云南滇紅集團擴大紅茶出口的成功實踐
發(fā)布時間:2018-12-06 12:30
【摘要】:正中國是全球綠茶的生產(chǎn)與出口大國,紅茶的生產(chǎn)與出口則少之又少,但被稱為"滇紅"的紅茶,雖然面世時間較晚,距今僅70多年,但因其形美色艷、香高味濃等特點,廣受國內(nèi)外追捧,是我國最知名的出口紅茶之一。1939年,"滇紅"創(chuàng)始人馮紹裘先生在鳳慶創(chuàng)建順寧實驗茶廠。該廠成立之初,全部對外出口,年創(chuàng)匯最多年份達600萬美元以上。但自從上世紀90年代蘇聯(lián)解體后,出口渠道受阻,
[Abstract]:While China is a major producer and exporter of green tea in the world, the production and export of black tea is rare, but the black tea, known as "Dianhong", was introduced later, only more than 70 years ago, but because of its beautiful color, high flavor, etc. In 1939, Feng Shaoqiu, founder of Yunnan Red, founded Shunning Experimental Tea Factory in Fengqing. At the beginning of its establishment, the factory exported all foreign exchange and earned more than US $6 million a year. But since the collapse of the Soviet Union in the 1990s, export channels have been blocked.
【作者單位】: 華中科技大學(xué);
【分類號】:F426.82;F752.62
本文編號:2366028
[Abstract]:While China is a major producer and exporter of green tea in the world, the production and export of black tea is rare, but the black tea, known as "Dianhong", was introduced later, only more than 70 years ago, but because of its beautiful color, high flavor, etc. In 1939, Feng Shaoqiu, founder of Yunnan Red, founded Shunning Experimental Tea Factory in Fengqing. At the beginning of its establishment, the factory exported all foreign exchange and earned more than US $6 million a year. But since the collapse of the Soviet Union in the 1990s, export channels have been blocked.
【作者單位】: 華中科技大學(xué);
【分類號】:F426.82;F752.62
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