本文選題：實貨制 + 貨裝��； 參考：《西南交通大學》2013年碩士論文

【摘要】：隨著我國國民經(jīng)濟的高速發(fā)展,極大地促進了運輸產業(yè)的發(fā)展,整個社會對貨物運輸?shù)男枨蟾咚僭鲩L,但鐵路的貨物運輸市場卻不斷丟失,為進一步改變鐵路貨運市場份額丟失的頹勢,增加其在各種運輸方式中的競爭力,我國鐵路貨運推出了“實貨制”這一大膽的改革措施。伴隨著“實貨制”貨運方式的轉變,我國鐵路現(xiàn)行的貨運組織方法存在一定的不適應性,成為轉變貨運發(fā)展方式的制約瓶頸。因此在實貨制條件下研究貨運組織優(yōu)化成為了迫切解決的命題。 因此本文基于實貨制的大前提下,從研究國內外鐵路貨運經(jīng)營現(xiàn)狀入手,以提高鐵路經(jīng)濟效益,增強鐵路貨運競爭力為目標,分別討論鐵路運能不足與充足的情況下通過貨運組織優(yōu)化手段與市場營銷手段提出貨運組織優(yōu)化方法,為鐵路貨運帶來更多的收入和利潤。在運能不足的情況下,重點從貨裝和貨載兩個方面入手,在貨載優(yōu)化方面提出了蟻群算法模型,實踐證明該算法在優(yōu)化貨物裝載方案在達到貨車容積與貨車載重量同時最優(yōu)化的目的的有效性。在貨裝方面,為提高貨運經(jīng)濟效益,針對貨種裝車的優(yōu)先級提出了優(yōu)先集裝箱運輸,相同車型優(yōu)選運價高的貨物等優(yōu)化措施,提出了欠軸開行的可行性。在運能充足的情況下,利用現(xiàn)代營銷手段提出全程物流建設、貨運產品多元化、基于客戶關系管理提供優(yōu)惠促銷策略、鐵路貨運市場調查與預測等營銷手段優(yōu)化我們現(xiàn)有貨運營銷手段,吸引貨源來充分利用運能來提高鐵路貨運收入。
[Abstract]:With the rapid development of China's national economy, the development of transportation industry has been greatly promoted. The demand for freight transportation has increased rapidly in the whole society, but the railway freight transport market has been continuously lost. In order to further change the declining trend of the loss of railway freight market share and increase its competitiveness in various modes of transportation, China's railway freight transport has put forward the bold reform measure of "real freight system". With the change of freight transportation mode of "real cargo system", the current freight transportation organization method of railway in our country has some inadaptability, which becomes the bottleneck of changing freight transportation development mode. Therefore, it is an urgent proposition to study the optimization of freight organization under the condition of real goods system. Therefore, based on the premise of the real cargo system, this paper starts with the research of the domestic and foreign railway freight management, in order to improve the railway economic benefits and enhance the competitiveness of railway freight transport. In order to bring more revenue and profit to railway freight transportation, this paper discusses the optimization method of freight transportation organization by means of freight organization optimization and marketing under the condition of insufficient railway transportation capacity and sufficient railway transportation capacity. In the case of insufficient transportation capacity, the ant colony algorithm model is put forward in the aspect of cargo load optimization by focusing on cargo loading and cargo loading. Practice shows that the algorithm is effective in optimizing the cargo loading scheme to achieve the optimization of both the freight car volume and the truck load. In the aspect of cargo loading, in order to improve the economic benefit of freight, this paper puts forward some optimization measures, such as priority container transportation and the high freight price of the same type of vehicle, aiming at the priority of loading of goods, and puts forward the feasibility of underaxle operation. In the case of sufficient transportation capacity, using modern marketing means to put forward the whole logistics construction, freight product diversification, based on customer relationship management to provide preferential promotion strategy, Railway freight market research and prediction and other marketing means optimize our existing freight marketing means to attract goods to make full use of transport capacity to improve railway freight revenue.
【學位授予單位】：西南交通大學
【學位級別】：碩士
【學位授予年份】：2013
【分類號】：U294

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本文編號：2094263