本文關鍵詞： 信用卡 運營業(yè)務 外包　出處：《華南理工大學》2013年碩士論文　論文類型：學位論文

【摘要】：近年來，各銀行信用卡中心更注重內(nèi)部運作流程效率提升和內(nèi)部成本控制，信用卡業(yè)務逐步成為各銀行的業(yè)務重點。有鑒于此，論文選擇G銀行信用卡運營業(yè)務外包案例作為研究對象，對我國商業(yè)銀行信用卡運營業(yè)務內(nèi)部實施外包業(yè)務，并對外包運作實施過程中的外包運營業(yè)務類型選擇、外包商開發(fā)和評估、外包業(yè)務效益和風險控制等各方面進行深入分析，并對銀行同業(yè)中進行信用卡運營業(yè)務外包提出優(yōu)化建議和發(fā)展方向。 本文首先結合信用卡基本理論方法及外包理論方法的研究文獻，進行梳理與歸納。對國內(nèi)外信用卡基本理論、外包理論基礎及信用卡業(yè)務外包研究現(xiàn)狀等問題進行一一闡述，為G銀行信用卡運營業(yè)務外包案例分析提供必要的理論基礎和分析依據(jù)。其次，本文以G銀行信用卡運營業(yè)務外包真實情況為案例，詳細描述了金融外包市場現(xiàn)狀、銀行信用卡經(jīng)營業(yè)務情況和銀行信用卡外包具體業(yè)務運作各方面的情況。通過對案例情況的基礎上，在信用卡業(yè)務外包運營業(yè)務類型選擇、外包商開發(fā)和評估、外包業(yè)務效益和風險控制等各方面對案例展開了研究和分析。最后，，根據(jù)上述分析結果，并結合金融外包市場發(fā)展情況對信用卡業(yè)務持續(xù)優(yōu)化和業(yè)務外包管理及發(fā)展規(guī)劃作出探討研究，促進中國信用卡行業(yè)和中國金融外包產(chǎn)業(yè)的業(yè)務共同發(fā)展。 通過上述的研究和分析，本文認為銀行將其信用卡運營業(yè)務實施外包具有必然性，業(yè)務外包可以為銀行帶來效率提高、質量提升、成本下降和應對環(huán)境靈活性增強等各項效益；銀行實施外包業(yè)務時應在在業(yè)務類型選擇、外包商選擇、日常管理評估等環(huán)節(jié)實施各項管理措施和風險控制手段，可保證信用卡運營業(yè)務外包的成功。
[Abstract]:In recent years, each bank credit card center pays more attention to the internal operation process efficiency enhancement and the internal cost control, the credit card business gradually becomes each bank's business focal point. The paper chooses G bank credit card operation outsourcing case as the research object, and carries out the outsourcing business inside the credit card operation business of our country commercial bank. And the outsourcing operation in the implementation process of the selection of business types, outsourcing business development and evaluation, outsourcing business efficiency and risk control and other aspects of in-depth analysis. And put forward the optimization suggestion and the development direction to carry on the credit card operation outsourcing in the interbank. This paper firstly combs and induces the basic theory and method of credit card at home and abroad by combining the research literature of the basic theory method of credit card and outsourcing theory method. The theoretical basis of outsourcing and the current situation of the research on credit card outsourcing are expounded one by one to provide the necessary theoretical basis and analysis basis for the G bank credit card business outsourcing case analysis. Secondly. This article takes G bank credit card operation business outsourcing as a case, describes the current situation of financial outsourcing market in detail. The bank credit card business and the bank credit card outsourcing specific business operation of all aspects of the situation. Through the case of the basis of the case in the credit card business outsourcing business type selection, outsourcing business development and evaluation. Outsourcing benefits and risk control and other aspects of the case study and analysis. Finally, according to the above analysis results. Combined with the development of financial outsourcing market, this paper makes a study on the continuous optimization of credit card business and the management and development planning of business outsourcing, in order to promote the common development of credit card industry and financial outsourcing industry in China. Through the above research and analysis, this paper thinks that it is inevitable for banks to outsource their credit card operations, and outsourcing can improve the efficiency and quality of banks. Benefits such as reduced costs and increased flexibility to respond to the environment; In order to ensure the success of credit card business outsourcing, banks should implement various management measures and risk control measures in the selection of business types, selection of outsourcing providers, daily management evaluation and so on.
【學位授予單位】：華南理工大學
【學位級別】：碩士
【學位授予年份】：2013
【分類號】：F832.33

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