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基于計(jì)劃行為學(xué)的旅客中長距離出行方式選擇行為研究

發(fā)布時(shí)間:2018-03-11 08:21

  本文選題:旅客中長距離出行 切入點(diǎn):計(jì)劃行為理論 出處:《西南交通大學(xué)》2014年碩士論文 論文類型:學(xué)位論文


【摘要】:隨著經(jīng)濟(jì)發(fā)展,區(qū)域經(jīng)濟(jì)帶的建設(shè),人民收入水平的增加,生活水平的提高,中長距離的交流溝通加強(qiáng),導(dǎo)致旅客根據(jù)自己不同的目的進(jìn)行中長距離旅行?萍妓降陌l(fā)展,交通運(yùn)輸裝備的提高,高速鐵路的建設(shè)通車,高速公路網(wǎng)的完善,航空客運(yùn)的發(fā)展,旅客中長距離出行的運(yùn)輸方式選擇多種多樣,旅客中長距離出行將會按照自身具有的特性進(jìn)行出行方式選擇。因此,旅客中長距離出行方式選擇行為本身及對旅客選擇造成影響的因素都是需要研究的部分,研究這其中的關(guān)聯(lián)也是很有意義的。 本文立足于中長距離運(yùn)輸體系的綜合發(fā)展,從系統(tǒng)論的角度出發(fā),分析與思考旅客中長距離出行方式選擇的內(nèi)在機(jī)理和主要影響因素等相關(guān)問題,對于完善中長距離運(yùn)輸相關(guān)理論,提高中長距離運(yùn)輸?shù)囊?guī)劃管理水平和優(yōu)化調(diào)整中長距離運(yùn)輸方式結(jié)構(gòu)提供參考,具有較強(qiáng)的理論意義和現(xiàn)實(shí)意義。 首先通過對國內(nèi)外相關(guān)文獻(xiàn)的搜集整理,結(jié)合旅客出行的前端過程分析,以計(jì)劃行為理論為基礎(chǔ),提出了旅客出行方式選擇的主要影響因素——安全性、方便性、舒適性、準(zhǔn)時(shí)性、票價(jià)合理性、旅客態(tài)度、主觀規(guī)范、知覺行為控制。然后結(jié)合結(jié)構(gòu)方程模型,以計(jì)劃行為理論為核心,建立了旅客中長距離出行方式選擇模型。最后以高速鐵路為例,設(shè)計(jì)了調(diào)查問卷。根據(jù)SPSS軟件分析的問卷調(diào)查結(jié)果,運(yùn)用AMOS軟件對假設(shè)模型進(jìn)行探索性分析,修正和檢驗(yàn)各變量之間的路徑,得到各變量之間的路徑系數(shù)以及各主要評判指標(biāo),使模型的適配度基本滿足要求。
[Abstract]:With the development of economy, the construction of regional economic belt, the increase of people's income level, the improvement of living standard, and the enhancement of communication between middle and long distance, it leads to the development of scientific and technological level. The improvement of transportation equipment, the construction and opening of high-speed railway, the improvement of highway network, the development of air passenger transport, the choice of transport modes for passengers to travel at medium and long distances are various. The medium and long distance travel of passengers will be based on their own characteristics of travel mode choice. Therefore, the behavior of medium and long distance travel mode choice itself and the factors that affect the choice of passengers are the parts that need to be studied. It also makes sense to study the link. Based on the comprehensive development of medium and long distance transportation system and from the perspective of system theory, this paper analyzes and ponders over the internal mechanism and main influencing factors of the choice of medium and long distance travel modes for passengers. It is of great theoretical and practical significance to improve the theory of medium and long distance transportation, to improve the planning and management level of medium and long distance transportation and to optimize and adjust the structure of medium and long distance transportation mode. First of all, through the collection and collation of relevant literature at home and abroad, combined with the front-end process analysis of passenger travel, and based on the theory of planned behavior, this paper puts forward the main influencing factors of passenger travel mode choice-security, convenience, comfort, and so on. Punctuality, ticket price rationality, passenger attitude, subjective norms, perceptual behavior control. Then combined with the structural equation model, taking the planning behavior theory as the core, the model of how to choose the medium and long distance travel mode of passengers is established. Finally, the high-speed railway is taken as an example. The questionnaire is designed. According to the result of the questionnaire survey of SPSS software, the paper uses AMOS software to carry on exploratory analysis to the hypothetical model, modifies and tests the path between the variables, obtains the path coefficient among the variables and the main evaluation indexes. The adaptability of the model is basically satisfied.
【學(xué)位授予單位】:西南交通大學(xué)
【學(xué)位級別】:碩士
【學(xué)位授予年份】:2014
【分類號】:U12

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