本文選題：歷史文化紀(jì)錄片 + 創(chuàng)作趨勢��； 參考：《湖南大學(xué)》2014年碩士論文

【摘要】：20世紀(jì)70年代末期，我國歷史文化紀(jì)錄片進(jìn)入人們的視野，經(jīng)過三十余年的發(fā)展，從80年代以前的國家話語、90年代的民族印象轉(zhuǎn)變?yōu)樾率兰o(jì)的市場呼喚，特別是在2005年前后，我國歷史文化紀(jì)錄片重新崛起，其結(jié)合娛樂化的創(chuàng)作手法以及技術(shù)性的傳播手段贏得了觀眾的認(rèn)可。它以商業(yè)美學(xué)的創(chuàng)作為載體使主流價值觀念普及，以先進(jìn)的攝制技術(shù)使大眾獲得視聽享受，以新興的網(wǎng)絡(luò)媒介使中華文化在世界范圍傳播。其優(yōu)秀作品不僅代表了我國紀(jì)錄片制作的較高水平，對紀(jì)錄片產(chǎn)業(yè)的發(fā)展有深遠(yuǎn)意義，而且在創(chuàng)作與傳播等方面具有了新的特點。 首先，我國近十年間的歷史文化紀(jì)錄片創(chuàng)作變化劇烈。受到市場經(jīng)濟(jì)與收視率的刺激、視覺文化和感官化的沖擊以及傳播平臺和新媒體的增多等因素的影響，呈現(xiàn)出新的趨勢：一是題材趨于大眾性與國際化、內(nèi)容趨于口述與影像紀(jì)錄等創(chuàng)作理念的轉(zhuǎn)變；二是以人物為歷史中心、懸念與疑問并行、全知與內(nèi)部結(jié)合、多元與情感并重等敘事風(fēng)格的轉(zhuǎn)變；三是側(cè)重奇觀體驗的視覺效果、強(qiáng)調(diào)感官沖擊的聲音元素等制作手段的轉(zhuǎn)變。 其次，我國近十年間的歷史文化紀(jì)錄傳播也出現(xiàn)了傳播媒介多元開發(fā)與傳播功能多維拓展的新特點。其中，運(yùn)用以“歷史熱度”建立傳媒品牌、以“歷史文化”普及知識素養(yǎng)、以“歷史價值”提升文化軟實力等手段，擴(kuò)展其傳播廣度。 再次，我國歷史文化紀(jì)錄片創(chuàng)作與傳播的現(xiàn)實困境比較明顯，主要表現(xiàn)為精品力作與精良制作缺乏，媒介資源與媒體占有較少，市場運(yùn)作與海外交流不足等問題。如何運(yùn)用商業(yè)美學(xué)的創(chuàng)作元素，提高多元媒介的傳播效率和加強(qiáng)市場推廣的運(yùn)作手法等有效措施，，成為我國歷史文化紀(jì)錄片創(chuàng)作與傳播發(fā)展的關(guān)鍵。
[Abstract]:In the late 1970 ' s , China ' s history and culture documentary has entered people ' s field of view . After more than 30 years of development , China ' s historical and cultural documentary has been transformed into a new century ' s market calling from the national discourse of the 1990s . Especially in 2005 , China ' s history and culture documentary has gained popularity . With the creation of commercial aesthetics , the Chinese culture has been widely disseminated in the world . Its excellent works not only represent the higher level of the production of documentary films in China , but also have profound significance in the development of documentary industry , and have new features in the aspects of creation and dissemination .

First of all , the history and culture documentary of our country has changed violently in recent ten years . It is influenced by the factors such as the stimulation of market economy and audience rating , the impact of visual culture and sense , the increase of communication platform and new media , and presents a new tendency : firstly , the theme tends to be popular and international , content tends to be oral and image record and so on ;
The second is the transformation of narrative style with characters as historical centers , suspense and doubt , knowledge and internal integration , pluralism and emotion , etc .
Third , it focuses on the visual effect of the spectacle experience , and emphasizes the transformation of the sound elements of the sensory impact .

Secondly , the dissemination of historical and cultural records between the last ten years of our country has also appeared a new feature of the multi - dimensional expansion of media pluralism development and communication function . The use of " historical heat " to establish media brand , to popularize knowledge accomplishment in " historical culture " , to promote the cultural soft power and so on by " historical value " , expand its spread .

Thirdly , the realistic predicament of the creation and dissemination of historical culture documentary in our country is more obvious , which is mainly manifested as the lack of the production of fine quality , the lack of media resources , the lack of communication between the market and the overseas . How to use the creative elements of commercial aesthetics , improve the transmission efficiency of the multi - media and strengthen the operation methods of marketing promotion are the key to the creation and spread of Chinese historical and cultural documentary films .
【學(xué)位授予單位】：湖南大學(xué)
【學(xué)位級別】：碩士
【學(xué)位授予年份】：2014
【分類號】：J952

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4 陳e

本文編號：2115976