本文關鍵詞： 戰(zhàn)略性企業(yè)社會責任 組織變革 組織認同　出處：《浙江師范大學》2015年碩士論文　論文類型：學位論文

【摘要】：隨著公眾對于環(huán)境保護和食品安全問題的重視,人們對企業(yè)履行社會責任也提出了更高的要求。另外,隨著“共享價值”概念的深入人心,構建一種既能解決社會問題,又能滿足企業(yè)業(yè)務發(fā)展需要的企業(yè)社會責任模式勢在必行。而戰(zhàn)略性企業(yè)社會責任將社會和企業(yè)作為利益共同體,以“共贏”為宗旨來實現(xiàn)企業(yè)和社會的可持續(xù)發(fā)展。因此,研究戰(zhàn)略性企業(yè)社會責任對組織變革的影響,有一定的現(xiàn)實意義。本文的研究綜述分為三個方面,首先界定了戰(zhàn)略性企業(yè)社會責任的內(nèi)涵和維度,其次分析了組織認同的概念、維度、前因變量和結果變量,再次介紹了組織變革的概念、產(chǎn)生原因、組織變革類型以及對變革過程的研究。在文獻梳理基礎上,本文提出了三個變量之間的關系假設,初步構建戰(zhàn)略性企業(yè)社會責任對組織變革的影響機制模型。然后,本文綜合多種因素選擇了蒙牛乳業(yè)、雅培中國、箭牌糖果為研究對象進行多案例分析,進一步驗證和完善了戰(zhàn)略性企業(yè)社會責任對組織變革的影響機制模型。本文通過對戰(zhàn)略性企業(yè)社會責任的細分和組織認同概念的引入,在進行理論分析和案例探討之后得出了以下結論：價值鏈型企業(yè)社會責任對組織變革有正向影響；競爭環(huán)境投資型企業(yè)社會責任對組織變革有正向影響；價值鏈型企業(yè)社會責任對組織認同有正向影響；競爭環(huán)境投資型企業(yè)社會責任對組織認同有正向影響；組織認同對組織變革有正向影響�？傊�,通過戰(zhàn)略性企業(yè)社會責任對組織變革影響機制的研究,能夠為企業(yè)選擇戰(zhàn)略性企業(yè)社會責任和實施組織變革提供決策依據(jù)和參考。
[Abstract]:With the attention of the public to environmental protection and food safety, people have put forward higher requirements for enterprises to fulfill their social responsibility. In addition, with the concept of "shared value" deeply rooted in the hearts of the people, a kind of social problems can be solved. The model of corporate social responsibility which can meet the needs of enterprise business development is imperative. The strategic corporate social responsibility regards society and enterprise as the community of interests and aims at "win-win" to realize the sustainable development of enterprise and society. It is of practical significance to study the impact of strategic corporate social responsibility on organizational change. The research review of this paper is divided into three aspects: firstly, it defines the connotation and dimension of strategic corporate social responsibility, and secondly, it analyzes the concept of organizational identity. Dimension, prodependent variable and result variable, then introduce the concept of organizational change, the causes of organizational change, the type of organizational change and the study of the process of change. On the basis of literature review, this paper puts forward the hypothesis of the relationship between the three variables. The model of the influence mechanism of strategic corporate social responsibility on organizational change is constructed. Then, this paper chooses Mengniu dairy industry, Abbott China, Wrigley candy as the research object to carry on the multi-case analysis. Further validates and consummates the mechanism model of the influence of strategic corporate social responsibility on organizational change. This paper introduces the concept of strategic corporate social responsibility and organizational identity through the subdivision of strategic corporate social responsibility and the introduction of the concept of organizational identity. After theoretical analysis and case study, the following conclusions are drawn: value chain corporate social responsibility has a positive impact on organizational change, competitive environment investment enterprise social responsibility has a positive impact on organizational change; Value chain corporate social responsibility has a positive impact on organizational identity; competitive environment investment corporate social responsibility has a positive impact on organizational identity; organizational identity has a positive impact on organizational change. Through the study of the influence mechanism of strategic corporate social responsibility on organizational change, it can provide decision basis and reference for enterprises to choose strategic corporate social responsibility and implement organizational change.
【學位授予單位】：浙江師范大學
【學位級別】：碩士
【學位授予年份】：2015
【分類號】：F416.82;F270

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本文編號：1524875