【摘要】：新媒體對社會的沖擊顯而易見,已經(jīng)深入到每個群體的生活,占據(jù)了市場上的較大群體份額。對于企業(yè)而言,需要充分認識到微營銷的價值,從中為企業(yè)的營銷策劃提供更有價值的渠道,提升企業(yè)良好口碑與形象,為企業(yè)獲取營銷價值。
[Abstract]:The impact of the new media on the society is obvious, has gone deep into the lives of each group, occupying a larger share of the market. For enterprises, it is necessary to fully recognize the value of micro-marketing, provide more valuable channels for marketing planning of enterprises, promote the good reputation and image of enterprises, and obtain marketing value for enterprises.
【作者單位】： 陜西職業(yè)技術學院;
【分類號】：F274
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本文編號：2444434