本文選題：通信行業(yè)　切入點(diǎn)：項(xiàng)目管理　出處：《上海交通大學(xué)》2012年碩士論文　論文類(lèi)型：學(xué)位論文

【摘要】：上海貝爾在目前通信行業(yè)競(jìng)爭(zhēng)激烈的情況下努力拓展海外市場(chǎng)，尼日利亞ETISALAT三期項(xiàng)目是其專(zhuān)注于海外市場(chǎng)的典型項(xiàng)目之一。 由于通信行業(yè)海外項(xiàng)目管理的復(fù)雜性，作者在該項(xiàng)目的實(shí)際執(zhí)行過(guò)程中遇到了一系列的困難，歸納起來(lái)主要有訂單履行環(huán)節(jié)，海外運(yùn)輸環(huán)節(jié)和海外倉(cāng)儲(chǔ)環(huán)節(jié)等。作者將在項(xiàng)目執(zhí)行的過(guò)程中運(yùn)用在MBA課程中學(xué)到的理論知識(shí)并結(jié)合項(xiàng)目的實(shí)際情況，致力于該項(xiàng)目的執(zhí)行優(yōu)化。 訂單履行環(huán)節(jié)涉及到公司內(nèi)部的諸多流程，作者通過(guò)結(jié)合流程的優(yōu)化和改進(jìn)對(duì)該項(xiàng)目公司內(nèi)部的訂單履行環(huán)節(jié)做相應(yīng)的改良，提高項(xiàng)目的執(zhí)行效率。 在處理當(dāng)?shù)貒?guó)物流的問(wèn)題上，作者主要通過(guò)運(yùn)用線性規(guī)劃建模的方式，在獲取相應(yīng)參數(shù)的前提下，對(duì)當(dāng)?shù)貒?guó)物流的派送進(jìn)行建模分析，，尋求當(dāng)?shù)貒?guó)物流運(yùn)輸?shù)淖罴逊桨福⑼ㄟ^(guò)此方案解決該項(xiàng)目的當(dāng)?shù)貒?guó)物流問(wèn)題。 在當(dāng)?shù)貒?guó)的倉(cāng)儲(chǔ)的環(huán)節(jié)。作者將從運(yùn)營(yíng)管理的角度出發(fā)探討海外項(xiàng)目倉(cāng)儲(chǔ)服務(wù)的執(zhí)行優(yōu)化思路，著重利用塊狀區(qū)域作圖法解決當(dāng)?shù)貒?guó)倉(cāng)儲(chǔ)的庫(kù)位優(yōu)化等問(wèn)題。 本文希望能夠在實(shí)際的案例中總結(jié)出相應(yīng)的海外項(xiàng)目執(zhí)行優(yōu)化經(jīng)驗(yàn)，為將來(lái)類(lèi)似項(xiàng)目的開(kāi)展提供借鑒，同時(shí)也豐富該領(lǐng)域項(xiàng)目管理的內(nèi)容。 本文所研究的范圍沒(méi)有涉及具體的商業(yè)和公司機(jī)密，所有的數(shù)據(jù)和其它信息都做了相應(yīng)的處理。
[Abstract]:Shanghai Bell is trying to expand its overseas market in the current competitive situation in the communications industry. Nigeria ETISALAT Phase III is one of its typical projects focusing on overseas markets. Due to the complexity of overseas project management in the communications industry, the author has encountered a series of difficulties in the actual implementation of the project. The author will apply the theoretical knowledge learned in the MBA course and combine with the actual situation of the project to optimize the implementation of the project. Order fulfillment involves many processes within the company. The author improves the execution efficiency of the project by combining the optimization and improvement of the process. In dealing with the problem of local logistics, the author mainly uses the method of linear programming modeling, on the premise of obtaining the corresponding parameters, to model and analyze the delivery of local logistics, and to seek the best scheme of local logistics transportation. And through this program to solve the project's local logistics problems. From the point of view of operation and management, the author will discuss how to optimize the storage service of overseas projects, and focus on solving the problems of warehouse location optimization by using block area mapping method. This paper hopes to sum up the corresponding overseas project implementation optimization experience in the actual cases, to provide reference for similar projects in the future, but also to enrich the content of project management in this field. The scope of this study does not deal with specific commercial and corporate secrets, all data and other information are processed accordingly.
【學(xué)位授予單位】：上海交通大學(xué)
【學(xué)位級(jí)別】：碩士
【學(xué)位授予年份】：2012
【分類(lèi)號(hào)】：F626;F252

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