本文關(guān)鍵詞：基于遺產(chǎn)保護(hù)與旅游發(fā)展綜合評價的古鎮(zhèn)型旅游目的地差異化發(fā)展路徑研究——以江蘇省為例，由筆耕文化傳播整理發(fā)布。

基于遺產(chǎn)保護(hù)與旅游發(fā)展綜合評價的古鎮(zhèn)型旅游目的地差異化發(fā)展路徑研究——以江蘇省為例

The diversified development of historic towns based on the integrated evaluation system of heritage conservation and tourism development in Jiangsu

[1] [2] [3]

ZHONG Shi＇en, ZHANG Jinhe, SUN Jinkun （1. School of Business Administration, Nanjing University of Finance and Economics, Nanjing 210023, China; 2. Tourism Industry Developmen

[1]南京財經(jīng)大學(xué)工商管理學(xué)院,南京210023; [2]南京財經(jīng)大學(xué)旅游產(chǎn)業(yè)發(fā)展研究院,南京210023; [3]南京大學(xué)地理與海洋科學(xué)學(xué)院,南京210023

文章摘要：在界定了古鎮(zhèn)型旅游目的地的概念和內(nèi)涵的基礎(chǔ)上,從地理學(xué)區(qū)域研究傳統(tǒng),描述了江蘇省古鎮(zhèn)的區(qū)域特征及其格局,以及時間變化上的發(fā)展階段和歷程。將旅游發(fā)展作為古鎮(zhèn)遺產(chǎn)保護(hù)和利用的首要方式和最優(yōu)路徑,作為研究出發(fā)點(diǎn)。針對中國歷史文化名鎮(zhèn)（村）和全國特色景觀旅游名鎮(zhèn)（村）評價指標(biāo)體系的相對不足,構(gòu)建了遺產(chǎn)保護(hù)與旅游發(fā)展綜合評價指標(biāo)體系。在此基礎(chǔ)上回答了江蘇省共有多少古鎮(zhèn),哪些古鎮(zhèn)適宜進(jìn)行遺產(chǎn)保護(hù)和旅游發(fā)展。結(jié)合分級、分類評價結(jié)果,綜合均衡分析的理論模型構(gòu)建,明確了江蘇省古鎮(zhèn)的差異化發(fā)展路徑選擇及其區(qū)域旅游格局重構(gòu)。

Abstr：Tourism development is often the primary and optimal way for historic towns＇ heritage conservation and socio-economic revitalization. After defining the concept of historic town destination, this paper describes the evolving stages of historic towns in Jiangsu, from geographical tradition of regional studies, and answers the practical question of how many historic towns there are in Jiangsu province（116）. The main findings include： It is not necessarily linked between a historic town＇s outstanding universal value（OUV） and its physical, economic and social revitalizations. To boost a historic town＇s revitalization, it needs to consider the historic town＇s OUV and its use way（such as tourism）, and it also needs to consider whether or not the traditional hub function linking a city and its surrounding rural areas still exists. And it needs to evaluate the historic town＇s regional economic and social backgrounds, whether or not there are adjacent superior resources or promising external opportunities. The innovative development of Zhouzhuang and Tongli, i.e., which put heritage protection and tourism development together, have appeared many negative effects when Zhouzhuang and Tongli subsequently enter the stages of stagnation and post- stagnation.According to Butler＇s TALC theory, when the various negative regional impacts exceed the positive regional impacts, a destination will inevitably lose its attractiveness. There are drawbacks for present evaluation systems to guide the historic towns＇ heritage conservation and tourism development. The evaluation system of China＇s historic towns mostly evaluates the heritage value and ignores the value＇s uses. And the evaluation system of China＇s characteristic landscape and tourist to

文章關(guān)鍵詞：

Keyword：:historic towns region heritage conservation tourism development outstanding universal value Jiangsu

課題項目：國家自然科學(xué)基金項目（41201136,41271161）; 旅游業(yè)青年專家培養(yǎng)計劃項目（TYEPT201423）

  本文關(guān)鍵詞：基于遺產(chǎn)保護(hù)與旅游發(fā)展綜合評價的古鎮(zhèn)型旅游目的地差異化發(fā)展路徑研究——以江蘇省為例，由筆耕文化傳播整理發(fā)布。