【摘要】：建筑業(yè)對我國GDP有直接影響,然而當(dāng)前我國建筑業(yè)產(chǎn)值利潤率相比于其他工業(yè)明顯偏低,建筑生產(chǎn)方式仍屬于粗放式生產(chǎn),傳統(tǒng)建造方式造成高能耗、高污染、建筑壽命短以及勞動生產(chǎn)率偏低等問題。由此,國家及各地政府近年來積極推行眾多政策,工業(yè)化評價(jià)標(biāo)準(zhǔn)及各省的規(guī)范標(biāo)準(zhǔn)也先后發(fā)布,并將“推動建筑工業(yè)化”歸入十三五規(guī)劃。在此背景下,本文通過研究我國建筑工業(yè)化驅(qū)動影響因素,從不同利益主體的動機(jī)出發(fā),研究激勵機(jī)制機(jī)理,制定適合國情的激勵機(jī)制和激勵策略。本文首先對建筑工業(yè)化發(fā)展現(xiàn)狀、建筑工業(yè)化影響因素、演化博弈理論和激勵機(jī)制的國內(nèi)外研究現(xiàn)狀進(jìn)行文獻(xiàn)總結(jié)和整理分析。在提出激勵政策理論分析框架的基礎(chǔ)上,分別研究激勵要素、激勵強(qiáng)度和激勵內(nèi)容。從行為理論和供求關(guān)系的角度選取“企業(yè)維度”、“消費(fèi)者維度”和“產(chǎn)品性能”三個維度作為研究分類的主線,選取變量并提出假設(shè),構(gòu)建建筑工業(yè)化驅(qū)動因素結(jié)構(gòu)模型。再對模型中的變量設(shè)計(jì)調(diào)查問卷,對企業(yè)和消費(fèi)者分別進(jìn)行調(diào)查。經(jīng)實(shí)證確認(rèn)了對建筑工業(yè)化驅(qū)動的正相關(guān)因素及因素間的關(guān)系,理論分析和實(shí)證研究相結(jié)合為激勵政策的提出提供支持�；谀Ｐ偷娜齻�維度,提取建筑工業(yè)化驅(qū)動因素模型的重要市場主體——即政府、開發(fā)商和消費(fèi)者。建立政府和開發(fā)商、政府和消費(fèi)者以及三者的的博弈模型,將定量研究和定性分析相結(jié)合,再次驗(yàn)證激勵的必要性并確定了激勵力度,為設(shè)計(jì)激勵機(jī)制提供基礎(chǔ)。最后從經(jīng)濟(jì)、消費(fèi)、技術(shù)和管理四個方面確立激勵機(jī)制并為政府、企業(yè)和消費(fèi)者提出激勵策略。
[Abstract]:The construction industry has a direct impact on China's GDP. However, the profit margin of China's construction industry is obviously lower than that of other industries, the construction production mode is still extensive production, and the traditional construction mode causes high energy consumption and high pollution. Short construction life and low labor productivity and other problems. Therefore, in recent years, the government of our country and other regions have actively carried out many policies, and the evaluation standard of industrialization and the standard of each province have been issued successively, and "promoting the industrialization of buildings" has been classified as the 13th Five-Year Plan. Under this background, this paper studies the driving factors of construction industrialization in China, starting from the motivation of different stakeholders, studies the mechanism of incentive mechanism, and formulates the incentive mechanism and incentive strategy suitable for the national conditions. Firstly, this paper summarizes and analyzes the status quo of the development of architectural industrialization, the influencing factors of architectural industrialization, the evolutionary game theory and the incentive mechanism at home and abroad. On the basis of theoretical analysis framework of incentive policy, incentive elements, incentive intensity and incentive content are studied respectively. From the angle of behavior theory and supply and demand relationship, three dimensions of "enterprise dimension", "consumer dimension" and "product performance" are selected as the main line of research classification, and variables are selected and hypotheses are put forward to construct the structural model of the driving factors of construction industrialization. Then the variables in the model design questionnaire, enterprises and consumers were investigated. The positive correlation factors and the relationship between the positive factors and the factors driven by construction industrialization are confirmed empirically. The combination of theoretical analysis and empirical research provides support for the proposal of incentive policies. Based on the three dimensions of the model, the important market agents of the driving factor model of construction industrialization are extracted, that is, government, developer and consumer. The game model of government, developer, government and consumer is established, which combines quantitative research with qualitative analysis, verifies the necessity of incentive again and determines the incentive force, which provides the basis for designing incentive mechanism. Finally, the incentive mechanism is established from the four aspects of economy, consumption, technology and management, and the incentive strategy is put forward for the government, enterprises and consumers.
【學(xué)位授予單位】：哈爾濱工業(yè)大學(xué)
【學(xué)位級別】：碩士
【學(xué)位授予年份】：2017
【分類號】：F426.92;F224.32

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