【摘要】：隨著受眾文化程度越來越高,對(duì)學(xué)術(shù)越軌新聞感興趣的讀者逐漸增多,報(bào)道學(xué)術(shù)越軌新聞的媒體也從專業(yè)性期刊發(fā)展為群眾喜聞樂見的大眾媒體。正是由于學(xué)術(shù)負(fù)面信息頻發(fā),學(xué)術(shù)研究甚至學(xué)界的傳播語境和輿論環(huán)境不斷發(fā)生著變化。這種變化是好是壞,是否有利于媒體發(fā)揮輿論監(jiān)督功能,凈化學(xué)術(shù)共同體,值得深思和探討。本文以“澎湃”學(xué)術(shù)越軌新聞文本為例,運(yùn)用新聞話語理論,從宏觀主題結(jié)構(gòu)和微觀語義兩個(gè)研究視角出發(fā),分析其話語特征,了解目前“澎湃”在報(bào)道學(xué)術(shù)越軌新聞時(shí)的認(rèn)知過程,以及新聞文本塑造的媒介語境。從宏觀主題結(jié)構(gòu)看,“澎湃”學(xué)術(shù)越軌新聞在保證新聞客觀真實(shí)的基礎(chǔ)上,選擇不同的“血肉”填充宏觀結(jié)構(gòu),隱含著媒體的主觀傾向。一方面,其標(biāo)題能夠充分概括新聞主題,突出“澎湃”力求學(xué)術(shù)越軌新聞?wù)鎸?shí)性,而不像“標(biāo)題黨”,僅僅利用“黃色標(biāo)題”奪人眼球;另一方面,“澎湃”潛移默化地將對(duì)學(xué)生、教授和高校領(lǐng)導(dǎo)的學(xué)術(shù)越軌行為的的不同態(tài)度暗藏于新聞的各部分之中,向讀者傳輸自己的觀點(diǎn)。從微觀語義看,研究樣本有較為明顯的語義特征。對(duì)詞頻、標(biāo)題句法、敘事視角和互文性的特點(diǎn)進(jìn)行分析后發(fā)現(xiàn),“澎湃”在報(bào)道學(xué)術(shù)越軌新聞時(shí),不僅微對(duì)施事者類型不同的學(xué)術(shù)越軌新聞注入了媒體的態(tài)度和觀點(diǎn),也側(cè)面反應(yīng)出其報(bào)道對(duì)學(xué)界的折射,即學(xué)術(shù)共同體在輿論環(huán)境中式微的話語權(quán)。因此,為更好監(jiān)督學(xué)術(shù)越軌行為并改善其媒介環(huán)境和社會(huì)輿論環(huán)境,媒體和學(xué)界都需為此做出努力。媒體在報(bào)道學(xué)術(shù)越軌新聞時(shí),不能只注重通過話語“解構(gòu)權(quán)威”,而需更多建設(shè)性的方法;學(xué)界亦不能輕視輿論環(huán)境的力量,需與大眾媒體相互配合,重塑學(xué)界公信力。
[Abstract]:With the increasing educational level of the audience, the number of readers who are interested in academic deviant news is increasing gradually. The media reporting academic deviant news has also developed from professional periodicals to popular media that the masses like to see. Because of the frequent occurrence of negative academic information, the communication context and public opinion environment of academic research and even academic circles are constantly changing. Whether this kind of change is good or bad is beneficial to the media to give full play to the function of public opinion supervision and purify the academic community, which is worthy of deep consideration and discussion. Taking the academic offbeat news text as an example, this paper analyzes its discourse characteristics from the perspectives of macro-theme structure and micro-semantics by using the news discourse theory, and makes an analysis of its discourse characteristics from the perspective of macro-theme structure and micro-semantics. To understand the cognitive process in reporting academic deviant news and the media context of the creation of news texts. From the macro theme structure, "surging" academic deviant news, on the basis of ensuring the objective truth of news, chooses different "flesh and blood" to fill the macro structure, implying the subjective tendency of the media. On the one hand, its title can fully generalize the news theme, highlight the "surging" strive for academic news authenticity, rather than "title party", only use "yellow title" to grab people's eyes; On the other hand, the "surging" imperceptibly hides the different attitudes towards the deviant academic behavior of students, professors and university leaders in various parts of the news, and transmits their views to the reader. From the microscopic semantic point of view, the research sample has more obvious semantic characteristics. After analyzing the characteristics of word frequency, title syntax, narrative perspective and intertextuality, it is found that, when reporting academic deviant news, the paperback not only infuses the attitude and viewpoint of the media into the different types of academic deviant news. It also reflects the refraction of its report to the academic circles, that is, the academic community's discourse power in the environment of public opinion. Therefore, in order to better monitor academic deviant behavior and improve its media environment and public opinion environment, both the media and the academic circles need to make efforts to this end. In reporting academic deviant news, the media should not only pay attention to "deconstructing authority" through discourse, but also need more constructive methods, and academic circles should not despise the power of public opinion environment, cooperate with the mass media, and rebuild the credibility of academic circles.
【學(xué)位授予單位】：重慶工商大學(xué)
【學(xué)位級(jí)別】：碩士
【學(xué)位授予年份】：2017
【分類號(hào)】：G210

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