【摘要】：新媒體對(duì)社會(huì)的沖擊顯而易見,已經(jīng)深入到每個(gè)群體的生活,占據(jù)了市場(chǎng)上的較大群體份額。對(duì)于企業(yè)而言,需要充分認(rèn)識(shí)到微營(yíng)銷的價(jià)值,從中為企業(yè)的營(yíng)銷策劃提供更有價(jià)值的渠道,提升企業(yè)良好口碑與形象,為企業(yè)獲取營(yíng)銷價(jià)值。
[Abstract]:The impact of the new media on the society is obvious, has gone deep into the lives of each group, occupying a larger share of the market. For enterprises, it is necessary to fully recognize the value of micro-marketing, provide more valuable channels for marketing planning of enterprises, promote the good reputation and image of enterprises, and obtain marketing value for enterprises.
【作者單位】： 陜西職業(yè)技術(shù)學(xué)院;
【分類號(hào)】：F274
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本文編號(hào)：2444434