本文選題：黟縣 + 徽州文化　； 參考：《內(nèi)蒙古大學(xué)》2014年碩士論文

【摘要】：徽州文化是我國著名的三大地方顯學(xué)之一,其獨特的文化魅力和典型的代表意義決定了它在中華民族社會、文化發(fā)展史上有著獨特與重要的地位。黟縣地區(qū)是徽州文化遺存非常豐富的地區(qū)之一,有以徽州文化為背景馳名中外的世界文化遺產(chǎn)地西遞和宏村,以此為文化旅游開發(fā)的突破點,可以帶動全縣的文化旅游發(fā)展。對黟縣的文化旅游深入開發(fā),使黟縣地區(qū)徽州文化的旅游價值得以充分發(fā)揮,對于保護和弘揚優(yōu)秀的徽州文化,體現(xiàn)徽州文化的文化價值具有重要的作用。目前黟縣在開發(fā)文化旅游的過程中,面臨著一些困難,產(chǎn)生了一些問題,本文針對這些困難和問題,對黟縣的文化旅游開發(fā)進行進一步的研究。全文主要由七章組成,各章主要內(nèi)容如下： 第一章首先闡述了文章選題的背景、目的和意義,介紹了文章的研究方法和創(chuàng)新點,對與本文寫作相關(guān)的概念進行了界定,并且對國內(nèi)外有關(guān)文化旅游開發(fā)的文章進行了綜述分析。 第二章對徽州文化進行了總體概述,包括徽州文化的概念、內(nèi)涵、遺存、歷史地位,并對徽州文化遺存的旅游價值進行了分析。 第三章首先介紹了黟縣歷史文化和文化旅游的發(fā)展概況,在此基礎(chǔ)上重點對黟縣文化旅游開發(fā)的現(xiàn)狀與問題進行了分析。 第四章通過對黟縣文化旅游開發(fā)進行SWOT分析,得出了黟縣目前文化旅游開發(fā)的優(yōu)勢、劣勢、機遇、威脅方面的相關(guān)結(jié)論。 第五章通過對黟縣文化旅游的客源市場和游客行為進行分析,得出黟縣文化旅游開發(fā)的市場分析結(jié)論。 第六章總體上提出黟縣文化旅游升級開發(fā)的思路,包括黟縣文化旅游升級開發(fā)的目標(biāo)和戰(zhàn)略,提出了促進黟縣文化旅游升級開發(fā)的策略。 第七章對本文研究得出的結(jié)論進行了總結(jié),并指出文章研究的主要不足。
[Abstract]:Huizhou culture is one of the three famous local schools in China. Its unique cultural charm and typical representative significance determine its unique and important position in the social and cultural development of the Chinese nation.Yixian area is one of the regions with rich cultural relics in Huizhou. It has the world cultural heritage site Xidi and Hongcun, which is famous at home and abroad in the background of Huizhou culture. It is a breakthrough point for the development of cultural tourism and can promote the development of cultural tourism in the whole county.The further development of cultural tourism in Yixian County makes the tourism value of Huizhou culture in Yixian County fully play an important role in protecting and carrying forward the excellent Huizhou culture and embodying the cultural value of Huizhou culture.At present, Yixian County is faced with some difficulties and problems in the process of developing cultural tourism. In view of these difficulties and problems, this paper makes a further study on the development of cultural tourism in Yixian County.The full text consists of seven chapters, the main contents of each chapter are as follows:The first chapter describes the background, purpose and significance of the topic, introduces the research methods and innovations of the article, and defines the concepts related to this paper.At the same time, the article about cultural tourism development at home and abroad is summarized and analyzed.The second chapter gives a general overview of Huizhou culture, including the concept, connotation, relics, historical status of Huizhou culture, and analyzes the tourism value of Huizhou cultural relics.The third chapter first introduces the development of historical culture and cultural tourism in Yixian County, and then analyzes the current situation and problems of the development of cultural tourism in Yixian County.The fourth chapter through the SWOT analysis of Yixian cultural tourism development, draws the current Yixian cultural tourism development strengths, weaknesses, opportunities, threats of the relevant conclusions.The fifth chapter analyzes the tourist market and tourist behavior of Yixian cultural tourism, and draws the market analysis conclusion of Yixian cultural tourism development.The sixth chapter puts forward the idea of the cultural tourism upgrade development in Yixian County, including the goal and strategy of the cultural tourism upgrade development in Yixian County, and puts forward the strategies to promote the cultural tourism upgrade development in Yixian County.Chapter seven summarizes the conclusions of this paper and points out the main deficiencies of the research.
【學(xué)位授予單位】：內(nèi)蒙古大學(xué)
【學(xué)位級別】：碩士
【學(xué)位授予年份】：2014
【分類號】：F592.7;G127

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