【摘要】：中國影視動畫的創(chuàng)作、生產(chǎn)與傳播要積極承擔(dān)社會責(zé)任,共同構(gòu)建社會責(zé)任時代。我國影視動畫創(chuàng)作與傳播的社會責(zé)任內(nèi)容體系可以分為基礎(chǔ)責(zé)任、中樞責(zé)任和延伸責(zé)任。推進(jìn)中國影視動畫承擔(dān)社會責(zé)任的路徑選擇在于創(chuàng)建多元化的自律策略、治理策略與輿論策略等。
[Abstract]:The creation, production and dissemination of Chinese film and television animation should bear social responsibility actively and construct the era of social responsibility together. The content system of social responsibility in the creation and dissemination of film and television animation in China can be divided into basic responsibility, central responsibility and extended responsibility. The path to promote the social responsibility of Chinese film and television animation lies in the establishment of diversified self-discipline strategy, governance strategy and public opinion strategy.
【作者單位】： 河南工業(yè)大學(xué)新聞與傳播學(xué)院;
【分類號】：J902

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