發(fā)布時(shí)間：2022-01-24 03:40

　　近年來(lái),全球各地的企業(yè)開(kāi)始致力于加強(qiáng)他們作為一個(gè)合格的企業(yè)公民的社會(huì)形象。企業(yè)社會(huì)責(zé)任報(bào)告,作為一個(gè)企業(yè)向社會(huì)（主要是各大利益相關(guān)者）呈現(xiàn)社會(huì)責(zé)任的履行情祝的途徑,越來(lái)越受到企業(yè)和社會(huì)各界群眾的廣泛關(guān)注,而良好的社會(huì)責(zé)任報(bào)告的寫(xiě)作技巧能夠幫助企業(yè)建立一種積極的企業(yè)形象,以此向大眾傳遞正能量。同時(shí),讀者能夠通過(guò)閱讀企業(yè)社會(huì)責(zé)任報(bào)告,從而對(duì)該企業(yè)有一個(gè)直接的印象和評(píng)判。木文基于批評(píng)話語(yǔ)分析,并借助Fairclough的三維模型,通過(guò)定量和定性將結(jié)合的研究方法,分析了 2016年度的六篇石油公司的企業(yè)社會(huì)責(zé)任報(bào)告,對(duì)比了中國(guó)國(guó)內(nèi)三大石油公司各自2016年度的企業(yè)社會(huì)責(zé)任報(bào)告:中國(guó)石油天然氣集團(tuán)公司,中國(guó)石油化工集團(tuán)公司,以及中國(guó)海洋石油集團(tuán)有限公司,和國(guó)際知名的三家石油公司的2017年度企業(yè)社會(huì)責(zé)任報(bào)告:英國(guó)BP,荷蘭殼牌以及美國(guó)的ExxonMobil,以期獲得國(guó)外石油企業(yè)寶貴的社會(huì)責(zé)任報(bào)告經(jīng)驗(yàn)。木文從語(yǔ)篇層面、話語(yǔ)實(shí)踐以及社會(huì)實(shí)踐三個(gè)層面對(duì)中外共六家石油公司的社會(huì)責(zé)任報(bào)告進(jìn)行了描述和闡釋性分析,總結(jié)其寫(xiě)作特點(diǎn),并對(duì)其語(yǔ)篇進(jìn)行批評(píng)性分析,旨在揭示石油企業(yè)在社會(huì)責(zé)任報(bào)告背后真實(shí)的意識(shí)形態(tài)。首先... 

【文章來(lái)源】：西安外國(guó)語(yǔ)大學(xué)陜西省

【文章頁(yè)數(shù)】：71 頁(yè)

【學(xué)位級(jí)別】：碩士

【文章目錄】：
ACKNOWLEDGEMENTS
abstract
摘要
LIST OF ABBREVIATIONS
CHAPTER Ⅰ INTRODUCTION
    1.1 Research Background
    1.2 Research Significance
    1.3 Research Objectives
    1.4 Organization of the Thesis
CHAPTER Ⅱ LITERATURE REVIEW
    2.1 Major Concepts
        2.1.1 Definition of Critical Discourse Analysis
        2.1.2 Definition of Corporate Social Responsibility Report
    2.2 Studies on Critical Discourse Analysis
        2.2.1 Previous Studies on CDA Abroad
        2.2.2 Previous Studies on CDA at Home
    2.3 Studies on CSR Reports
        2.3.1 Previous Studies on CSR Reports Abroad
        2.3.2 Previous Studies on CSR Reports at Home
CHAPTER Ⅲ THEORETICAL FRAMEWORK
    3.1 Fairclough’s Three-Dimensional Model of CDA
    3.2 Halliday’s Systemic Functional Grammar
        3.2.1 Three metafunctions
        3.2.2 Analytic parameters
    3.3 Theoretical Framework Used in Present Thesis
CHAPTER Ⅳ RESEARCH METHODOLOGY
    4.1 Research Questions
    4.2 Data Collection
    4.3 Research Methods
    4.4 Research Procedure
CHAPTER Ⅴ RESULTS AND DISCUSSION
    5.1 The Analysis of Description Stage
        5.1.1 Lexical Choice
        5.1.2 Modality
            5.1.2.1 Tense
            5.1.2.2 Modal Verbs
        5.1.3 Transitivity
            5.1.3.1 Material Process
            5.1.3.2 Mental Process
            5.1.3.3 Relational Process
    5.2 The Analysis of Interpretation Stage
        5.2.1 Intertextuality
        5.2.2 The Components of CSRRs
    5.3 The Analysis of Explanation Stage
        5.3.1 Cultural Factors
        5.3.2 Economic Factors
        5.3.3 Political Factors
CHAPTER Ⅵ CONCLUSION
    6.1 Major Findings
    6.2 Implication
    6.3 Limitations and Suggestions
Works Cited



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