電信價值網(wǎng)絡知識轉(zhuǎn)移機制研究
發(fā)布時間：2019-06-21 05:25
【摘要】：近年來，隨著信息通信技術(shù)的快速發(fā)展，電信行業(yè)的競爭日趨激烈，電信企業(yè)的發(fā)展和生存越來越依賴于其組織創(chuàng)新能力、對外部環(huán)境的適應與合作能力。電信行業(yè)的競爭主體已經(jīng)從原來的單個企業(yè)單打獨斗演變到產(chǎn)業(yè)鏈間的競爭，更升級到價值網(wǎng)絡企業(yè)群之間的競爭。本文對電信價值網(wǎng)絡的界定是指，以電信運營企業(yè)為核心，和內(nèi)容提供商、系統(tǒng)提供商、設備終端提供商等各類企業(yè)所形成的一個集合體，資金、產(chǎn)品、信息、知識乃至人員等有形和無形資源都在這個集合體內(nèi)流動與轉(zhuǎn)移。電信價值網(wǎng)絡作為特殊的、“虛擬的”、動態(tài)的網(wǎng)絡組織形式，是以組織的存續(xù)性和利益關聯(lián)為前提，以信任、學習、共享、合作與競爭結(jié)盟為內(nèi)涵，并以網(wǎng)絡化、虛擬化和動態(tài)性實時整合為標志，共同為顧客創(chuàng)造價值的組織形式。 毫無疑問，電信價值網(wǎng)路內(nèi)部的企業(yè)所擁有的知識、能力各不相同。基于這一因素，電信價值網(wǎng)絡內(nèi)部擁有互補性知識的企業(yè)開始以電信運營企業(yè)為中心進行相互的合縱聯(lián)合，最終形成了電信價值網(wǎng)絡。知識轉(zhuǎn)移已經(jīng)成為電信價值網(wǎng)絡形成的內(nèi)在動因。因此，，本文將電信價值網(wǎng)絡內(nèi)部知識轉(zhuǎn)移行為及機制機理作為研究對象，并根據(jù)研究結(jié)果制定相關策略，以提升電信價值網(wǎng)絡的整體競爭力。 本文采用實證研究的方法，在大量文獻檢索的基礎上，構(gòu)造出電信價值網(wǎng)絡內(nèi)部知識轉(zhuǎn)移的行為模型，據(jù)此有針對性地對電信運營企業(yè)員工以及了解電信行業(yè)的專家和學者做了小范圍的問卷調(diào)查，根據(jù)調(diào)查結(jié)果，建立了電信價值網(wǎng)絡知識轉(zhuǎn)移的評價指標體系。該指標體系細分成網(wǎng)絡環(huán)境、轉(zhuǎn)移能力、轉(zhuǎn)移模式、轉(zhuǎn)移環(huán)境、知識特征、成功的知識轉(zhuǎn)移等7個1級變量，24個2級變量。以該指標體系為基礎，采用層次分析法對我國電信行業(yè)知識轉(zhuǎn)移的效果進行了科學評價，得出電信行業(yè)各參與成員已經(jīng)具備良好的知識轉(zhuǎn)移認知意識和知識轉(zhuǎn)移能力的結(jié)論。 同時，運用博弈理論，研究了電信運營企業(yè)與價值網(wǎng)絡內(nèi)部其他企業(yè)知識轉(zhuǎn)移行為的相互作用關系，得出電信運營企業(yè)主導整個電信價值網(wǎng)絡知識轉(zhuǎn)移過程的結(jié)論。電信運營企業(yè)通過創(chuàng)造和諧的知識轉(zhuǎn)移環(huán)境，爭取更多的合作伙伴加入到電信價值網(wǎng)絡內(nèi)的知識轉(zhuǎn)移隊伍中來，形成合作共贏的知識轉(zhuǎn)移局面，進而憑借知識轉(zhuǎn)移提升電信價值網(wǎng)絡的整體競爭力。 本文將成功的知識轉(zhuǎn)移界定為最終實證模型的因變量。研究結(jié)果表明，基于電信價值網(wǎng)絡結(jié)構(gòu)的視角，電信價值網(wǎng)絡內(nèi)部的主導知識轉(zhuǎn)移包括電信運營企業(yè)向服務企業(yè)的知識轉(zhuǎn)移以及服務企業(yè)向電信運營企業(yè)的知識轉(zhuǎn)移。同時，鑒于電信價值網(wǎng)絡的結(jié)構(gòu)與特性，將價值網(wǎng)絡知識轉(zhuǎn)移的重點集中在電信運營企業(yè)接受網(wǎng)絡內(nèi)其他企業(yè)知識轉(zhuǎn)移的過程模型。隨后，根據(jù)所收集到的問卷調(diào)查，使用SPSS18.0統(tǒng)計軟件對樣本數(shù)據(jù)進行預處理，檢驗了問卷的結(jié)構(gòu)效度和信度，刪除不合理問卷數(shù)據(jù)，然后對變量作相關分析和多重共線性檢驗，進一步驗證了問卷設計和數(shù)據(jù)質(zhì)量。 通過對電信價值網(wǎng)絡主導知識轉(zhuǎn)移模型的回歸分析，本文得出影響價值網(wǎng)絡內(nèi)部知識成功轉(zhuǎn)移的主導因素依次是知識轉(zhuǎn)移環(huán)境、知識轉(zhuǎn)移模式、網(wǎng)絡環(huán)境和知識轉(zhuǎn)移能力。其中，電信企業(yè)價值網(wǎng)絡內(nèi)部的知識轉(zhuǎn)移環(huán)境是影響知識有效轉(zhuǎn)移最為顯著的因素，良好的知識轉(zhuǎn)移環(huán)境，將促使網(wǎng)絡內(nèi)知識的有效轉(zhuǎn)移。電信價值網(wǎng)絡內(nèi)部的知識轉(zhuǎn)移模式是知識有效轉(zhuǎn)移的次顯著因素，一般而言以編碼和序列式的轉(zhuǎn)移方式轉(zhuǎn)移的知識更容易被接收，復雜和關系式的知識轉(zhuǎn)移不易實現(xiàn)，必須要與所轉(zhuǎn)移的知識相匹配才能夠成功地實現(xiàn)知識轉(zhuǎn)移。價值網(wǎng)絡環(huán)境情況是知識有效轉(zhuǎn)移的第三影響因素，電信價值網(wǎng)絡的規(guī)模越大，越不利于知識的有效轉(zhuǎn)移。電信價值網(wǎng)絡內(nèi)企業(yè)的知識轉(zhuǎn)移能力是知識有效轉(zhuǎn)移的第四個影響因子，且為正相關，也就是說，電信運營企業(yè)的知識接受能力越高、服務企業(yè)的知識傳遞能力越高及轉(zhuǎn)移意愿越強烈，知識轉(zhuǎn)移越趨于成功。 最后，本文在實證研究理論結(jié)果的基礎上，結(jié)合電信價值網(wǎng)絡的實際情況，為電信運營企業(yè)與服務企業(yè)之間的知識轉(zhuǎn)移管理提供了可供參考的意見和建議，制定了促進電信價值網(wǎng)絡內(nèi)部知識轉(zhuǎn)移的機制，并圍繞國內(nèi)3G產(chǎn)業(yè)價值網(wǎng)絡的知識轉(zhuǎn)移，以國內(nèi)某電信運營企業(yè)的3G業(yè)務運營為案例，剖析了該電信運營企業(yè)與終端廠家、內(nèi)容及應用提供商、渠道合作商之間的知識轉(zhuǎn)移策略與實踐效果。針對價值網(wǎng)絡內(nèi)終端、內(nèi)容、軟件乃至互聯(lián)網(wǎng)企業(yè)，應堅持開放性和一體化的原則，建立對所有內(nèi)容、軟件和互聯(lián)網(wǎng)等電信價值網(wǎng)絡內(nèi)部企業(yè)均能夠開放使用的“聚合平臺”，搭建知識數(shù)據(jù)庫與知識共享平臺，建設良好的知識環(huán)境。該平臺將集成更多性質(zhì)的應用，設計出能夠有效進行知識轉(zhuǎn)移的知識共享平臺，并保障知識在電信價值網(wǎng)絡內(nèi)部流動的通暢，從而促進電信價值網(wǎng)絡內(nèi)部知識交流所涉及的隱形知識和顯性知識之間的相互轉(zhuǎn)化，促進新知識的產(chǎn)生，達到知識共享“1+12”的效果，達到提升價值網(wǎng)絡競爭優(yōu)勢的最終目的。 需要說明的是，本文重點研究了電信運營企業(yè)接受服務企業(yè)的知識轉(zhuǎn)移模型�？紤]到電信價值網(wǎng)絡的規(guī)模逐漸增大，加入其中的服務企業(yè)也將越來越多，雖然電信運營企業(yè)和服務企業(yè)之間的知識轉(zhuǎn)移仍是知識轉(zhuǎn)移的主要過程，但服務企業(yè)之間的知識轉(zhuǎn)移情況也將逐漸增加，下一個重點研究方向應從服務企業(yè)角度進一步考量電信價值網(wǎng)絡的知識轉(zhuǎn)移過程。
[Abstract]:In recent years, with the rapid development of the information communication technology, the competition of the telecommunication industry is becoming more and more fierce, and the development and survival of the telecommunication enterprises are increasingly dependent on their organizational innovation ability and the adaptation and cooperation capacity of the external environment. The competition body in the telecom industry has evolved from the original single enterprise to the competition between the industrial chain and the enterprise group of the value network. In this paper, the definition of the telecommunication value network refers to an aggregate, capital, product and information formed by various enterprises, such as the core of the telecom operation enterprise, the content provider, the system provider, the equipment terminal provider and the like. The physical and intangible resources, such as knowledge and even personnel, are flowing and transferred within this aggregate. As a special, "virtual" and dynamic network organization form, the telecommunication value network is based on the existence and interests of the organization, and based on trust, learning, sharing, cooperation and competition and alliance as the connotation, and the network, the virtualization and the dynamic real-time integration as the sign, A form of organization that collectively creates value for customers. There is no doubt that the knowledge and capabilities of the enterprise within the telecommunications value network are different On the basis of this factor, enterprises with complementary knowledge in the telecommunication value network have begun to combine with each other with the telecommunication operation enterprises, and finally form the telecommunication value network . Knowledge transfer has become the internal cause of the formation of the telecom value network Therefore, this paper takes the internal knowledge transfer behavior and the mechanism mechanism of the telecom value network as the research object, and develops the related strategies according to the research results, so as to improve the overall competitiveness of the telecom value network This paper, on the basis of a large number of literature search, constructs the behavior model of the internal knowledge transfer in the telecom value network, based on a large number of literature search, and based on this, the author has made a small range of questionnaire adjustment to the staff of the telecom operation enterprises and the experts and scholars in the telecommunication industry. According to the survey results, the evaluation index body of the knowledge transfer of the telecommunication value network is established. The system is divided into seven variables such as network environment, transfer ability, transfer mode, transfer environment, knowledge feature, and knowledge transfer. Based on the index system, the effect of knowledge transfer in China's telecommunication industry is evaluated by the analytic hierarchy process, and it is concluded that the participating members of the telecommunication industry have the good knowledge transfer knowledge and knowledge transfer ability. On the other hand, using the theory of game theory, the interaction between the telecom operation enterprise and other enterprise knowledge transfer in the value network is studied, and it is concluded that the telecom operation enterprise leads the whole telecommunication value network knowledge transfer process. Conclusion. Through the creation of a harmonious knowledge transfer environment, the telecom operation enterprises will strive for more partners to join the knowledge transfer team in the telecommunication value network to form a cooperative and win-win knowledge transfer situation, so as to improve the overall competition of the telecom value network by the knowledge transfer. In this paper, the successful knowledge transfer is defined as the final empirical model. The research results show that the main knowledge transfer inside the telecommunication value network includes the knowledge transfer of the telecom operation enterprises to the service enterprises and the knowledge of the service enterprises to the telecom operation enterprises based on the view of the network structure of the telecommunication value. At the same time, in view of the structure and characteristics of the telecommunication value network, the focus of the knowledge transfer of the value network is focused on the transfer of knowledge of other enterprises in the network by the telecom operation enterprises then, according to the collected questionnaire, the sample data is pre-processed by using the SPSS18.0 statistical software, the structure validity and the reliability of the questionnaire are checked, the unreasonable questionnaire data is deleted, and then the variable is analyzed and the multiple co-linear The design and number of the questionnaires were further verified by sex test According to the regression analysis of the leading knowledge transfer model of the telecom value network, this paper concludes that the main factors that influence the successful transfer of knowledge in the value network are the knowledge transfer environment, the knowledge transfer mode, the network environment and the knowledge. The knowledge transfer environment inside the value network of the telecommunication enterprise is the most significant factor that affects the effective transfer of knowledge, and the good knowledge transfer environment will promote the knowledge in the network The transfer of knowledge in the telecommunication value network is a sub-significant factor of the effective transfer of knowledge. In general, the knowledge transfer in the form of coding and sequential transfer is easier to be received, complex and relational knowledge transfer. it is not easy to implement, and it is necessary to match the transferred knowledge to be successfully implemented Knowledge transfer. The environment of the value network is the third influence factor of the effective transfer of knowledge. The larger the scale of the telecommunication value network, the less the knowledge is. Effective transfer. The knowledge transfer ability of the enterprise in the telecommunication value network is the fourth influence factor of the effective transfer of knowledge, and is positive correlation, that is, the higher the knowledge acceptance ability of the telecom operation enterprise, the higher the knowledge transfer ability of the service enterprise and the transfer intention The more intense it is, the more the knowledge transfer Finally, on the basis of the theoretical results of the empirical research, this paper, based on the practical situation of the telecommunication value network, provides the reference and suggestions for the knowledge transfer management between the telecom operation enterprises and the service enterprises, and sets out the internal knowledge for the promotion of the telecommunication value network. The mechanism of the transfer and the knowledge transfer around the domestic 3G industrial value network are analyzed, and the knowledge transfer strategy between the telecom operation enterprise and the terminal manufacturer, the content and the application provider and the channel partner is analyzed. In view of the principle of openness and integration for terminals, content, software and even Internet enterprises in the value network, the "the polymerization platform" of open-use of all content, software and the internal enterprises such as the Internet can be established, and the knowledge database and knowledge can be built Knowledge sharing platform, good construction The platform will integrate more applications, and design a knowledge-sharing platform capable of effectively transferring knowledge, and ensure that the knowledge is within the value network of the telecom The flow is smooth, so as to promote the mutual transformation between the invisible knowledge and the dominant knowledge involved in the internal knowledge exchange of the telecommunication value network, promote the generation of new knowledge, achieve the effect of the knowledge sharing "1 + 12", and achieve the competitive advantage of the value network. The purpose of this paper is to focus on the acceptance of the service enterprises by the telecom operation enterprises. The knowledge transfer model takes into account the gradual increase of the scale of the telecommunication value network, and the service enterprises in the service enterprises will become more and more, although the knowledge transfer between the telecom operation enterprises and the service enterprises is still the main process of knowledge transfer, the knowledge transfer among the service enterprises It will also gradually increase, and the next key research direction should be further considered from the service enterprise point of view to the telecommunication value network
【學位授予單位】：吉林大學
【學位級別】：博士
【學位授予年份】：2012
【分類號】：F626;F224
本文編號：2503824
[Abstract]:In recent years, with the rapid development of the information communication technology, the competition of the telecommunication industry is becoming more and more fierce, and the development and survival of the telecommunication enterprises are increasingly dependent on their organizational innovation ability and the adaptation and cooperation capacity of the external environment. The competition body in the telecom industry has evolved from the original single enterprise to the competition between the industrial chain and the enterprise group of the value network. In this paper, the definition of the telecommunication value network refers to an aggregate, capital, product and information formed by various enterprises, such as the core of the telecom operation enterprise, the content provider, the system provider, the equipment terminal provider and the like. The physical and intangible resources, such as knowledge and even personnel, are flowing and transferred within this aggregate. As a special, "virtual" and dynamic network organization form, the telecommunication value network is based on the existence and interests of the organization, and based on trust, learning, sharing, cooperation and competition and alliance as the connotation, and the network, the virtualization and the dynamic real-time integration as the sign, A form of organization that collectively creates value for customers. There is no doubt that the knowledge and capabilities of the enterprise within the telecommunications value network are different On the basis of this factor, enterprises with complementary knowledge in the telecommunication value network have begun to combine with each other with the telecommunication operation enterprises, and finally form the telecommunication value network . Knowledge transfer has become the internal cause of the formation of the telecom value network Therefore, this paper takes the internal knowledge transfer behavior and the mechanism mechanism of the telecom value network as the research object, and develops the related strategies according to the research results, so as to improve the overall competitiveness of the telecom value network This paper, on the basis of a large number of literature search, constructs the behavior model of the internal knowledge transfer in the telecom value network, based on a large number of literature search, and based on this, the author has made a small range of questionnaire adjustment to the staff of the telecom operation enterprises and the experts and scholars in the telecommunication industry. According to the survey results, the evaluation index body of the knowledge transfer of the telecommunication value network is established. The system is divided into seven variables such as network environment, transfer ability, transfer mode, transfer environment, knowledge feature, and knowledge transfer. Based on the index system, the effect of knowledge transfer in China's telecommunication industry is evaluated by the analytic hierarchy process, and it is concluded that the participating members of the telecommunication industry have the good knowledge transfer knowledge and knowledge transfer ability. On the other hand, using the theory of game theory, the interaction between the telecom operation enterprise and other enterprise knowledge transfer in the value network is studied, and it is concluded that the telecom operation enterprise leads the whole telecommunication value network knowledge transfer process. Conclusion. Through the creation of a harmonious knowledge transfer environment, the telecom operation enterprises will strive for more partners to join the knowledge transfer team in the telecommunication value network to form a cooperative and win-win knowledge transfer situation, so as to improve the overall competition of the telecom value network by the knowledge transfer. In this paper, the successful knowledge transfer is defined as the final empirical model. The research results show that the main knowledge transfer inside the telecommunication value network includes the knowledge transfer of the telecom operation enterprises to the service enterprises and the knowledge of the service enterprises to the telecom operation enterprises based on the view of the network structure of the telecommunication value. At the same time, in view of the structure and characteristics of the telecommunication value network, the focus of the knowledge transfer of the value network is focused on the transfer of knowledge of other enterprises in the network by the telecom operation enterprises then, according to the collected questionnaire, the sample data is pre-processed by using the SPSS18.0 statistical software, the structure validity and the reliability of the questionnaire are checked, the unreasonable questionnaire data is deleted, and then the variable is analyzed and the multiple co-linear The design and number of the questionnaires were further verified by sex test According to the regression analysis of the leading knowledge transfer model of the telecom value network, this paper concludes that the main factors that influence the successful transfer of knowledge in the value network are the knowledge transfer environment, the knowledge transfer mode, the network environment and the knowledge. The knowledge transfer environment inside the value network of the telecommunication enterprise is the most significant factor that affects the effective transfer of knowledge, and the good knowledge transfer environment will promote the knowledge in the network The transfer of knowledge in the telecommunication value network is a sub-significant factor of the effective transfer of knowledge. In general, the knowledge transfer in the form of coding and sequential transfer is easier to be received, complex and relational knowledge transfer. it is not easy to implement, and it is necessary to match the transferred knowledge to be successfully implemented Knowledge transfer. The environment of the value network is the third influence factor of the effective transfer of knowledge. The larger the scale of the telecommunication value network, the less the knowledge is. Effective transfer. The knowledge transfer ability of the enterprise in the telecommunication value network is the fourth influence factor of the effective transfer of knowledge, and is positive correlation, that is, the higher the knowledge acceptance ability of the telecom operation enterprise, the higher the knowledge transfer ability of the service enterprise and the transfer intention The more intense it is, the more the knowledge transfer Finally, on the basis of the theoretical results of the empirical research, this paper, based on the practical situation of the telecommunication value network, provides the reference and suggestions for the knowledge transfer management between the telecom operation enterprises and the service enterprises, and sets out the internal knowledge for the promotion of the telecommunication value network. The mechanism of the transfer and the knowledge transfer around the domestic 3G industrial value network are analyzed, and the knowledge transfer strategy between the telecom operation enterprise and the terminal manufacturer, the content and the application provider and the channel partner is analyzed. In view of the principle of openness and integration for terminals, content, software and even Internet enterprises in the value network, the "the polymerization platform" of open-use of all content, software and the internal enterprises such as the Internet can be established, and the knowledge database and knowledge can be built Knowledge sharing platform, good construction The platform will integrate more applications, and design a knowledge-sharing platform capable of effectively transferring knowledge, and ensure that the knowledge is within the value network of the telecom The flow is smooth, so as to promote the mutual transformation between the invisible knowledge and the dominant knowledge involved in the internal knowledge exchange of the telecommunication value network, promote the generation of new knowledge, achieve the effect of the knowledge sharing "1 + 12", and achieve the competitive advantage of the value network. The purpose of this paper is to focus on the acceptance of the service enterprises by the telecom operation enterprises. The knowledge transfer model takes into account the gradual increase of the scale of the telecommunication value network, and the service enterprises in the service enterprises will become more and more, although the knowledge transfer between the telecom operation enterprises and the service enterprises is still the main process of knowledge transfer, the knowledge transfer among the service enterprises It will also gradually increase, and the next key research direction should be further considered from the service enterprise point of view to the telecommunication value network
【學位授予單位】：吉林大學
【學位級別】：博士
【學位授予年份】：2012
【分類號】：F626;F224
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