迎接內(nèi)容創(chuàng)業(yè)黃金時代
發(fā)布時間:2018-03-30 15:38
本文選題:內(nèi)容創(chuàng)業(yè) 切入點:人工智能 出處:《中國出版》2017年23期
【摘要】:內(nèi)容創(chuàng)業(yè),雖然肇始于大眾媒體時期,但是直到以"今日頭條"為代表的智能推薦引擎在解決了海量化內(nèi)容與個性化需求之間的匹配問題之后才集中爆發(fā)。內(nèi)容創(chuàng)業(yè)步入黃金時代,不僅是內(nèi)容產(chǎn)業(yè)技術(shù)升級和商業(yè)模式創(chuàng)新的結(jié)果,而且是經(jīng)濟發(fā)展和消費結(jié)構(gòu)優(yōu)化的結(jié)果,也將反過來推動中國經(jīng)濟社會發(fā)展進入"新時代"。內(nèi)容創(chuàng)業(yè),目前遇到的最大問題是產(chǎn)業(yè)政策的滯后性問題,產(chǎn)業(yè)政策創(chuàng)新將成為關(guān)鍵。
[Abstract]:Content entrepreneurship, although it began in the mass media era, But it wasn't until the smart recommendation engine, represented by "headline Today", solved the matching problem between quantitative content and personalized needs that it erupted. Content entrepreneurship entered a golden age. It is not only the result of the technological upgrading of the content industry and the innovation of the business model, but also the result of the economic development and the optimization of the consumption structure, which in turn will push China's economic and social development into a "new era." At present, the biggest problem is the lag of industrial policy, industrial policy innovation will become the key.
【作者單位】: 中國人民大學新聞學院;
【基金】:中國人民大學明德大通新媒體研究院博士后基金資助
【分類號】:F49
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本文編號:1686533
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