我國(guó)少兒電視娛樂節(jié)目發(fā)展現(xiàn)狀研究
發(fā)布時(shí)間:2018-02-26 10:10
本文關(guān)鍵詞: 少年兒童 少兒節(jié)目 發(fā)展現(xiàn)狀 出處:《鄭州大學(xué)》2011年碩士論文 論文類型:學(xué)位論文
【摘要】:隨著全國(guó)各個(gè)省級(jí)和副省級(jí)電視臺(tái)少兒頻道、青少頻道和動(dòng)漫頻道的開辦,越來越多的原創(chuàng)性少兒電視娛樂節(jié)目出現(xiàn)在觀眾的視野當(dāng)中,廣大少年兒童作為這些節(jié)目的主要收視群體,雖然人數(shù)眾多,但相對(duì)于成年人來說,辨識(shí)度普遍偏低,屬于收視的弱勢(shì)群體。少年兒童由于受到文化知識(shí)水平、生活閱歷、生長(zhǎng)環(huán)境等客觀條件的限制,他們幾乎不能通過書籍報(bào)刊、人際交往、網(wǎng)絡(luò)媒體等途徑獲取信息,所以廣大少年兒童往往將電視這一媒介作為獲取信息、滿足娛樂、達(dá)到社會(huì)認(rèn)知的主要途徑和手段,這說明電視已經(jīng)與廣大少年兒童的生活緊密融合在一起,電視對(duì)少兒身心健康成長(zhǎng)、性格塑造和文化知識(shí)素養(yǎng)學(xué)習(xí)等方面有著不可估量的影響力;谝陨蠁栴}的考慮,本研究結(jié)合當(dāng)前國(guó)內(nèi)外媒介交流合作融合的背景,重點(diǎn)分析了我國(guó)少兒電視娛樂節(jié)目的發(fā)展現(xiàn)狀,指出我國(guó)少兒娛樂節(jié)目存在質(zhì)量和數(shù)量的不平衡,綜合性和專業(yè)性的不平衡,公益性和商業(yè)性的不平衡,節(jié)目資源地區(qū)分配的不平衡等問題和弊端,并選取了我國(guó)目前具有代表性的少兒電視娛樂節(jié)目《小小智慧樹》、《小神龍俱樂部》、《飯沒了秀》和臺(tái)灣東森幼幼臺(tái)進(jìn)行個(gè)案剖析,通過個(gè)案剖析探索解決我國(guó)少兒電視娛樂節(jié)目存在問題的一些措施和建議,指出我國(guó)少兒節(jié)目制作和播出機(jī)構(gòu)要轉(zhuǎn)變傳播觀念,改進(jìn)節(jié)目制作理念,走產(chǎn)業(yè)化發(fā)展道路,廣泛地開展國(guó)際交流合作,使我國(guó)少兒電視娛樂節(jié)目走向世界。
[Abstract]:With the opening of children's channels, youth channels and animation channels of various provincial and sub-provincial television stations throughout the country, more and more original children's television entertainment programs appear in the eyes of the audience. Although the majority of children and adolescents are the main audience members of these programs, although the number is large, they are generally less recognizable than adults and belong to the vulnerable group of viewers. Children and adolescents have experienced their lives because of their level of cultural knowledge. Because of the restriction of objective conditions, such as the environment, they can hardly obtain information through books, newspapers and periodicals, interpersonal contacts, network media, etc. So the vast number of children often regard television as a medium for obtaining information to satisfy their entertainment. The main ways and means of achieving social cognition show that television has been closely integrated with the lives of the vast majority of children, and that television has brought about the growth of children's physical and mental health. Personality shaping and cultural literacy learning have incalculable influence. Based on the above issues, this study combines the current domestic and foreign media exchanges and cooperation fusion background, This paper mainly analyzes the present situation of children's entertainment programs in China, and points out that the quality and quantity of children's entertainment programs in our country are not balanced, the comprehensive and professional ones, the public welfare and commercial ones, and so on. The imbalance in the distribution of program resources and other problems and drawbacks, and selected the representative children's television entertainment programs "Little Tree of Wisdom", "small Dragon Club", "No Show for dinner" and Taiwan's Dongsheng Pediatric stage for case study. Through case study, this paper explores some measures and suggestions to solve the problems existing in children's television entertainment programs in China, and points out that the production and broadcasting organizations of children's programs in China should change the concept of communication, improve the idea of making programs, and take the road of industrialization development. Extensive international exchanges and cooperation to make our children's television entertainment program to the world.
【學(xué)位授予單位】:鄭州大學(xué)
【學(xué)位級(jí)別】:碩士
【學(xué)位授予年份】:2011
【分類號(hào)】:G222
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