本文選題：IP　切入點(diǎn)：爆發(fā)增長(zhǎng)　出處：《中國(guó)電視》2017年06期 　論文類型：期刊論文

【摘要】：正近幾年在游戲、電影產(chǎn)業(yè)規(guī)模都輪番爆發(fā)增長(zhǎng)之后,動(dòng)畫也緊隨其后。從目前的統(tǒng)計(jì)來(lái)看,動(dòng)畫雖然在產(chǎn)值上低于游戲和電影,但增長(zhǎng)速度絕不可小覷。這輪從2013年起始的IP概念,正對(duì)動(dòng)畫行業(yè)進(jìn)行著前所未有的催化,動(dòng)畫IP從未像現(xiàn)在這樣被頻繁提及,也從未像現(xiàn)在這樣不斷升值并產(chǎn)生著巨大的影響力。在這一波動(dòng)畫革命中,新媒體動(dòng)畫毫無(wú)疑問(wèn)成為主力部隊(duì)。隨著網(wǎng)絡(luò)技術(shù)的發(fā)展和新媒體平臺(tái)
[Abstract]:In recent years, after the scale of the game industry and the film industry has increased in turn, animation has also followed closely. According to current statistics, animation is lower than games and movies in terms of production value. But the growth rate must not be underestimated. The IP concept, which began in 2013, is an unprecedented catalyst for the animation industry, which has never been mentioned as frequently as it is now. In this wave of animation revolution, new media animation undoubtedly become the main force. With the development of network technology and new media platform
【作者單位】： 中國(guó)電視藝術(shù)委員會(huì)研究部;
【分類號(hào)】：J954

【相似文獻(xiàn)】

相關(guān)碩士學(xué)位論文 前3條

1 王慧;IP電影研究[D];蘇州大學(xué);2016年

2 陳瑞;大眾傳播視閾下中國(guó)IP電影現(xiàn)狀研究[D];山東師范大學(xué);2016年

3 王海靜;基于IP開(kāi)發(fā)的網(wǎng)絡(luò)劇發(fā)展研究[D];重慶大學(xué);2016年

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本文編號(hào)：1627292