信托行業(yè)知識型員工激勵與員工滿意度的關(guān)系研究
[Abstract]:The knowledge worker has the knowledge talented person, the enterprise wants to maintain the healthy and steady development, must through the management find the knowledge source, the transmission and the application process, realizes the use and the promotion to the knowledge, uses the resources reasonably. Modern financial industry is one of the iconic industries in the era of knowledge economy. As an important subdivision industry in modern financial industry, the core staff of the trust industry accord with the characteristics of typical knowledge workers in our country, that is, high education level, independence, clear goal, clear organizational structure, strong mobility and great competitiveness. Knowledge workers pay great attention to the realization of self-worth, especially the motivation of achievement. Therefore, how to motivate the knowledge workers to stay in the company and give full play to the maximum value is the problem that should be considered by the managers of the trust industry. This paper first expounds various incentive theories and defines the concept of knowledge workers, then analyzes the characteristics, current situation and incentive status of the trust industry, and points out the existing problems. It provides the basis for the conclusion. Then, under the guidance of incentive theory, this paper builds a dynamic model of trust knowledge employee motivation from four dimensions of salary and welfare, work value, personal growth and organizational culture. By using the methods of literature research, questionnaire, empirical research, quantitative analysis and qualitative analysis, the author interviews the knowledge workers of trust companies, issues questionnaires, and makes statistical analysis of the obtained data. The most important motivating factors are: job promotion, job achievement, career planning, leadership quality and interpersonal relationship, salary and welfare, work value, etc. There is a high level of positive correlation between personal growth and organizational culture and the satisfaction degree of knowledge workers in trust industry, and there are some differences between the demand for motivation and the actual feelings of knowledge workers with different attributes. Then, the paper puts forward some relevant countermeasures and suggestions on how to motivate the knowledge employees in trust industry, which has a certain guiding effect on how to motivate the knowledge workers in trust companies. Finally, the deficiency and further research direction of this paper are briefly described.
【學(xué)位授予單位】:云南財經(jīng)大學(xué)
【學(xué)位級別】:碩士
【學(xué)位授予年份】:2013
【分類號】:F272.92;F832.49
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