opportunities for development. In order to improve the service capacity of schools, improve school infrastructure, strengthen the strength of running schools, further improve the quality and level of teaching in schools, and build high standards and modern universities, Logistics work plays an inestimable role. From the end of -20s, it has been more than 30 years since the reform of university logistics began, and the reform of university logistics has achieved very remarkable results. But at the same time, many new problems have been exposed. In order to solve these new problems, some new reform models have been introduced into the field of university logistics in China. This will certainly have a certain impact on the reform of the logistic investment management system and the transformation of government functions in colleges and universities. How to make good use of a large number of high quality resources in society to relieve the pressure of teaching development in schools, This shows that as long as the socialization of logistics reforms can conform to the development of society, Schools that improve service quality and efficiency can be in an invincible position in an increasingly competitive society. Taking Henan University Logistics Service Corporation as an example, this paper first analyzes the reform process and theoretical research status of logistics socialization in colleges and universities in China. Combining with and referring to the domestic and foreign theories on logistics reform and the model of socialized development, applying the relevant theories of enterprise strategic management to focus on catering in view of the basic situation of Henan University Logistics Service Corporation. In the aspect of life service, based on a large number of survey data, this paper analyzes in detail the internal and external environment, strengths and weaknesses, opportunities and challenges, opportunities and threats, and applies the known theory of strategic management of enterprises. Porter's competitive strategy theory is based on SWOT analysis and empirical research, and puts forward the overall development strategy and implementation strategy of Henan University Logistics Service Corporation. In the implementation of the strategy, the diversification strategy is implemented, and the school brand advantage is used to quickly enter the logistics market. Utilize affiliated enterprises, expand upstream of supply chain, widen market business channel, insist on low cost strategy of business level, optimize process, reduce consumption, want benefit from management, adopt advanced production equipment and production technology, reduce manpower commitment, To improve labor efficiency, reduce energy consumption, increase unit output, moderately lead in the use of information and high-tech means, optimize management, enhance safety, make full use of resources and mature experience, and adopt cooperation or BOT mode in energy contract management, etc. Not only to avoid a lot of investment, but also to improve the logistics hardware facilities, but also to improve the satisfaction of teachers and students. This paper comprehensively understands and analyzes the development strategy of Henan University Logistics Service Corporation, and hopes to put forward the rationalization plan of Henan University logistics reform through the research of this paper, and to provide some practical guidance for this type of university logistics reform.
【學位授予單位】:石河子大學
【學位級別】:碩士
【學位授予年份】:2017
【分類號】:G647.4

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