本文關(guān)鍵詞：從崔嵬管窺紅色電影的現(xiàn)代傳播　出處：《山東大學(xué)》2017年碩士論文　論文類型：學(xué)位論文

  更多相關(guān)文章： 紅色電影 崔嵬 傳播 受眾

【摘要】：紅色電影一般是指創(chuàng)作于1942年毛澤東發(fā)表《在延安文藝座談會上的講話》之后至建國初"十七年"時期(1949年—1966年),表現(xiàn)戰(zhàn)爭題材、傳遞革命精神的電影。盡管紅色電影是政治宣傳的產(chǎn)物,但在"文革"期間依舊遭受了無情地批判,幾乎銷聲匿跡。隨著十年"文革"的正式結(jié)束,中國社會終于擺脫了停滯不前的狀態(tài),向前邁進(jìn)了一步。改革開放政策的持續(xù)推進(jìn),使中國人民真切地感受到了經(jīng)濟發(fā)展帶來的物質(zhì)滿足,在這一時期,沉寂已久的紅色電影重新進(jìn)入電影市場,注入了全新的時代內(nèi)涵,這在一定程度上說明了其仍有激勵來者、感化后人的作用。自上世紀(jì)90年代以來,許多人們耳熟能詳?shù)募t色電影或被翻拍,或被改編為電視劇,但作為特殊歷史時期的產(chǎn)物,紅色電影仍有較強的政治宣傳意味,我們不能忽視其在當(dāng)代傳播過程的局限性。一方面,革命歷史與現(xiàn)代人的生活距離較遠(yuǎn),紅色電影中所傳遞的一些價值觀念已經(jīng)不合時宜;另一方面,隨著電影產(chǎn)業(yè)的不斷發(fā)展,多元化的電影創(chuàng)作格局已經(jīng)形成,人們的選擇權(quán)越來越多,紅色電影的市場競爭力不足。本文以崔嵬參與創(chuàng)作的紅色電影為例,分析了紅色電影在當(dāng)代的傳播情況,得出紅色電影傳播效果不佳的原因,同時指出新時期紅色電影的傳播策略,最后為紅色電影、紅色改編劇等影視作品的創(chuàng)作提出了具有可行性的建議。在第一章中,筆者簡要分析了選擇崔嵬作為紅色電影代表人物的原因,同時對其電影創(chuàng)作的成敗得失進(jìn)行評析。第二章主要對紅色電影各階段的傳播效果進(jìn)行分析,同時指出紅色電影在當(dāng)代傳播效果不佳的原因。第三章主要介紹了紅色電影在當(dāng)代的傳播現(xiàn)狀,從傳播媒介、受眾分析、傳播策略三個角度進(jìn)行闡述。第四章對紅色電影的現(xiàn)代傳播進(jìn)行反思,為當(dāng)代紅色電影的改編與創(chuàng)作提供借鑒。最后,本文得出結(jié)論:在當(dāng)今這個價值多元、媒介文化空前繁榮的時代,我們既要承認(rèn)紅色電影的傳播價值,又要意識到其在當(dāng)代傳播的局限性,客觀地評價這一特殊的電影類型。
[Abstract]:Generally speaking, the red film refers to the period of "17 years" (1949-1966) after Mao Zedong published "speech in Yan'an Literature and Art Symposium" in 1942, showing the theme of war. The film that conveys the revolutionary spirit. Although the red film is the product of political propaganda, it was still mercilessly criticized during the "Cultural Revolution", almost disappeared. With the official end of the "Cultural Revolution" of ten years. Chinese society has finally got rid of the state of stagnation and made a step forward. The continuous progress of the reform and opening up policy has made the Chinese people truly feel the material satisfaction brought about by economic development during this period. The long silence of the red film re-entered the film market, injected a new connotation of the era, which to some extent shows that it still has the role of motivating the future generations. Since -10s. Many familiar red films have been remade or adapted into TV dramas, but as a product of a special historical period, red films still have a strong political propaganda. On the one hand, the revolutionary history is far away from the modern people's life, and some values transmitted in the red film are out of date; On the other hand, with the continuous development of the film industry, a diversified pattern of film creation has been formed, people have more and more choices. The market competitiveness of red film is not enough. This paper takes the red film created by Cui Wei as an example, analyzes the communication situation of red film in the contemporary era, and draws the reasons for the poor communication effect of red film. At the same time, it points out the dissemination strategy of the red film in the new period, and finally puts forward some feasible suggestions for the creation of the film and television works such as the red film, the red modified screenwriter, etc. In the first chapter. The author briefly analyzes the reasons why Cui Wei is chosen as the representative of red film, and analyzes the success or failure of his film creation. The second chapter mainly analyzes the communication effect of each stage of red film. At the same time, it points out the reasons for the poor effect of red film in the contemporary communication. Chapter three mainly introduces the current situation of red film in the contemporary communication, from the media, audience analysis. Chapter 4th reflects on the modern communication of the red film, and provides reference for the adaptation and creation of the contemporary red film. Finally, this paper draws a conclusion: in the present day, the value is diverse. In the era of unprecedented prosperity of media culture, we should not only recognize the spreading value of red film, but also realize its limitation in contemporary communication, and objectively evaluate this special film type.
【學(xué)位授予單位】：山東大學(xué)
【學(xué)位級別】：碩士
【學(xué)位授予年份】：2017
【分類號】：J905;G206

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本文編號：1380925