天堂国产午夜亚洲专区-少妇人妻综合久久蜜臀-国产成人户外露出视频在线-国产91传媒一区二区三区

當(dāng)前位置:主頁 > 論文百科 > 研究生論文 >

英國財政預(yù)算酒店業(yè)的調(diào)查

發(fā)布時間:2016-04-20 08:52

自上世紀(jì)90年代以來,英國的經(jīng)濟衰退給英國的酒店業(yè)帶來了巨大的沖擊,消費者開始給酒店的客房率帶來太大的壓力,他們期望從酒店業(yè)帶來更多優(yōu)惠的價格。經(jīng)濟衰退給英國的經(jīng)濟型酒店的發(fā)展機會和領(lǐng)導(dǎo)在衰退日益攀升的營業(yè)額預(yù)算酒店(用餐,2008)。佩德森(2008)發(fā)現(xiàn),從2000到2002,只有預(yù)算酒店的入住率上升,豪華酒店遭受了巨大損失。在過去的十年中預(yù)算鏈增長20%,580大經(jīng)濟型酒店是開放的58、612個調(diào)£33億,其中約三分之一的£97億4000萬花在英國的酒店建設(shè)從2003到2012。(每日旅游媒體,2013)。未來的經(jīng)濟前景在英國的酒店業(yè)是有希望的,品牌的預(yù)算酒店的市場份額將大大擴展。Since the 1990s, recession in the UK has brought great impact to Britain's hotel industry, the consumers began to bring too much pressure on room rates of hotels and they expected more favorable price from the hotel industry. The recession brought opportunity of development for budget hotels in UK and led to increasingly rising turnover of the budget hotels during the recession (Dines, 2008). Pedersen (2008) found that from 2000 to 2002, only budget hotels had a rise in occupancy, luxury hotels suffered large loss. There was an increase of 20% in the budget chains in the last decade, 580 budget hotels were opened up with 58, 612 rooms at a tune of £3.3 billion, which was about a third of the £9.74 billion spent on the hotel construction in UK from 2003 to 2012. (Travel daily media, 2013). Future prospects for budget hotel industry in the UK are promising, the market share of branded budget hotels will be greatly expanded. It is worth noting that, with the changes in the market environment, as well as the development of information technology, the future budget hotel industry in the UK will have different trends in customer source, human resource management, location, hardware facilities, as well information technology when it compares with the trends in the past. The following will discuss the new trends from different aspects. 1) Changes in guest source. Milburn (2011) pointed out that guests of budget hotels in the UK have changed, the type of guests of budget hotels has been changed from early individual and family guests into business tourists and general tourists at present. Personnel of most companies become customers of budget hotels. Budget hotels are becoming popular for business people. 2) Human resource management. Zeglat (2008) notes that in budget hotels in the UK, trademarking idea has changed been changed into service advertising from product advertising. 3) Facilities. In order to cope with more intense competition, budget hotels in the UK should try to provide consumers with more complete facilities, such as the telephones in hotel bedrooms, extra conference and meeting rooms, so as to meet the needs of consumers. These improvements should be carefully checked to meet the actual guest prerequisites (Ardley, 2013; White, 2013). 4) Location. Harmer (2011) points out that a recent trend has been found in budget hotel industry that budget hotels have been moved into city centers from roadsides, the edges of town or cities. 5) Network and management. With the advent of the Internet age, more and more British budget hotels rely on the network and information technology in dealing with management and marketing. 6) Network and marketing. Paraskevas, Katsogridakis, Law and Buhalis (2011) propose that the development and application of the Internet in the information age has changed a hotel's marketing mode, broaden the field of marketing, how to use information technology platform to carry out for the network marketing of a hotel has become the new content of competition in hotel industry. 

The most important factors influencing consumer behavior of UK budget hotel 
Consumers’ satisfaction and the factors budget need to improve


,

本文編號:38638

資料下載
論文發(fā)表

本文鏈接:http://sikaile.net/wenshubaike/lwfw/38638.html


Copyright(c)文論論文網(wǎng)All Rights Reserved | 網(wǎng)站地圖 |

版權(quán)申明:資料由用戶bd70b***提供,本站僅收錄摘要或目錄,作者需要刪除請E-mail郵箱bigeng88@qq.com