本文關鍵詞：山東省臨沭縣電影市場田野調查　出處：《西南大學》2013年碩士論文　論文類型：學位論文

  更多相關文章： 區(qū)縣電影市場 電影惠民工程 消費水平 生存現(xiàn)狀

【摘要】：隨著數(shù)字電影時代的到來,中國電影事業(yè)發(fā)展迅速。關于電影市場的報告與研究也越來越多,但是多集中于制片、宣傳、營銷和城市院線等,對于區(qū)縣電影市場的調查相對較少,而且不夠深入,大多關于區(qū)縣電影市場發(fā)展的報道也多是基層電影工作者的工作匯報,很難避免虛報的情況,缺乏一定的真實性。 區(qū)縣電影市場分為兩大部分,一是縣城電影市場,二是農村電影市場。由于一級市場幾近飽和,院線投資開始轉向縣級影院,但縣級市場的經濟水平和消費水平呈現(xiàn)出不同的層次,投資時應做好全面了解,盡量少造成資源的閑置。農村電影是我國電影事業(yè)繁榮發(fā)展的重要基礎,國家積極實施電影惠民工程,努力激活電影市場。本論文選取山東省東南地區(qū)的臨沭縣作為調查對象,力圖呈現(xiàn)出一個真實的縣城市場和農村市場現(xiàn)狀,看一看在電影事業(yè)迅速發(fā)展背景下,一個縣級電影市場的發(fā)展情況是怎么樣的。 本論文從五個章節(jié)去談對臨沭縣電影市場的調查情況：第一章緒論部分,主要是介紹一下臨沭縣的區(qū)域與經濟概況,以及自己調查的緣起；第二章是臨沐縣的電影管理和放映發(fā)展史,因區(qū)縣電影公司是負責廣大電影二級市場和農村電影市場發(fā)行放映：工作的基層職能部門,筆者也正是從區(qū)縣電影公司入手調查的,先了解一下電影公司的發(fā)展和區(qū)縣的電影史；第三章臨沭縣電影院生存現(xiàn)狀,調查一下臨沭縣的電影院的經營情況,了解一下電影二級市場的發(fā)展；第四章是臨沭縣農村電影公益放映的情況調查,看看國家電影惠民工程在臨沭縣的農村是什么情況,有什么發(fā)展,主要是想了解農村電影事業(yè)的真實情況；第五章是筆者從臨沭縣電影市場調查中獲得的啟示,關于縣級影院發(fā)展問題和農村公益放映中出現(xiàn)的問題,筆者在調查期間有很多的想法,在此章節(jié)中,試圖將自己的所思所想暢所欲言地說出來,也不枉自己辛苦調查一番。
[Abstract]:With the advent of the digital film age, the Chinese film industry has developed rapidly. More and more reports and studies on the film market are also available, but more and more reports are focused on film production, publicity, marketing and city cinema. The investigation of the district and county film market is relatively few and not deep enough. Most of the reports on the development of the district and county film market are also reports of grass-roots film workers, it is difficult to avoid false reports. Lack of authenticity. The district and county film market is divided into two parts, one is the county town film market, the other is the rural film market. However, the economic level and consumption level of county market show different levels, investment should be a comprehensive understanding, as little as possible to cause idle resources. Rural film is an important basis for the prosperity and development of China's film industry. The country actively implements the project of film benefits and tries to activate the film market. This paper selects Linshu County in the southeast of Shandong Province as the object of investigation and tries to present a real county market and rural market status quo. Take a look at the rapid development of film industry in the context of a county-level film market development is how. This paper discusses the investigation of Linshu film market from five chapters: the first chapter is the introduction, mainly introduces the regional and economic situation of Linshu County, as well as the origin of its own investigation; The second chapter is the film management and screening history of Linmu County, because the county film company is responsible for the film secondary market and the rural film market distribution and projection: the grass-roots functional departments. The author is also from the District and County Film Company to investigate, first to understand the development of film companies and district and county film history; The third chapter Linshu movie theater survival situation, investigate the Linshu county cinema management situation, understand the film secondary market development; Chapter 4th is a survey of the public welfare projection of films in Linshu County, to see what is the situation and development of the National Film Huimin Project in the countryside of Linshu County, mainly to find out the real situation of the film industry in the countryside. Chapter 5th is the author from Linshu County film market survey inspiration, on the county level cinema development and rural public welfare screening problems, the author has a lot of ideas during the investigation, in this chapter. Trying to say what you want to say is worth your hard work.
【學位授予單位】：西南大學
【學位級別】：碩士
【學位授予年份】：2013
【分類號】：J943

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本文編號：1429427